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The Routledge Companion to Public Relations

Inhalt

Public Relations is a uniquely pervasive force in our modern economy, influencing every aspect of our lives from the personal to the political. This comprehensive volume provides an expert overview of current scholarship, reflecting the impact of technology, society, and demographic shifts in a complex global environment.

Bibliografische Angaben

Mai 2024, 472 Seiten, Routledge Companions in Marketing, Advertising and Communication, Englisch
Taylor and Francis
978-0-367-67538-7

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Weitere Titel der Reihe: Routledge Companions in Marketing, Advertising and Communication

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