The Routledge Companion to the History of Advertising
This unique volume critically examines the stakeholders and influences on the production, dissemination, and consumption of advertising - from its early history via the development of mass advertising, to the emergence of the digital age.
August 2025, ca. 460 Seiten, Routledge Companions in Marketing, Advertising and Communication, Englisch
Taylor and Francis
978-1-032-27246-7
Taylor and Francis
978-1-032-27246-7
This unique volume critically examines the stakeholders and influences on the production, dissemination, and consumption of advertising - from its early history via the development of mass advertising, to the emergence of the digital age.
August 2025, ca. 460 Seiten, Routledge Companions in Marketing, Advertising and Communication, Englisch
Taylor and Francis
978-1-032-27246-7
Taylor and Francis
978-1-032-27246-7
Weitere Titel der Reihe: Routledge Companions in Marketing, Advertising and Communication
Alle anzeigenThe Routledge Companion to Influencer Marketing
Taylor and Francis, 2026
978-1-041-00170-6
ca. 385.00 CHF
erscheint im November
The Routledge Companion to Marketing and Sustainability
Taylor and Francis, 2026
978-1-032-53505-0
ca. 89.00 CHF
erscheint im Juli
The Routledge Companion to Social Media Influencers
Taylor and Francis, 2026
978-1-032-83007-0
ca. 406.00 CHF
lieferbar in ca. 10-20 Arbeitstagen
The Routledge Companion to Critical Marketing
Taylor and Francis, 2026
978-1-032-91101-4
ca. 406.00 CHF
lieferbar in ca. 10-20 Arbeitstagen
The Routledge Companion to Arts Marketing
Taylor and Francis, 2026
978-1-041-15680-2
ca. 406.00 CHF
lieferbar in ca. 10-20 Arbeitstagen
The Routledge Companion to Marketing and Sustainability
Taylor and Francis, 2025
978-1-032-53504-3
ca. 406.00 CHF
lieferbar in ca. 10-20 Arbeitstagen
The Routledge Companion to Public Relations
Taylor and Francis, 2024
978-0-367-67538-7
ca. 80.00 CHF
lieferbar in ca. 10-20 Arbeitstagen
The Routledge Companion to Marketing and Society
Taylor and Francis, 2024
978-1-03-232521-7
ca. 80.00 CHF
lieferbar in ca. 10-20 Arbeitstagen
The Routledge Companion to Corporate Branding
Taylor and Francis, 2024
978-1-03-225259-9
ca. 86.00 CHF
lieferbar in ca. 10-20 Arbeitstagen
The Routledge Companion to Strategic Marketing
Taylor and Francis, 2023
978-1-138-48909-7
ca. 86.00 CHF
lieferbar in ca. 10-20 Arbeitstagen
The Routledge Companion to Marketing Research
Taylor and Francis, 2023
978-0-367-69431-9
ca. 80.00 CHF
lieferbar in ca. 10-20 Arbeitstagen
The Routledge Companion to Public Relations
Taylor and Francis, 2022
978-0-367-65464-1
ca. 370.00 CHF
lieferbar in ca. 10-20 Arbeitstagen
Weitere Titel zum Thema
The Trust Advantage
What Really Drives Performance in the Age of AI
Ingram Publishers Services, 2027
979-8-89279-438-1
ca. 46.90 CHF
erscheint im Juni
Creator Marketing & Commerce Media
How Creators Can Build Brands and Drive Sales
Wiley, 2027
978-1-394-45027-5
ca. 139.00 CHF
erscheint im Januar
Choose Your Own Captivity
How Corporations Built Our Choices and Sold Our Freedom
Random House N.Y., 2027
978-0-593-59392-9
ca. 36.50 CHF
erscheint im Februar
Your Creative Flame
24 Ways to ignite your imagination
MacMillan Publishers Int Ltd - MDL, 2027
978-1-80409-453-2
ca. 30.90 CHF
erscheint im Mai
Operations Is Strategy
Redefining Competitive Advantage for the Next Era of Business
Ingram Publishers Services, 2027
979-8-89279-329-2
ca. 46.90 CHF
erscheint im März
Research Methods for MBA Students
Completing Projects and Dissertations
Kogan Page, 2027
978-1-3986-2903-5
ca. 85.00 CHF
erscheint im Januar
Anti-Monopoly
A Citizen's Guide
Ingram Publishers Services, 2027
979-8-89385-074-1
ca. 31.90 CHF
erscheint im März
The Income Tax Collapse
Buy, Borrow, Dieand Beyond
Oxford Academic, 2027
978-0-19-779055-7
ca. 145.00 CHF
erscheint im Januar
Clarity
Leading with Purpose for Sustained Performance
Oxford Academic, 2027
978-0-19-786180-6
ca. 115.00 CHF
erscheint im Januar
A Levi's Story
Reviving an Iconic Brand
Ingram Publishers Services, 2027
979-8-89279-217-2
ca. 43.50 CHF
erscheint im März
Managing Development For Results
World Scientific Publishing, 2027
978-981-46230-1-8
ca. 206.00 CHF
lieferbar in ca. 10-20 Arbeitstagen