Creativity in Marketing Education

Storytelling, Imagination and Purpose

This volume reimagines the classroom as a space where creativity, imagination, and inclusivity drive learning, and explores how purposeful education can nurture both intellect and soul. It will appeal to educators, scholars, and changemakers in the field of marketing, who believe that marketing can - and must - be a force for good.

mars 2026, env. 202 pages, Routledge Studies in Marketing, Anglais
Taylor and Francis
978-1-041-04098-9

Autres titres de la collection: Routledge Studies in Marketing

Afficher tout

Autres titres sur ce thème