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Fashion Trends and Forecasting

Fashion Trends and Forecasting

The Fashion Futurists' Toolkit

Fashion Trends and Forecasting explores how designers, merchandisers, buyers, marketers and strategists use fashion trend forecasting to predict upcoming trends and understand past or current ones. This text is recommended and core reading for students studying Fashion Forecasting, Fashion Buying and Fashion Marketing.

März 2025, ca. 256 Seiten, Mastering Fashion Management, Englisch
Taylor and Francis
978-1-032-54184-6

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