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Catalogue complet

Aaima Khalid

Impact of Capital Structure on Banking Performance. Case Study of Pakistan

 Anonymous

Analyse potenzieller Einflussfaktoren auf den VDAX

Anton Fruhmann

Die Performance der Top 10 ESG-Score Unternehmen im Dow Jones

La Ciencia de Hacerse Rico  de Wallace D. Wattles es un clásico atemporal que guía a los lectores hacia el logro de la riqueza y la realización personal. Publicado por primera vez en 1910, Wattles presenta un enfoque práctico y filosófico para transformar la mentalidad y atraer la prosperidad. En esta obra, el autor destaca la importancia de la acción efectiva, la fe y el pensamiento positivo en la búsqueda de la riqueza.&#13;Wattles sostiene que la riqueza es una ciencia, y para alcanzarla, se debe entender y aplicar principios específicos. A través de una narrativa accesible y motivadora, el autor explora cómo la creación de riqueza no solo es un proceso material, sino también un desarrollo interno que implica alinear la mente y las acciones con el deseo de prosperidad.&#13;Esta obra clásica no solo proporciona estrategias prácticas para la creación de riqueza, sino que también destaca la importancia de la gratitud y la actitud positiva en el viaje hacia el éxito financiero.  La Ciencia de Hacerse Rico  sigue siendo una guía inspiradora y práctica para aquellos que buscan mejorar sus vidas económicas y alcanzar sus metas financieras.

Wallace Wattles

La ciencia de hacerse rico

Samit Hossain

A Study on Nassa Taipei Denims Limited, Comilla EPZ

Use of Technology to Manage Human Resource in Garment Industry

Eine Akzeptanzanalyse von Bitcoin als Wertaufbewahrungsmittel bei investierenden Privatpersonen in Deutschland

Bitcoin - eine Art digitales Gold?

Clinton-Peters Ogomezie

A Case Study Of Guaranty Trust Bank And The “Japa” Brain Drain Phenomenon

Crisis Management And Response. Developing Strategies For Managing Crises And Maintaining Stakeholder Confidence

Seminar paper from the year 2023 in the subject Business economics - Banking, Stock Exchanges, Insurance, Accounting, , language: English, abstract: This thesis aims to highlight the significance of product modification and marketing within the Nigerian financial market landscape. By analyzing the impact of marketing research on product adjustments and their acceptance by customers, particularly in the banking sector, the article explores how banks can increase their market shares and enhance their competitiveness.In Nigeria's competitive financial market, a seller's market where the challenge lies not in selling but in offering quality, safety, and reliability, the need to attract customers through compelling product offerings is paramount. A study conducted with questionnaires among staff of Intercontinental Bank Plc and their customers reveals the critical role of market research in product modification. Utilizing statistical methods, such as chi-square statistics, it becomes evident that adjusting products based on customer feedback and market insights is crucial for increasing banks' market shares and improving their competitive edge. This article emphasizes how targeted product modifications, grounded in thorough market research, can enhance customer acceptance and ultimately boost business success.

Product Modification and Market Research. Key Strategies for Success in the Nigerian Banking Sector

Eine risikoadjustierte Performance Analyse von ausgewählten IPOs in Deutschland

Case Study from the year 2023 in the subject Business economics - Market research, grade: A, , language: English, abstract: Social marketing is a strategic approach that applies commercial marketing principles to influence behaviors that benefit individuals and society. Unlike traditional marketing, which focuses on profit generation, social marketing aims to foster positive changes in areas such as public health, environmental conservation, and safety. This paper explores the concept of social marketing, emphasizing its key benchmarks, including audience segmentation, behavioral objectives, exchange theory, the marketing mix, and competition analysis. The "Truth" anti-smoking campaign serves as a case study to illustrate the effectiveness of social marketing in reducing smoking rates among youth. The campaign’s success demonstrates the potential of well-researched social marketing interventions in shaping public behavior and promoting sustainable social development. Additionally, the paper examines the strengths and weaknesses of social marketing, addressing its long-term impact, ethical considerations, and challenges in implementation. The discussion further extends to the ideological role of marketing in shaping consumer identities and its implications for sustainability in developed nations. By critically analyzing marketing as an ideological force that reinforces consumer culture, this paper highlights the need for ethical and sustainable marketing strategies that prioritize social well-being over commercial gain.









Joeleen Kimbell

The Role of Social Marketing in Behavior Change. A Case Study of the "Truth" Anti-Smoking Campaign

Maurice Schäfer

Exchange Traded Funds. Funktionsweise, Marktentwicklung und Einsatzmöglichkeiten

Paul Ehidiamhen

Impact of Federation of Agricultural Commodity Associations of Nigeria on the Economic Empowerment of its Members

Adam Smith

Rafat Allam

Book III: Of the Different Progress of Opulence in Different Nations

Analytic Summary of The Wealth of Nations

Impact of Capital Structure on Banking Performance. Case Study of Pakistan

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