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The Consumer Interest (RLE Consumer Behaviour)

Dimensions and Policy Implications

This book guides in the advocacy process, as well as in courses in consumer behaviour, political science and law. It defines the consumer interest in many dimensions in order to be able to evaluate the effects of agricultural marketing board regulatory activity on consumers.

November 2016, ca. 354 Seiten, Routledge Library Editions: Consumer Behaviour, Englisch
Taylor and Francis
978-1-138-83824-6

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