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Sport, Sponsorship and Public Health

Sport, Sponsorship and Public Health

Von:

Buch (gebunden)ca. 220.00 CHF

lieferbar in ca. 10-20 Arbeitstagen

This book examines the development of sport sponsorship and its impact on global public health. It argues that sport governing bodies should not continue to treat fans solely as consumers, and that a more ethical approach should be taken to sport sponsorship.

März 2023, ca. 156 Seiten, Routledge Research in Physical Activity and Health, Englisch
Taylor and Francis
978-1-03-214518-1

This book examines the development of sport sponsorship and its impact on global public health. It argues that sport governing bodies should not continue to treat fans solely as consumers, and that a more ethical approach should be taken to sport sponsorship.

März 2023, ca. 156 Seiten, Routledge Research in Physical Activity and Health, Englisch
Taylor and Francis
978-1-03-214518-1

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