Jetzt bestellen : Schweizerische Zivilprozessordnung (Art. 1–352 ZPO sowie Art. 400–408 ZPO)
Logo
Digital Brand Management
Download Cover

Digital Brand Management

Understanding Consumers and Communication in the Digital Age
Buch (gebunden)ca. 250.00 CHF
lieferbar in ca. 10-20 Arbeitstagen

In today's fast-evolving digital landscape, branding has transcended traditional boundaries, becoming a dynamic and multifaceted process. This book provides an in-depth exploration of brand management in the digital world, covering its historical evolution, theoretical foundations, and strategic applications.

September 2025, ca. 204 Seiten, Routledge Studies in Marketing, Englisch
Taylor and Francis
978-1-041-08718-2

Weitere Titel der Reihe: Routledge Studies in Marketing

Alle anzeigen
Visual Methods in Marketing and Consumer Research
Taylor and Francis, 2026
978-1-032-31683-3
ca. 70.00 CHF
lieferbar in ca. 10-20 Arbeitstagen
Marketing Palliative Care
Ethnography of Dying and the Emergence of Palliative Marketing
Taylor and Francis, 2025
978-1-032-97235-0
ca. 250.00 CHF
lieferbar in ca. 10-20 Arbeitstagen
Individuals in B2B Marketing
Sensemaking and Action in Context
Taylor and Francis, 2025
978-1-032-48236-1
ca. 76.00 CHF
lieferbar in ca. 10-20 Arbeitstagen
Consumer Culture in Transition
Aesthetic Consumption in China's New Middle Class
Taylor and Francis, 2025
978-1-032-59434-7
ca. 250.00 CHF
lieferbar in ca. 10-20 Arbeitstagen
Anthropomorphism and Animism in Advertising
Persuasive Tactics and the Influence on Consumer Behavior
Taylor and Francis, 2025
978-1-041-10884-9
ca. 250.00 CHF
lieferbar in ca. 10-20 Arbeitstagen
Customer Engagement and Digital Business
Taylor and Francis, 2025
978-1-032-83162-6
ca. 250.00 CHF
lieferbar in ca. 10-20 Arbeitstagen
The Continuum of Consumer Choice
Taylor and Francis, 2025
978-1-032-20160-3
ca. 76.00 CHF
lieferbar in ca. 10-20 Arbeitstagen
Consumer Decision-Making, Analytics and AI
Taylor and Francis, 2025
978-1-032-83044-5
ca. 250.00 CHF
lieferbar in ca. 10-20 Arbeitstagen
Disability and Digital Marketing
Taylor and Francis, 2025
978-1-032-69088-9
ca. 250.00 CHF
lieferbar in ca. 10-20 Arbeitstagen

Weitere Titel zum Thema

The Guide to Workforce Planning
Mastering Strategic Workforce Planning for Tomorrow's Talent Needs
Allys Watson, 2026
978-1-971138-61-9
ca. 52.50 CHF
lieferbar in ca. 10 Arbeitstagen
Driving Social Change Through Transformative Marketing for Gender Equity
Igi Global Scientific Publishing, 2026
979-8-3373-3843-9
ca. 196.00 CHF
lieferbar in ca. 10 Arbeitstagen
the Human Hedge
Johan van Rooyen, 2026
979-8-233-69008-2
ca. 27.50 CHF
lieferbar in ca. 10 Arbeitstagen
Driving Social Change Through Transformative Marketing for Gender Equity
Igi Global Scientific Publishing, 2026
979-8-3373-3842-2
ca. 231.00 CHF
lieferbar in ca. 10 Arbeitstagen
Finance in Colonial Zimbabwe
Money, Sanctions and War Economy
Taylor and Francis, 2026
978-0-8153-5561-8
ca. 189.00 CHF
erscheint im Februar
The Pornography Business
Taylor and Francis, 2027
978-0-415-71908-7
ca. 156.00 CHF
lieferbar in ca. 10-20 Arbeitstagen
Possessions
How We Think about Our Stuff--And Ourselves--As We Own Less and Use More
Harvard Business Review Press, 2027
979-8-89279-209-7
ca. 40.90 CHF
erscheint im Januar
Public Procurement as Secondary Policy
Axioms and Perspectives
Taylor and Francis, 2026
978-1-138-21924-3
ca. 170.00 CHF
lieferbar in ca. 10-20 Arbeitstagen
Arete
Evelin Jonathan Concepcion Duarte, 2026
979-8-231-98450-3
ca. 53.50 CHF
lieferbar in ca. 10 Arbeitstagen
The Economics of Knowledge Coordination
Innovation Platforms as Emerging Organizational Structures in Complex Systems
Taylor and Francis, 2027
978-0-415-72320-6
ca. 156.00 CHF
lieferbar in ca. 10-20 Arbeitstagen
Business History
Complexities and Comparisons
Taylor and Francis, 2026
978-1-138-91848-1
ca. 65.00 CHF
erscheint im Februar