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Levitt L: Together We Win

Together We Win

How Great Sales Teams Earn the Right to Guide

Few in the world of B2B sales have covered as much ground as Brad David Ball. Over the course of his career, he has traversed the globe selling technology - visiting over 80 countries, 50 states, and closing deals on 6 different continents.


In this book, Brad shares practical formulas, original research, and perspectives that will enhance you sales skills and provide you with actionable strategies. Chock-full of stories and takeaways, he shares lessons learned from experiences in Singapore, Germany, China, Italy, Argentina, Belgium, India, France, and more.


You'll learn...


What is the ORIGINAL SIN of Selling?
How to use MICROSTORIES in your sales pitch.
Do people really buy based on EMOTION?
How to win the battle of "GUT FEELING."
What is the best SALES METHODOLOGY?


...and so much more.

The Algebra of Sales and Persuasion

Vertrieb ist Chefsache - und echte Führung beginnt nicht am Bildschirm, sondern im Markt.** Dieses Buch zeigt, warum erfolgreiche Vertriebsführung Nähe, Haltung und Verantwortung braucht. Es räumt auf mit Management-Mythen, liefert praxiserprobte Impulse für CEOs und Führungskräfte - und stellt klar: Wer Menschen und Märkte bewegen will, muss präsent sein. Mit Klartext, psychologischem Feingefühl und der Bereitschaft, selbst vorzuleben, was Wirkung erzeugt. **Ein Buch für alle, die nicht nur verwalten, sondern wirklich führen wollen - mit Stallgeruch.

Warum der Fisch am Kopf stinkt

CHEFSACHE VERTRIEB

The Dynamic Sales Educator
 The Training, Mentoring &amp; Coaching Cycle for a Dynamic Sales Organisation
This book had its origins over 30 years ago, when I attended my first sales training and enjoyed it so much that I persuaded the trainer to work for me. I learned there was a world that I did not understand despite being in sales since I was 18. I have worked as a consultant in many areas of business, however, rarely have I come across businesses thinking deeply about their sales teams, except in targets, commission and often the wrong KPIs. Even larger concerns often see the sales department as a 'black art'. It is not. Research undertaken by me and Dr Alexander Bauer suggests many professional salespeople do not have the same opportunities in continuing professional development (CPD) as their non-sales colleagues. I have seen first-hand how sales training can be effective, but only if there is some form of sustained support. The aim of this book is to support the sales profession by elevating the role of sales training to sales education. It is built upon the Mackenzie-Bauer Training, Mentoring and Coaching (TMC) Cycle, which is based on teaching methods and established sales training and an output of our peer-reviewed research. The TMC Cycle is unique in its deliberate sequencing of Mentoring before Coaching to ensure practical application precedes self-discovery.This book is designed to inspire commercial leaders to understand what resources are required to support their sales teams. We also wish to give Sales Trainers, Learning and Development professionals, People Departments, and Sales Managers a guide to lifting the occasional sales talk/training session into a focused sales education role.

The Gold Standard in Sales CPD

The Dynamic Sales Educator

Transform your marketing strategy and engage with customers in ways never before possible.In a world that is changing at unprecedented speeds, the marketing landscape stands at the brink of a profoundly new paradigm. In the AI-driven era, meaningful experiences reign supreme and brands must engage with their customers in new and exciting ways.Although the mission is clear, marketers may feel like they're faced with a sea of static amid a massive influx of data and tremendous cultural shifts. But customers leave subtle clues about exactly what content they want to see, products they want to encounter, and ultimately, the entire online experience they desire with every click, scroll, and purchase.Personalization is the needed mechanism that decodes a clear signal from the noise, and those that use it as the cornerstone of their marketing strategy can unlock a world of opportunity. Those who wait to begin their personalization journey not only lose their competitive advantage, but also fall further behind the pack.The brands that can transcend the noise, understand their customer's wants and needs, and transmit a clear signal back to each individual will create the emotional bonds that lead to long lasting brand loyalty. Think of this book as your decoder ring as you transform your personalization project into a powerhouse.Use it to: <ul><li>Learn the basics of personalization and discover its opportunities across channels</li><li>Communicate the benefits of personalization to your business and gain buy-in</li><li>Establish a scalable structure that fits your organization</li><li>Activate a clean, repeatable process for end-to-end campaign management</li><li>Discover the right tools and methodologies for success</li><li>Get inspiration for your testing roadmap with 70+ use cases</li></ul>

Transform your marketing strategy and engage with customers in ways never before possible.In a world that is changing at unprecedented speeds, the marketing landscape stands at the brink of a profoundly new paradigm. In the AI-driven era, meaningful experiences reign supreme and brands must engage with their customers in new and exciting ways.Although the mission is clear, marketers may feel like they’re faced with a sea of static amid a massive influx of data and tremendous cultural shifts. But customers leave subtle clues about exactly what content they want to see, products they want to encounter, and ultimately, the entire online experience they desire with every click, scroll, and purchase.Personalization is the needed mechanism that decodes a clear signal from the noise, and those that use it as the cornerstone of their marketing strategy can unlock a world of opportunity. Those who wait to begin their personalization journey not only lose their competitive advantage, but also fall further behind the pack.The brands that can transcend the noise, understand their customer’s wants and needs, and transmit a clear signal back to each individual will create the emotional bonds that lead to long lasting brand loyalty. Think of this book as your decoder ring as you transform your personalization project into a powerhouse.Use it to:<ul><li>Learn the basics of personalization and discover its opportunities across channels</li><li>Communicate the benefits of personalization to your business and gain buy-in</li><li>Establish a scalable structure that fits your organization</li><li>Activate a clean, repeatable process for end-to-end campaign management</li><li>Discover the right tools and methodologies for success</li><li>Get inspiration for your testing roadmap with 70+ use cases</li></ul>

Why Personalization Wins the Customer Experience

Marketing in the AI Era

Kriterien für die Einführung einer KI-gestützten Sales Enablement Software im deutschen Lebensmittelvertriebsaußendienst

Praise for FLOW Leadership 'The world needs more fearless female leaders like Gaëlle Devins-trailblazers who don't just talk about change, but make it happen. For over a decade, Gaëlle has brought heart, empathy, and emotional intelligence into the boardrooms of high-end luxury brands, proving that leadership isn't just about strategy-it's about people. Her bottom-up approach is rewriting the leadership playbook, creating real impact where it matters most. The Flow Leadership Method isn't just a book-it's a movement. Gaëlle is redefining what it means to lead with purpose, authenticity, and impact. If you're ready to step up, inspire, and drive real change, this is the leadership guide you've been waiting for.' -SHELLEY ZALIS, Founder and CEO, The Female Quotient 'Gaëlle Devins' Flow Leadership brilliantly highlights the transformative power of putting people first, offering a blueprint for creating workplaces where individuals thrive and companies excel. This book is an inspiring call to action for leaders who recognize that empowered and engaged people lead to extraordinary outcomes.' -HUBERT JOLY, Former Best Buy CEO, Senior Lecturer at Harvard Business School, and Bestselling Author, The Heart of Business 'Flow Leadership is exactly what the corporate world needs right now. Gaëlle Devins expertly shows how a new approach to leadership-one that balances People, Purpose, and Performance-can transform a business from the inside out. It's a must-read for any leader ready to embrace the future of work.' -JOHN GERZEMA, CEO of The Harris Poll and New York Times Bestselling Author 'Gaëlle Devins' new book brings a unique dimension to the art of leadership by bringing People, Purpose, and Performance together. Her new framework FLOW@WORK is the outcome of these 3Ps process and a transformative guide for your own personal strategic advantage. Aimed primarily but not uniquely at practitioners, this book will improve the impact of your leadership style, increase your team productivity, and transform the ethos of your organization.' -DR. DOMINIQUE TURPIN, Emeritus Professor, former Dean &amp; President of IMD (Switzerland/Singapore) 'Flow Leadership is a practical guide for leaders to create thriving workplaces by blending People, Purpose, and Performance. With over 23 years of experience, Gaëlle Devins provides insights for aligning organizational goals with personal fulfilment, particularly resonating with the values of the Gen Z workforce.' -JAY RICHARDS, CEO, Imagen Insights 'What makes this book so powerful and practical is Gaëlle's relatable story of navigating all of its well-researched concepts. And FLOW@WORK's concepts of enlightenment, well-being, joy, and emotional balance in work are needed now more than ever. Read this book and put it into action.' -ZACH MERCURIO, PhD, Author of The Invisible Leader and The Power of Mattering

Unleash the Power of People, Purpose, and Performance

Flow Leadership

Sales Leadership at the Summit
This isn't just another book about sales management.
It's about you-stepping up as a true leader.
If you've ever felt that sales leadership is about more than chasing targets and filling reports, you're right. Sales leaders see further, inspire deeper, and build teams that rise higher. That's what this book is about.
Here's what you'll take away:How to elevate your perspective so you lead from the top, not the trenches.
How to craft and share vision that sparks action and loyalty.
How to build teams that thrive under pressure and still deliver results.
How to navigate uncertainty with clarity and confidence.
How to transform from manager to leader-earning influence, trust, and long-term impact.


Why should you care? Because the marketplace is full of managers. But only leaders climb to the summit-and take others with them.
If you're ready to rise, inspire, and lead at the highest level, this book is your roadmap. Order your copy today.

Vision, Growth, And Building High- Performing Teams: VISION, GROWTH, AND BUILDING HIGH- PERFORMING TEAMS

Sales Leadership At The Summit

The Revenue Architect by Shawn Kahler is a powerful business strategy book that challenges traditional thinking about sales and growth in manufacturing and industrial organizations. The book introduces the concept of "Revenue Architecture," emphasizing that revenue success is not accidental but intentionally designed through structured systems. Kahler explains how companies often mistake revenue growth for business health, while underlying issues such as margin erosion, operational strain, and inefficiencies quietly develop.

Through practical frameworks and real-world examples, the book highlights five key pillars-Talent, Value, Economic, Velocity, and Truth Architecture-that collectively determine sustainable profitability. It stresses the importance of mastering pricing discipline, understanding cost-to-serve, and aligning sales efforts with operational realities. Kahler also addresses common pitfalls like over-reliance on charisma in sales, poor pricing strategies, and unprofitable customer relationships.

Designed for executives, entrepreneurs, and manufacturing leaders, this book provides actionable insights to build resilient, scalable organizations. The Revenue Architect ultimately teaches readers how to move beyond short-term revenue gains and create durable enterprise value through clarity, discipline, and strategic design.

Designing Durable Revenue, Expanding Margin, and Building Enterprise Value

THE REVENUE ARCHITECT

The Guide They Forgot to Give You

Nobody Told Me This

A Personal Journey in Sales Leadership and Sales Management

Inspiration in Leadership

Are you in a presales role struggling to work better with your sales counterpart? 
Are you in a sales role and wish there were a more productive way to work with the other sales roles and with presales? 
Are you on an account or opportunity team and find it challenging to work together more efficiently and effectively? 
Are you a sales manager and feel presales and sales individual contributors need to work together optimally as a team? 
Are you in sales enablement trying to make this all work? 
 
 Introducing Making SEAMless Sales - the last frontier of sales improvement, benefiting all customer-facing roles by having a unified focus on client success, therefore increasing win rate, margins, deal sizes, revenues, and client satisfaction.
 
This book provides proven insights, methods, and tools, expanding on and refocusing the traditional disciplines of presales and sales, and explores how to work together better as a seamless team at the account and opportunity level. We'll explore and address:The challenges of traditional sales and presales roles.
The importance of focusing on the buying process while still executing our sales process.
The overarching need for Solution Enablement and Account Management.
Why and how buyers buy, and what is needed to persuade them.
How working together as a team benefits everyone.


When SEs (presales) and AMs (sales) work together better as a team, we all win, and most importantly, we achieve the end goal of client success.
 
Making SEAMless Sales offers curated content from Art Fromm's Team Sales Development sales transformation portfolio and SEAMless Sales® methodology. With forewords written by and content featured from Steve Bistritz (Sales Opportunity Shot methodology and Selling to the C-Suite), Peter Cohan (Great Demo! and Doing Discovery), and John Care (Mastering Technical Sales, Trusted Advisor Sales Engineer, and The Sales Engineer Manager's Handbook, all client-facing roles can benefit.


Early Praise:


"I've been an account manager for over 20 years and the last 17 years have been in technical sales. I wish I had your book 17 years ago because it would've saved me a lot of time and frustration while increasing my closing ratio much quicker."
Candi Gray, National Account Manager


"I'm glad someone finally wrote a book about bringing presales and sales together." 
Tony Matos, Former Director of Sales Engineering (Retired) Citrix


"The biggest takeaway was the focus on the buyer journey, something that no organization I've been at previously had really done." 
Danielle Shoback, Solution Consultant and former Account Executive

How Presales and Sales Can Work Together Seamlessly

Making SEAMless Sales

Together We Win

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