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Fashion Marketing and Communications
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Fashion Marketing and Communications

Fashion Marketing and Communications

Theory and Practice Across the Fashion Industry
Buch (broschiert)59.90 CHF
sofort lieferbar

Fashion Marketing and Communications draws together interdisciplinary approaches from marketing, branding, promotion and critical media studies. It provides a comprehensive and honest understanding of the commercial and ethical impact marketing has on the fashion industry.

Dezember 2024, 324 Seiten, Mastering Fashion Management, Englisch
Taylor and Francis
978-1-03-258232-0

Weitere Titel der Reihe: Mastering Fashion Management

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Fashion Trends and Forecasting
The Fashion Futurists' Toolkit
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Fashion Trends and Forecasting
The Fashion Futurists' Toolkit
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Theory and Practice Across the Fashion Industry
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Luxury Fashion Marketing and Branding
A Strategic Approach
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Luxury Fashion Marketing and Branding
A Strategic Approach
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Technology and Innovation across the Fashion Industry
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Technology and Innovation across the Fashion Industry
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Merging Theory and Practice
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Merging Theory and Practice
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Unifying Fashion with Sustainability
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