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Springer Nature Proceedings excluding Computer Science

José Luís Reis

Marc K. Peter

Ricardo Cayolla

Zorica Bogdanovic

Marketing and Smart Technologies

Proceedings of ICMarkTech 2021, Volume 2

In Networked Business, Paul Grefen returns with the third edition of his tried and tested BOAT framework for advanced e-business, covering the spectrum from business models via organization structures and digital system architectures to information technology.Today's successful organizations are complex; they are part of dynamic business networks built on digital channels, going far beyond traditional e-commerce. This book provides invaluable insights of modern digitally enabled networked business, going much further than the usual analysis of traditional e-business texts. It is heavily expanded and updated with the latest developments of digitally connected business, including new topics like value-oriented business, business optimization loops, (generative) artificial intelligence, and technology hype cycles.This essential text provides a compact roadmap to networked business for engineering, information systems or business students as well as professionals in the field.

Charting Digitally Enabled Business Collaboration

Networked Business

Finding it hard to stay balanced amidst endless emails, notifications, and scrolling? This is the guide back to sanity you’ve been searching for. Peace and purpose can be difficult to find in our hyperconnected world. With breaking news, social media, and endless entertainment all at our fingertips, we often feel our attention is being pulled in a thousand directions at once. Drawing on the wisdom of ancient Buddhist teachings, Vincent Thibault offers a clear and compelling roadmap to help you transform the feeling of information overload into an overflowing abundance of compassion. With insights into the nuances of our digital age and practical advice rooted in mindfulness, Thibault teaches you how to work with breath, posture, and awareness to help you rewrite your relationship with technology, own your attention, and act with purpose. We don’t need to withdraw from the world to live a contemplative life. Instead, we can cultivate wisdom and compassion right in the middle of our noisy modern lives.

Finding it hard to stay balanced amidst endless emails, notifications, and scrolling? This is the guide back to sanity you’ve been searching for. Peace and purpose can be difficult to find in our hyperconnected world. With breaking news, social media, and endless entertainment all at our fingertips, we often feel our attention is being pulled in a thousand directions at once. Drawing on the wisdom of ancient Buddhist teachings, Vincent Thibault offers a clear and compelling roadmap to help you transform the feeling of information overload into an overflowing abundance of compassion. With insights into the nuances of our digital age and practical advice rooted in mindfulness, Thibault teaches you how to work with breath, posture, and awareness to help you rewrite your relationship with technology, own your attention, and act with purpose. We don’t need to withdraw from the world to live a contemplative life. Instead, we can cultivate wisdom and compassion right in the middle of our noisy modern lives.

A Buddhist Guide to Navigating the Chaos of the Digital Age

Overflow

Hart Studies in Information Law and Regulation

This book brings together leading academics working on data protection law in the EU to analyse the most notable developments, and the most significant changes, which have occurred during the first 5 years of the GDPR.

The book includes contributions analysing the efficacy of the Regulation's consent-based model, the struggle to regulate AdTech using the provisions of the GDPR, the controversy surrounding US-EU data sharing and the interaction of the Regulation with EU Fundamental Rights and other secondary laws regulating data.

The book is unique in setting out to record a period of rapid development - and significant challenge - for EU law through its examination of these episodes in the life of the Regulation in a single text. Each chapter examines the changes introduced by the GDPR, analyses the effect of the Regulation in practice, and maps what the next 5 years holds for one of the world's most influential data privacy laws. The lineup of the editorial and author team reflects the pioneering role of female academics in data protection and GDPR discourse.

In highlighting the controversies and conflicts which the Regulation has faced in its first 5 years, the book illuminates the significance of the GDPR's introduction in advancing our thinking about the function, form, and future of data protection law, and outlines those matters that remain to be resolved as the GDPR moves towards its first decade in force.

Gdpr in the Machine

Critical Reflections on the EU’s Data Protection Regime

Every #tradwife needs a baby. Camille will get one - no matter the cost. Camille lives to embody the perfect traditional wife-cooking, cleaning, homesteading, and documenting it all for her followers. But without a baby, her image-and her following-feels incomplete. As Camille's husband begins to withdraw and his attention in her waning, Camille's desperation deepens. When Camille discovers a crumbling well hidden in the wheat field behind her new house, she is drawn to it, despite its proximity to an intimidating local forest. Unsure of what else to do, she makes a wish. Soon, she's haunted by vivid dreams she believes are divine. Then something visits her-something not quite angelic. Her belly swells unnaturally fast. Her cravings turn raw. And yet, her announcement goes viral. But as Camille's influence grows, so does the horror inside her. The life she always wanted is finally within reach... if it doesn't consume her first.

Trad Wife

*SELECTED AS ONE OF APPLE'S BEST BOOKS FOR 2025**PEOPLE MAGAZINE FICTION BOOK OF THE WEEK*Funny, fierce and life-affirming, TABLE FOR ONE is a love letter to you. If in doubt, date yourself.***'It's funny, sharp ... All about championing self-love'DAILY MAIL'A fast-paced, funny and touching story about smart young women'ELIZABETH GILBERT'It's a fabulous read'RUTH JONES'Funny, warm yet galvanising'JENNIE GODFREY'Joyful and affirming, this is a dopamine hit of a book'CLAIRE DAVERLEY'A zippy, pleasurable read'PANDORA SYKES***Willow is having quite the yearOne moment she's checking off life's milestones - the steady partner, the successful career, the grown-up house - the next she isn't, questioning where it all went wrong.With her life transformed beyond recognition, and friends busy 'moving forwards', Willow has never felt more alone.But she's in good company.And when inspiration arrives from an unlikely place - opening Willow's eyes to a new way of living - she rekindles the most important relationship of all: the one with herself ...***PRAISE FOR EMMA GANNON:'Culturally relatable, powerful and funny!' 真真真真真'Fantastic and super relatable' 真真真真真'I felt like I was reading it as a reflection of my life'真真真真真'A lovely read with emotional and relatable themes throughout' 真真真真真'Comforting, funny, uplifting, emotional and ultimately just like a big hug in book form' 真真真真真'...a masterful look into the trap your Instagram feed can become. A satisfying story of personal growth' EVENING EXPRESS'Warm, charming and keenly observed, Table for One is a delicious read. Emma Gannon artfully captures the complexities that we face across our lives, all the while demonstrating the power of unlikely friendships to make them easier. I devoured it' ALICE VINCENT'Gannon is good on the confusing messiness of modern life - and the way women are bombarded with conflicting messages. But my favourite part is Willow's relationship with her Aunt Carla - deeply poignant and touching' NATASHA POLISZCZUK

Table for One

A rulebook for tackling phone overuse and reclaiming our lives Phones are bad for us. They are making us nearsighted, causing painful back and neck problems, and robbing us of the sleep and physical activity necessary for robust physical and mental health. Worse still, they are driving a widespread rise in depression, self-harm and suicide, especially among young people. Yet, even if we know that there's an urgent collective need to get off our phones, we are stymied by the scale of the problem and by the many highly addictive ways in which our phones distract us, delight us and pull us back in. Phone Rules is part of the movement to disrupt phone overuse, showing us how we can wean ourselves off our devices. Investigative journalist Luc Rinaldi gives us a playbook of five insightful rules to resist our phones, along with helpful strategies to put them into action. He is not merely an outside observer trying to understand 'kids these days', but a smartphone-using, video game-playing, millennial member of the generation for whom the Phone Rules most urgently apply. This is our invitation to join the resistance. Together we can discover new mental space and productivity, deepen our engagement with the people and things that matter most and reclaim our lives.

Five simple steps to save yourself, your family and the planet

Phone Rules

A PRACTICAL ROADMAP FOR IMPLEMENTING AI INTO YOUR PROFESSIONAL WORKFLOW TODAY You've seen the reports, read the articles, and digested the studies about AI's transformative impact on work, technology, and everything else. And now you're probably wondering: What should I do about it? How to Do More With Less answers that question directly, moving beyond explanations of what AI is toward actionable guidance on integrating it into your daily workflow. Sharon Gai takes you on a journey from understanding to implementation, with a glimpse of what lies ahead. Written for marketers, knowledge workers, entrepreneurs, and leaders managing lean teams with tight budgets, How to Do More With Less speaks to anyone who feels the world is changing faster than they can keep up. Whether you're anxious about your future or seeking competitive advantage, Gai provides the practical guidance you need to excel in an AI-driven economy.

Future-Proofing Yourself in an AI-driven Economy

How to Do More with Less

A Sunday Times must-read book of 2026Starred review, BooklistPhilosophical, tender, and hilariously observed, Nice Places subverts the “go find yourself” travel story, unpacking our shared desire for meaning, connection, and a true place in the worldWhen Georgie quits his job at Oats Technologies to travel the world for one year, he hopes to escape the daily existential discomfort of corporate life. But after a meditation guru robs him on his way to the airport, he awakens in a guest house in the rundown yet vibrant Panhandle neighborhood of his own city.Alone with his phone and a desperate urge to assure his friends and family all is well, Georgie shares a photo of “authentic” boat noodles. To his surprise, everyone loves the post and believes he is overseas. Ant, a mixed media artist from Berlin, proposes a collaboration. With her vision and the help of a charming cast of guests and locals, Georgie’s unlikely adventures unravel in ways he never imagined.

Nice Places

Wir wollen nicht den Menschen verändern, sondern das Spiel. Arbeit am System statt im System.
 
 Wie sich Charakteristika und Mechanismen von Spielen auf die Gestaltung von Organisationsstrukturen übertragen lassen: Nutze Ansätze aus dem Spieledesign und der Systemtheorie für die erfolgreiche Weiterentwicklung deines Unternehmens
 
 Täglich spielen Menschen Millionen von Stunden Brett- und Computerspiele, feiern dabei "epische Siege" (Epic Wins), haben Spaß und können nicht genug kriegen. Am Arbeitsplatz sieht es anders aus: Hier kommt häufig nicht nur der Spaß zu kurz, viele gehen zur Arbeit, obwohl sie bereits innerlich gekündigt und suchen Befriedigung ausschließlich in ihrer Freizeit. 
Wäre es nicht großartig, wenn es Firmen gelingen würde, ein Umfeld zu kreieren, in dem Menschen sich genauso ausleben können wie in Spielewelten und gar nicht aufhören wollen, weiterzuspielen?
 Dieses Buch bietet einen Leitfaden für die Gestaltung von Organisationsstrukturen mit den Ansätzen und Werkzeugen von Spieledesignern. Es richtet sich an Teamverantwortliche in agilen und klassischen Organisationen sowie Organisationsentwickler und Unternehmensberater und beinhaltet drei Teile: 
 
<ul>
 <li>Level 1: "Was Spiele mit Organisationen zu tun haben" zeigt einen neuen Betrachtungswinkel für Organisationsdesign auf.</li>
 <li>Level 2: "Wie du Arbeit zu einem spannenden Spiel machst" greift Ansätze und Werkzeuge auf, die helfen, die Arbeits- und Organisationsstrukturen zu gestalten und auszubalancieren, sodass sie wieder Spaß machen und Kreativität ermöglichen.</li>
 <li>Level 3: "Wie du zum Spiele- und Organisationsdesigner wirst" möchte die Leserinnen und Leser bei ihrer persönlichen Weiterentwicklung unterstützen und Handwerkszeug für die Kommunikation und Selbstreflexion liefern.</li>
</ul>
 
Juliane Pilster arbeitet seit mehr als zehn Jahren als Führungskraft und Beraterin im Umfeld von Transformationen großer Unternehmen. Sie unterstützt Personen, Teams und Organisationen dabei, sich schlank und dynamisch aufzustellen und Führung und Zusammenarbeit zukunftsfähig zu machen. 
 
 Dr. 
Miriam Sasse verbindet seit 14 Jahren die Produktentwicklung zukunftsweisender Technologien mit agilen Ansätzen. Als zertifizierter Business Coach und Agile Coach unterstützt sie die Selbstoptimierung von Projektteams und die Transformation des Unternehmens zu mehr Agilität und Stärke. 
 
 
Zielgruppe
 Für Teamverantwortliche in agilen und klassischen Organisationen sowie als Impulsgeber für Organisationsentwickler und Unternehmensberater.

Dieses Buch ist deine Spielanleitung für gelingende Transformation. Kein Change von oben, sondern ein Level Up für alle. 
 Du erhältst einen inspirierenden Blick auf Organisationen, Führung und Wandel - erzählt durch die Linse von Spielmechanik, Spielerlebnis und Spiellogik. Level Up verbindet die Leichtigkeit von Brettspielen mit der Tiefe systemischer Organisationsentwicklung und lädt dich ein, dein Unternehmen wie ein strategisch gestaltetes Spielfeld zu sehen: mit klaren Regeln, sinnvoller Rollenverteilung, motivierendem Spielfluss und der richtigen Balance aus Struktur und Freiheit.

 
 Ob du Führungskraft, Teammitglied oder einfach ein Fan von spielerischem Denken bist - Level Up liefert dir neue Perspektiven, fundierte Modelle, unterhaltsame Analogien und eine Vielzahl praxisnaher Werkzeuge, wie du Komplexität meistern, Zusammenarbeit neu denken und Organisationen lebendig weiterentwickeln kannst.

 
 Hier gehst du Fragen nach wie

 <ul><li>Was macht eine Organisation zukunftsfähig?</li><li>Wie skalierst du dein Team, ohne den Spirit zu verlieren?</li><li>Wie führst du Veränderungen ein, die nicht wie Zwang, sondern einladend wirken?</li></ul>
 Du wirst durch 7 Missionen mit 100 Leveln geführt, die dich persönlich und dein Team bei den täglichen Herausforderungen in Organisationen unterstützen:

 Mission 1: Ankommen im System
 - klar sehen, klug starten

 
 Side Quest 1: Der Blick auf dich selbst

 Mission 2: Muster im System
 - Was wirkt, wenn niemand hinsieht

 
 Side Quest 2: Muster gestalten

 Mission 3: Wenn das Spiel hakt 
 - Irritationen als Einstieg ins Redesign

 
 Side Quest 3: Spielerisch mit Problemen arbeiten

 Mission 4: Spielgefühl gestalten
 - Motivation, Emotion und Volation im System

 
 Side Quest 4: Das Prinzip Epic Win

 Mission 5: Wachsen im Spiel
 - mehr Level, mehr Rollen, mehr Wirkung

 
 Side Quest: Wachsen als Spielender - Identität, Haltung, Reife

 Mission 6: Next Level Organisation
 - digital spielen, smart gestalten

 
 Side Quest 6: Mensch bleiben im digitalen Spiel

 Mission 7: Meisterschaft im Spiel
 - Resilienz, Haltung und gelassene Führung

 Dr. Miriam Sasse
 ist promovierte Maschinenbauerin und zertifizierter Coach. Sie begleitet Organisationen bei agiler und digitaler Transformation - mit Fokus auf Deep-Tech-Teams und Game Design. Als TEDx-Speakerin und Autorin beschäftigt sie sich mit der Zukunft von Führung und Organisationsdesign. Sie lehrt an Hochschulen und leitet die Regionalgruppe der GPM OWL.

Wie du dein Team auf das nächste Level führst. Mit sieben Missionen spielerisch auf Erfolgskurs

LEVEL UP!

Sex Education meets Euphoria in this dark contemporary novel that tackles perfectionism, emotional abuse, and the dark side of social media.Fallon is a fixer.&nbsp;From planning prom to organizing her college applications, she’s got it all figured out…except for when her younger sister comes to her with very basic questions about sex. Shocked that she knows so little—and her fellow classmates even less—Fallon decides some practical education is in order. And Fallon isn’t above practicing a little civil disobedience by creating a secret underground off-campus group.Shelby is a fighter.&nbsp;Having her nose broken is nothing new in her semiprofessional career…but this time it’s her boyfriend who threw the punch. Now her phone is blowing up with texts from a new guy who tells her she’s perfect, she’s special, she’s everything he’s ever wanted…except for a few small details. Shelby’s happy to adjust for him, because isn’t that what a healthy relationship is about?Jobie is a failure.&nbsp;She doesn’t have enough followers and her posts never go viral, no matter how hard she crushes challenges and applies exactly the right filter. But a friendly DM from a good girl just like her points her in the direction of a whole new audience of admirers. Guys who just want to talk. Guys who give her the attention she’s always wanted.&nbsp;The lives of all three girls intersect in Fallon’s secret class, rumors of which have&nbsp;parents up in arms. Fallon needs to keep herself anonymous, Shelby needs to keep her new boyfriend happy, and Jobie needs to keep her followers…who keep asking for more. Each girl finds herself&nbsp;trapped in an inescapable situation—that will leave one of them dead.&nbsp;

Sex Education meets Euphoria in this dark contemporary novel that tackles perfectionism, emotional abuse, and the dark side of social media.Fallon is a fixer.&nbsp;From planning prom to organizing her college applications, she’s got it all figured out…except for when her younger sister comes to her with very basic questions about sex. Shocked that she knows so little—and her fellow classmates even less—Fallon decides some practical education is in order. And Fallon isn’t above practicing a little civil disobedience by creating a secret underground off-campus group.Shelby is a fighter.&nbsp;Having her nose broken is nothing new in her semiprofessional career…but this time it’s her boyfriend who threw the punch. Now her phone is blowing up with texts from a new guy who tells her she’s perfect, she’s special, she’s everything he’s ever wanted…except for a few small details. Shelby’s happy to adjust for him, because isn’t that what a healthy relationship is about?Jobie is a failure.&nbsp;She doesn’t have enough followers and her posts never go viral, no matter how hard she crushes challenges and applies exactly the right filter. But a friendly DM from a good girl just like her points her in the direction of a whole new audience of admirers. Guys who just want to talk. Guys who give her the attention she’s always wanted.&nbsp;The lives of all three girls intersect in Fallon’s secret class, rumors of which have&nbsp;parents up in arms. Fallon needs to keep herself anonymous, Shelby needs to keep her new boyfriend happy, and Jobie needs to keep her followers…who keep asking for more. Each girl finds herself&nbsp;trapped in an inescapable situation—that will leave one of them dead.&nbsp;

How Girls Are Made

Supersüßes Ausmalbuch zum Entspannen und Träumen – Für Erwachsene, Teenager und Kinder

Cozy Coloring – Comfy Corners

Marketing and Smart Technologies

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