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Decolonizing Marketing Theory and Practice
Beyond Inclusivity and Sustainability Debates
Publié par:Gilani, Hasan
Contenu
This book dives deep into the critical need to challenge and transform the foundations of marketing education. Aimed at researchers and academics in the field of marketing, this book offers a profound exploration of teaching and learning dynamics from a more inclusive and diverse perspective.
Informations bibliographiques
novembre 2024, 244 Pages, Routledge Studies in Marketing, Anglais
Taylor and Francis
978-1-032-69806-9
Sommaire
Mots-clés
Contenu
This book dives deep into the critical need to challenge and transform the foundations of marketing education. Aimed at researchers and academics in the field of marketing, this book offers a profound exploration of teaching and learning dynamics from a more inclusive and diverse perspective.
Informations bibliographiques
novembre 2024, 244 Pages, Routledge Studies in Marketing, Anglais
Taylor and Francis
978-1-032-69806-9