The Routledge Companion to Public Relations
Public Relations is a uniquely pervasive force in our modern economy, influencing every aspect of our lives from the personal to the political. This comprehensive volume provides an expert overview of current scholarship, reflecting the impact of technology, society, and demographic shifts in a complex global environment.
mai 2024, env. 472 pages, Routledge Companions in Marketing, Advertising and Communication, Anglais
Taylor and Francis
978-0-367-67538-7
Taylor and Francis
978-0-367-67538-7

