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Marketing Destinations and Venues for Conferences, Conventions and Business Events
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Marketing Destinations and Venues for Conferences, Conventions and Business Events

Buch (broschiert)ca. 116.00 CHF
lieferbar in ca. 10-20 Arbeitstagen

Marketing Destinations and Venues for Conferences, Conventions and Business Events 2nd Edition introduces students to key areas of marketing and promotion that are essential if destinations are to compete successfully in the rapidly expanding global business event sector.

November 2015, ca. 312 Seiten, Events Management, Englisch
Taylor and Francis
978-1-138-85215-0

Weitere Titel der Reihe: Events Management

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Event Studies
Theory and Management for Planned Events
Taylor and Francis, 2024
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A Global Industry
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From Strategy to Operations
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