<div class="raw-html-embed"> Kennen Sie schon unseren Geschäftskundenservice? <a href="/fuer-geschaeftskunden">Wir beraten Sie gerne</a>.</div>

NL_Doormat: Hintergrundfarbe des Newsletter Banners unten in der Doormat. Mit # eingeben z.B. #1405BE

NL_Doormat: Verlinkung zur Newsletter Seite

Über uns

À propos de nous

Zahlung und Lieferung

Paiement et livraison

Nachhaltigkeit

Durabilité

Open Access

Datenschutz

Protection des données

Karriere

Carrière

Impressum

Mentions légales

LEXIA

LEXIA Arbeitsrecht

Was ist LEXIA?

C'est quoi LEXIA ?

LEXIA Familienrecht

Zeitschriften

Revues

recht

Pflegerecht

ZBJV

forumpoenale

ZStrR

Anwaltsrevue

Revue de l'avocat

RSAS

FamPra.ch

ASYL

Life Science Recht

BlAR

Sachbuch

Livres spécialisés

LOKI

Semaphor

Fokusthemen

Focus

Thema

Recht studieren

Arbeitsrecht

Droit du travail

Studium

Études

Familienrecht

Droit de la famille

Sozialversicherungsrecht

Droit des assurances sociales

Strafrecht

Droit pénal

Publikationen

Publications

Literatur

Onlinemodule LEXIA

Modules en ligne LEXIA

Bücher

Livres

Buchreihen

Collections

Datenbanken

recht.ch

Studienliteratur

Littérature pour les études

Services

Dienstleistungen für

Corporate Books

Publishing Lösungen

Aktuelles

Geschäftskunden

Professionnels

Corporate Publishing

Content solutions

Buchhandlungen

Librairies

Veranstaltungen

Événements

Presse

Dozierende

Enseignants

Studierende

Étudiants

Inserierende

Annonceurs

Newsletter

Blog

Autorinnen/Autoren

Auteurs

Unsere Schreibenden

Hilfe

Unsere Autorinnen und Autoren

Liste

Autorenlounge

Espace des auteurs

Bei uns publizieren

Publier chez nous

Autorenstimmen

Témoignages

Verlag

Éditions

Themen

Mehr wissen

Mitarbeitende

Collaborateurs

Geschichte

Histoire

Vision und Mission

Vision et mission

Unser Magazin

Notre magazine

Unternehmenskultur

Culture d'entreprise

Partner

Partenaires

Kontakt

Contact

Shop

Schweizer Recht

Ausländisches Recht

Über unseren Shop

Neuerscheinungen

Nouveautés

Sortiment und Funktionen

Assortiment et recherche

Vorankündigungen

À paraître

Nach Rechtsgebiet

Par domaine juridique

Kommentare

Commentaires

Abtar J: Strategic Branding in Tourism

Strategic Branding in Tourism

Build and Elevate Your Travel Brand Identity

Routledge Research in Sports History

Since their inception in 1930 as the British Empire Games, the Commonwealth Games have developed into one of the world’s major sporting mega-events, with 5,000 athletes competing in Glasgow 2014 representing countries covering one third of the world’s population. This is the first book to survey the entire history of the Commonwealth Games and to explore their significance in the context of sporting political history. It examines the relationship between the Games and the Commonwealth organisation more generally; evaluates the development of the Games themselves, and analyses the key issues which have shaped their political and historical development.

A Political History

The Commonwealth Games

Gain a complete understanding of how to develop all the key areas of the HR function with this one-stop shop handbook by the UK's bestselling HRM author.

A Guide to the Theory and Practice of People Management

Armstrong's Handbook of Human Resource Management Practice

This title captures the wide application of state-of-the-art radiation imaging technologies and their integration with emerging technologies like Robotics and Artificial Intelligence to help deliver security solutions in various organisations. It also highlights how innovation can be harnessed to help ensure the safety and security of the general public, especially in the face of the COVID-19 pandemic.Composed of articles and speeches by Prof. Zhiqiang Chen, the President of the Chinese Society for Stereology, this title can help researchers in radiation imaging and government agencies, along with security professionals and industry practitioners. Readers can get a glimpse of how the presented technologies can streamline security operations and facilitate the free flow of travel and trade.Prof Chen's other appointments include the Vice-President of the China Isotope &amp; Radiation Association, and the Chief Science Communication Expert in national public security inspection and non-destructive testing of the China Association for Science and Technology.

Fusing The Application Of Radiation Imaging Technology With Ai: From Theory To Reality

Fundamentals

How can judicious use of online marketing, social media, video, mobile and in-store technologies help fashion brands reach and engage with their audience?

The Fundamentals of Digital Fashion Marketing uses industry examples, including Burberry and creative agency ODD, to demonstrate how creative digital marketing practices can build vibrant, loyal communities. Covering the vital roles of influencers, analytics, pop-up stores and user-generated content, Harris, Edwards and Watt offer a practical guide to building a successful fashion brand online. 

This revised edition includes two new chapters on reaching underserved markets, including people with disabilities and mature consumers, and a guide to legal issues like managing consumer data &amp; privacy. Each chapter also now concludes with a project to help you build an e-commerce website to start experimenting with your own online marketing campaigns.

How can judicious use of online marketing, social media, video, mobile and in-store technologies help fashion brands reach and engage with their audience?

The Fundamentals of Digital Fashion Marketing uses industry examples, including Burberry and creative agency ODD, to demonstrate how creative digital marketing practices can build vibrant, loyal communities. Covering the vital roles of influencers, analytics, pop-up stores and user-generated content, Harris, Edwards and Watt offer a practical guide to building a successful fashion brand online. 

This revised edition includes two new chapters on reaching underserved markets, including people with disabilities and mature consumers, and a guide to legal issues like managing consumer data &amp; privacy. Each chapter also now concludes with a project to help you build an e-commerce website to start experimenting with your own online marketing campaigns.

The Fundamentals of Digital Fashion Marketing

The ultimate PR toolkit for businesses who want to raise their profile, get featured in the media and boost their brand's credibility, featuring insider tips and secrets from the point of view of the media professional who will receive your pitch.

Take Your Business from Invisible to Unstoppable

The PR Bootcamp

Original and unique, this text is an invaluable and exciting summary of a complex and extremely important subject. It gathers together an anthology of articles relating to corporate brands, supplemented with incisive commentary from the editor.

Revealing Corporate Brands

Develop the skills to stop AI-powered cyberattacks and leverage AI to improve your existing cybersecurity strategies.

Use AI to Protect Your Organization

Artificial Intelligence in Cybersecurity

Innovation doesn't just happen. You need to lead it. Discover the three critical roles leaders must play in driving--and scaling--innovation.Constant tech disruption. Unrelenting economic volatility. Radically shifting demographics and work norms. More than ever, we need to innovate amid these daunting global challenges. But do we have the leaders--and the leadership--it takes to make this innovation happen successfully?Yes, we do. As preeminent leadership scholar Linda Hill, Harvard researcher Emily Tedards, and former Microsoft innovation executive Jason Wild show in this powerful book, there are indeed exemplary leaders to learn from--and in Genius at Scale, the authors present stories of such leaders in fascinating detail, not only igniting your imagination but providing inspiring and instructive models to follow. Hill's award-winning last book, Collective Genius, began the crucial task of showing how successful innovation doesn't just happen--it needs to be led. Now, Genius at Scale breaks new ground, highlighting that moving from generating new ideas to actually scaling them involves co-creation--collaborating, experimenting, and learning with others both inside and beyond the boundaries of the organization. This requires three distinct types of leadership mindset and behaviors: <ul><li>Leader as Architect: shaping culture and capabilities for co-creation</li><li>Leader as Bridger: building partnerships across groups and organizations</li><li>Leader as Catalyst: cultivating and activating movements across ecosystems</li></ul>The authors vividly profile these three types of leaders with individuals from all kinds of companies, across private and public sectors--from high tech to hospitals to consumer products--who illustrate the mindset and skills needed for leading in a world more uncertain and challenging than ever before.Genius at Scale provides an essential guide for any current or aspiring leader in mastering the art and practice of innovation.

How Great Leaders Drive Innovation

Genius at Scale

Take your customers on a journey of self-improvement, meaning, and change.A new fundamental economic shift is emerging: an economy based on transformative experiences that guide people to change, achieve their aspirations, and become who they want to be.Welcome to the Transformation Economy. Creating transformative experiences offers businesses the largest opportunity for creating economic value today, particularly as goods and services become increasingly commoditized. Enterprises can create no greater value than to help customers achieve their aspirations--whether improving health, increasing wealth, developing wisdom, or finding purpose. These aspirations speak to our customers' greatest desires, their dreams for the future, and their conceptions of who they are and who they strive to be.In this book, bestselling author B. Joseph Pine II builds on his iconic work on the Experience Economy to explain what this new shift means for companies looking to stand out and gain competitive advantage in the market. Using examples from organizations across industries, including Noom, Eataly, Burning Man, the US Army, and Texas State Technical College, Pine provides practical, proven frameworks for organizations to design, create, and guide transformation offerings that help customers reach their greatest aspirations and flourish.

Guiding Customers to Achieve Their Aspirations

The Transformation Economy

Learn how to produce and implement digital marketing campaigns using this practical, step-by-step guide, catered for those in the travel industry.

Practical Strategies for Effective Marketing

Digital Marketing for Travel Brands

Creating Success

Gain essential skills for career development with this concise and comprehensive guide to determining goals, prioritizing tasks and managing your time effectively.

Simple Ways to Take Control, Save Time and Work More Efficiently

How to Organize Yourself

A story of unexpected love at the end of the world

Some Body Like Me

Strategic Branding in Tourism

Bibliografische Angaben

Schlagworte

Bibliografische Angaben

Schlagworte

Weitere Titel zum Thema