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Madura J: Financial Markets &
Institutions

Financial Markets & Institutions

Human Exceptionality: School, Community, and Family

Understanding the International Environment & Global Business Functions

Introduction to Global Business

See how marketing shapes the brands, products, and experiences you encounter every day. Pride and Ferrell's "Marketing," 22nd Edition helps you build real-world marketing skills through engaging examples, current trends, and hands-on activities. Explore topics such as AI, digital and global marketing, social media, and sustainability while learning how businesses connect with customers and solve marketplace challenges. Interactive cases, career-focused features, and Marketing Plan in Action activities help you apply what you learn and develop the critical-thinking, communication, and problem-solving skills employers value. With Cengage's learning platform, MindTap, you'll benefit from guided AI-powered support, interactive learning tools, video-based assignments, and real-time feedback -- making it easier to understand concepts, stay engaged, and prepare for success in your coursework and future career.

Marketing

"SELL," 8th Edition helps you build the professional selling skills valued in today's marketplace. Updated and streamlined content covers the latest sales concepts, industry practices, and technologies, including the role of artificial intelligence in the selling process. Learn how to build customer relationships through storytelling, customer engagement, customer experience strategies, ethical decision-making, and virtual selling techniques. Real-world case studies, role-play activities, and end-of-chapter case studies help you apply key concepts to real-world sales challenges. Cengage's learning platform, MindTap, supports your learning experience by providing you with instant access to course content, quizzes, homework, study tools, and more.

Sell

Don't just design training. Design behavior change that lasts.

Your training program got good evaluations, and learners left feeling satisfied. But within weeks you discover that none of their behavior changed, and managers are asking why. Your training seemed to work in the moment, but performance outcomes aren’t where you want them to be.

With a practical, ADDIE-inspired approach, Designing Training That Sticks tackles a persistent gap most facilitators and instructional designers face every day—the gap between training and real-world performance outcomes. Author Michael L. Dorsey guides instructional designers through his Afterburn Framework—aligning learning objectives, delivery methods, and reinforcement strategies to achieve real, measurable outcomes. Real-world case studies demonstrate how to make his innovative framework actionable.

Dorsey shows you how to:
<ul>
<li>Use reinforcement tools such as job aids, indexed videos, and microlearning.</li>
<li>Build accountability structures such as learning partners and manager check-ins.</li>
<li>Choose intentional environmental design that actively supports key behaviors.</li>
<li>Engage highly motivated supervisors who care about sustained behavior change.</li>
</ul>

Your organization isn’t necessarily failing at training. But it’s probably failing to design training with the future in mind. If you’re ready to do something about that, Designing Training That Sticks is the place to start.

Turn Learning Into Lasting Performance

Designing Training That Sticks

In 1977, The Economist coined the term "Dutch disease" to describe the damage to the real economy when wealth derives from resource exports rather than productive work. On April 1, 1978, the Second Amendment to the IMF's Articles of Agreement came into force, ending gold's monetary role within the IMF system and consolidating the transition to pure fiat money. With "money" no longer backed by anything real, the alchemists' dream of a "Philosopher's Stone"--the ability to create seemingly limitless wealth out of nothing--appeared to have been realized. But while real wealth produced by human labor is finite, fiat money creation is not subject to the same physical constraint. The result was a new and far more powerful variant of Dutch disease: the Philosopher's Stone Disease. The Money Powers' financialization of economies and imposition of neoliberalism increasingly privileged finance over production. Over the next four decades, the consequences extended beyond economics, eroding the cultural and civilizational heritage and traditions of large swaths of the global population. The socioeconomic impact of this pure fiat-money regime, globally and within the United States, has been an across-the-board deterioration, while its benefits accrued overwhelmingly to less than 0.01 percent of the population. Yet creating money cannot create the real goods it commands. The system therefore depends upon a steady external supply of real goods and the recycling of part of the resulting surpluses into U.S. financial assets. Energy revenues from West Asia have been key to sustaining it. A resurgent Iran thus posed an existential threat to the UK-established and U.S.-dominated oil order. Sanctions, assassinations, proxy wars, color revolutions, terrorist attacks and mass psychological manipulation followed, but failed to achieve their objective. If Iran emerges victorious from the war launched against it in 2026 and breaks U.S. control over the oil-rich Levant, the petrodollar recycling system will suffer a massive blow, accelerating withdrawal from U.S. Treasuries. The dilemma is stark: financial dominance ultimately requires real power to enforce it, while the Philosopher's Stone Disease has hollowed out the productive and military foundations of that power. Why the West Can't Recover: The Philosopher's Stone Disease explains why there may be no way back.

The Philosopoher's Stone Disease

Why the West Can't Recover

Quantum Technologies and Intelligent Decision-Making

Retail Strategy 5.0

Ethics, Sustainability & Stakeholder Management

Business & Society

Build a Future-Ready Organization Where Every Employee Can Succeed
Succession planning, while often talked about, remains one of the least successfully implemented leadership practices in an organization’s toolkit. Too often, organizations rely on outdated methods like “successor spotting,” grooming, secret conversations behind closed doors, or focusing only on a select group of “high potentials.” These approaches create bias, limit opportunity, and fail to prepare organizations for the realities of today’s fast-changing workforce. Succession Planning Reimagined introduces developmental succession planning, a modern, inclusive strategy that empowers every employee to grow and contribute to future success.
Through research-based insights and practical tools, you’ll learn how to transform succession planning from a static, murky process into a dynamic, people-centered strategy. You’ll discover the “secret sauce” for success: engaging employees, connecting development to organizational goals, and supporting growth at every stage. Each chapter provides clear steps for:
<ul>
<li>Assessing future needs</li>
<li>Building top-level and next-level plans</li>
<li>Creating measurable progress through continuous refinement</li>
</ul>
Whether you’re an HR leader, OD consultant, L&amp;D professional, or talent strategist, this book equips you to build authentic leadership pipelines that foster equity, readiness, and resilience. By embracing a proactive, developmental approach, you’ll prepare your organization for what’s next while creating a culture in which every employee feels valued and prepared for the future. If you’re ready to move beyond outdated models and design a succession strategy that works for today’s workforce, this guide will show you how to make it happen.

Building Future Readiness at All Levels

Succession Planning Reimagined

Across clinics, classrooms, city halls, and financial systems, women continue doing the uncredited work of governing AI: deciding when systems can be trusted, paused, refused, and repaired. Governing the Default names this work as relational governance, demonstrating how leaders can turn critique of AI's extractive norms into operational practice. Bringing together industry and academic contributors, the volume reframes organizational care as governance designed into decision rights, feedback loops, oversight, and repair. Its copy-ready practices help leaders, educators, and policymakers replace opaque defaults with consent-first, benefit-sharing, repair-ready systems.

Governing the Default

Gender, Power, and Emerging Technology

In a world that worships disruption, the most revolutionary thing you can do is hold steady. For more than a decade, Whitney Johnson preached the gospel of disruption. She co-founded the Disruptive Innovation Fund with Clayton Christensen. Disruption is in her company's name. But over time, a pattern emerged: The leaders and organizations coming to her didn't need more disruption. They needed stability, the very thing our culture has trained us to overlook. Drawing on original research with over 300 professionals across industries, Johnson reveals a striking finding: 96 percent of employees want more stability or a balanced approach to change, yet they experience disruption at nearly twice the rate their managers perceive. The result? Burnout, turnover, and organizations that exhaust themselves with motion that never becomes progress. Meanwhile, research shows companies with stable foundations deliver 80 percent higher shareholder returns over a decade than their peers. Johnson's Steady will show you how to build stability within organizations, how to identify and champion the people doing the invisible work of holding things together, and how to cultivate the inner steadiness that lets you be a grounding force for others. For leaders who have leaned into disruption and found themselves exhausted, for those who sense the relentless churn isn't working, Steady offers a framework for something different. And for those who have been doing the stabilizing work all along, this book is a declaration: Your work matters. It has always mattered.

The Power of Stability in a Disrupted World

Steady

Financial Markets & Institutions

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