Digital Analytics for Marketing
This second edition of Digital Analytics for Marketing provides students with a comprehensive overview of the tools needed to measure digital activity and implement best practices when using data to inform marketing strategy.
janvier 2024, env. 308 pages, Mastering Business Analytics, Anglais
Taylor and Francis
978-0-367-45792-1
Taylor and Francis
978-0-367-45792-1
This second edition of Digital Analytics for Marketing provides students with a comprehensive overview of the tools needed to measure digital activity and implement best practices when using data to inform marketing strategy.
janvier 2024, env. 308 pages, Mastering Business Analytics, Anglais
Taylor and Francis
978-0-367-45792-1
Taylor and Francis
978-0-367-45792-1
Autres titres de la collection: Mastering Business Analytics
Afficher toutData Analytics for Strategic Decisions
Fundamentals of Business Technology and AI Integration
Taylor and Francis, 2027
978-1-041-38707-7
env. 75.00 CHF
paraît en janvier
Data Analytics for Strategic Decisions
Fundamentals of Business Technology and AI Integration
Taylor and Francis, 2027
978-1-041-39589-8
env. 269.00 CHF
paraît en janvier
Supply Chain Analytics
Using Data to Optimise Supply Chain Processes
Taylor and Francis, 2025
978-1-032-76132-9
env. 250.00 CHF
livrable dans env. 10-20 jours
Supply Chain Analytics
Using Data to Optimise Supply Chain Processes
Taylor and Francis, 2025
978-1-032-76130-5
env. 80.00 CHF
livrable dans env. 10-20 jours
Digital Analytics for Marketing
Taylor and Francis, 2024
978-0-367-45641-2
env. 90.00 CHF
livrable dans env. 10-20 jours
Marketing Analytics
Statistical Tools for Marketing and Consumer Behavior Using SPSS
Taylor and Francis, 2021
978-1-03-205219-9
env. 76.00 CHF
livrable dans env. 10-20 jours
Marketing Analytics
Statistical Tools for Marketing and Consumer Behavior Using SPSS
Taylor and Francis, 2021
978-1-03-205218-2
env. 250.00 CHF
livrable dans env. 10-20 jours
Essentials of Pricing Analytics
Tools and Implementation with Excel
Taylor and Francis, 2020
978-0-367-36323-9
env. 76.00 CHF
livrable dans env. 10-20 jours
Essentials of Pricing Analytics
Tools and Implementation with Excel
Taylor and Francis, 2020
978-0-367-36322-2
env. 250.00 CHF
livrable dans env. 10-20 jours
Autres titres sur ce thème
Digital Assets
Innovation, Risks, and Regulation
Taylor and Francis, 2026
978-1-041-32120-0
env. 269.00 CHF
paraît en octobre
Questionnaire Design
How to Plan, Structure and Write Survey Material for Effective Market Research
Kogan Page, 2027
978-1-3986-3032-1
env. 99.00 CHF
paraît en janvier
Designing the Future
A Visual Guide to Building Future-Ready Organizations
Wiley, 2027
978-1-394-29639-2
env. 51.50 CHF
paraît en janvier
Decision-Quality AI
From AI Ambition to Operational Success
Kogan Page, 2027
978-1-3986-1759-9
env. 60.50 CHF
livrable dans env. 10-20 jours
Marketing Metrics
Leverage Analytics, Data and AI to Optimize Marketing Strategies
Kogan Page, 2027
978-1-3986-3043-7
env. 95.00 CHF
paraît en juin
Data-Driven Marketing
The 15 Metrics Everyone in Marketing Should Know � Made Easy with AI
Wiley, 2027
978-1-394-43736-8
env. 44.90 CHF
paraît en mars
More Everything Forever
AI Overlords, Space Empires, and Silicon Valley's Crusade to Control the Fate of Humanity
John Murray, 2027
978-1-3998-2794-2
env. 22.90 CHF
paraît en janvier
Artificial Intelligence in Marketing
Theory, Ethical Practice and Strategy
Kogan Page, 2027
978-1-3986-2856-4
env. 125.00 CHF
paraît en mars
The Pornography Business
Taylor and Francis, 2027
978-0-415-71909-4
env. 60.50 CHF
livrable dans env. 10-20 jours
Customer Advocacy That Counts
How to Build Influence and Drive Customer Experience Results
Kogan Page, 2027
978-1-3986-3162-5
env. 85.00 CHF
paraît en avril
Hooked
How to Build Habit-Forming Products
Penguin Books, 2027
978-0-241-24696-2
env. 22.90 CHF
paraît en mai