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Social Media Marketing
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Social Media Marketing

Theories and Applications
Buch (broschiert)ca. 106.00 CHF
lieferbar in ca. 10-20 Arbeitstagen

The third edition of this popular text offers a uniquely scholarly approach towards the subject and has been fully updated to include technological advances in practice such as AI and virtual marketing, and a brand-new chapter on the rise of influencer culture and marketing.

April 2021, ca. 312 Seiten, Englisch
Sage Publications
978-1-5297-2082-2

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