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Produkt vom BFSG ausgenommen: Hersteller ist Kleinstunternehmen

Miguel Agulló

Management & Innovation Pocket-book

A Guide to Reinventing Value, Innovation, and Collaboration in Organizations

Co-Creating the Future with AI

Palgrave Studies of Entrepreneurship and Social Challenges in Developing Economies

Synergy of artificial intelligence (AI) and machine learning (ML) is infinite, leveraging intelligence to foster entrepreneurship. AI and ML concept is much talked in crowd but less explored by the entrepreneurs…This book dissects every aspect of transcending technology that impacts the new horizon of entrepreneurship. A good read for everyone…Rebeca-Illiana Arévalo-Martínez
 , PhD, Research Director, Universidad Anáhuac México
 With the manifold impact of AI, the only way for entrepreneurs to get out of a tight box is to adapt to the technology ecosystem…with the progressing AI, world is summoning the future and entrepreneurs are not far behind…flowing with concurrence, this book bridges a plethora of new concepts on AI and ML connecting entrepreneurs to platform skills and business modeling with examples and case studies…an enriching contribution and a timely book for all…Neil Hernández Gress
 , PhD, Director for Research, Tecnologico de Monterrey, Mexico
 This book focuses on divergent discussions on entrepreneurial challenges in context to the adaptation to artificial intelligence (AI), machine learning (ML), and robotics to enhance entrepreneurial practices and scope of decision-making. Discussions in this book analyze the chronological growth in technology and the nexus between AI and entrepreneurship to harness the power of technology. This book helps readers to explore new concepts like the synergy between AI and human factors, AI-led business modelling, and working with the real-time entrepreneurial ecosystem.Rajagopal
 is Distinguished Professor of Marketing at EGADE Business School of Tecnologico de Monterrey (ITESM), at Mexico City Campus and Life Fellow of the Royal Society for Encouragement of Arts, Manufacture and Commerce, London.&nbsp; He has been Visiting Professor at Boston University, Boston, Massachusetts since 2013.&nbsp;
 Ananya Rajagopal 
 is Research Professor at Universidad Anáhuac Mexico. She is a member of the advisory panel of Elsevier Insights and in the editorial board of Humanities and Social Science Communications Journal (Springer Nature). She has contributed five books and several chapters in edited books.

This book focuses on divergent discussions on entrepreneurial challenges in context to the adaptation to artificial intelligence (AI), machine learning (ML), and robotics to enhance entrepreneurial practices and scope of decision-making. Discussions in this book analyze the chronological growth in technology and the nexus between AI and entrepreneurship to harness the power of technology. This book helps readers to explore new concepts like the synergy between AI and human factors, AI-led business modelling, and working with the real-time entrepreneurial ecosystem.

Enhancing Competitiveness and Innovation in Emerging Markets

Artificial Intelligence and Entrepreneurship

Gehirn-gerecht managen mit bewährten und innovativen Techniken

Führungskräfte-Seminar

In a world where 82 percent of managers struggle to lead effectively, this international bestseller reveals the one secret that separates great leaders from the rest. “What do I need to do to be a great leader?” Every person in authority wonders this question sooner or later. Ken Blanchard, whose books have sold over 25 million copies, and Mark Miller, who rose from line worker to Chick-fil-A vice president, uncover the secret great leaders already know in this international bestseller. &nbsp;Using a classic business fable, newly promoted executive Debbie Brewster asks her mentor the crucial question: “What is the secret of great leaders?” His reply—“Great leaders serve”—confuses her, but he reveals five fundamental ways leaders succeed through service. Debbie discovers why great leaders focus on the future, how teams determine success or failure, what three arenas need continuous improvement, why leadership success has two essential components, and how to strengthen—or destroy—credibility. &nbsp;This fourth edition includes the proven SERVE model plus breakthrough content on leadership’s most critical element—a leader’s heart. Discover these new features: <ul><li>Revised chapters</li><li>New chapter with five HEART habits that form the foundation for great leadership</li><li>Comprehensive facilitator’s guide for groups and teams</li><li>Expanded resources for teams and organizations</li></ul> Translated into twenty-nine languages with over 700,000 copies sold, The Secret delivers proven wisdom in an unforgettable story that anyone can understand and apply immediately.

In a world where 82 percent of managers struggle to lead effectively, this international bestseller reveals the one secret that separates great leaders from the rest. “What do I need to do to be a great leader?” Every person in authority wonders this question sooner or later. Ken Blanchard, whose books have sold over 25 million copies, and Mark Miller, who rose from line worker to Chick-fil-A vice president, uncover the secret great leaders already know in this international bestseller. &nbsp;Using a classic business fable, newly promoted executive Debbie Brewster asks her mentor the crucial question: “What is the secret of great leaders?” His reply—“Great leaders serve”—confuses her, but he reveals five fundamental ways leaders succeed through service. Debbie discovers why great leaders focus on the future, how teams determine success or failure, what three arenas need continuous improvement, why leadership success has two essential components, and how to strengthen—or destroy—credibility. &nbsp;This fourth edition includes the proven SERVE model plus breakthrough content on leadership’s most critical element—a leader’s heart. Discover these new features: <ul><li>Revised chapters</li><li>New chapter with five HEART habits that form the foundation for great leadership</li><li>Comprehensive facilitator’s guide for groups and teams</li><li>Expanded resources for teams and organizations</li></ul> Translated into twenty-nine languages with over 700,000 copies sold, The Secret delivers proven wisdom in an unforgettable story that anyone can understand and apply immediately.

What Great Leaders Know and Do

The Secret, 4th Edition, Revised and Expanded

An empirical analysis and new theoretical framework for understanding economic expectations and decision-making in different historical settings. Expectations play a crucial role in shaping economic behavior. But how are expectations actually formed, and how has this changed over time? The financial crisis of 2007–08 cast doubt on traditional theories of expectation formation, particularly the rational expectations framework. In Contingent Expectations, Alexander Nützenadel and Jochen Streb examine the ways that past experiences influence the economic expectations and decision-making of households, investors, and policymakers through history, and offer an alternative perspective. Combining a comprehensive empirical analysis of expectation formation from the eighteenth century to the present day with an assessment of the relevant economic theory, Nützenadel and Streb present a new theoretical framework, contingent expectations, for understanding economic expectation. Nützenadel and Streb show how economic actors developed new forecasting methods in response to rising uncertainty brought on by the Industrial Revolution, the expansion of global trade, financial market integration, and environmental crises. Tracing the evolution of economic theories on expectations, they find that when growing market volatility made forecasting more complex, economic agents often adapted with remarkable flexibility to changing circumstances. Challenging prevailing concepts of expectations, including rational choice and adaptive expectations, Nützenadel and Streb emphasize the heterogeneity of economic agents’ cognitive practices—in particular, the need to consider variation in information costs and historical experience. Expectation formation, they argue, is contingent on each individual’s current decision-making situation. Their account of the history of economic expectations has significant implications for current debates in economics.

Uncertainty, Risk, and Economic Behavior in Historical Perspective

Contingent Expectations

Project Stakeholder Engagement provides concepts and frameworks that can help the reader gain insights into a project's stakeholders, and how to engage them. It also gives suggestions for how to identify and understand stakeholders, and how to create an engagement plan with communication and other activities.Readers will gain essential skills to drive project success by learning to systematically analyse stakeholders and develop targeted engagement strategies. The book delivers these benefits through research-based frameworks illustrated with real-world examples, mini-cases highlighting key concepts, and comprehensive case studies bridging theory and practice. Written primarily for undergraduate and postgraduate students in project management and business administration, this book is equally valuable for practising project managers, consultants, and executives seeking to enhance their stakeholder engagement skills. It's particularly relevant for courses in project management, project stakeholder engagement, and value creation.Supporting materials include PowerPoint slides summarizing key frameworks and an instructor's manual with teaching notes for case studies, facilitating effective classroom discussion and application of the book's principles.

Analysis, Involvement, and Communication

Project Stakeholder Engagement

In an era where traditional marketing techniques are losing their effectiveness, businesses must embrace innovative and forward-thinking strategies to maintain a competitive edge. AI-Driven Blue Ocean Strategies offers business managers, marketers, and entrepreneurs a detailed reference on how to leverage artificial intelligence to create and sustain new Blue Ocean strategies. By combining the power of Artificial Intelligence with the principles of Blue Ocean Strategy, this book provides actionable insights on uncovering new market opportunities, developing differentiated value propositions, and ensuring long-term business success.
With contributions from a diverse team of experts, this book presents a robust framework for applying AI in market research, consumer analysis, and trend forecasting. Through real-world case studies, readers will learn how leading companies are using AI-driven approaches to break free from saturated markets and establish new, uncontested market spaces. The authors provide an avenue for discussion of all aspects of how AI is transforming marketing and customer experience, from big data analysis and predictive analytics to content generation and real-time customer interactions.

Ai-Driven Blue Ocean Strategies

Managing Aviation Operations

This book offers a comprehensive and management-oriented analysis of sustainability in the aviation industry. It examines aviation's crucial role in global mobility and economic development whilst also critically addressing its environmental, social and regulatory challenges. Readers will benefit by gaining a realistic, analytically sound framework for evaluating sustainability strategies in aviation. The book supports informed decision-making, helps to anticipate regulatory and market developments, and enables readers to better balance economic performance with environmental responsibility and social acceptance in a highly complex and globally interconnected industry.By adopting a holistic ESG perspective, the book integrates environmental impacts such as climate change and noise, social issues including equity, accessibility and labour conditions, and governance aspects like regulation, reporting and stakeholder accountability. Rather than presenting simplified solutions, it highlights trade-offs, uncertainties and long-term path dependencies that shape strategic decision-making in aviation. The structured approach combines conceptual foundations with industry-specific insights, covering regulation, technology, sustainability reporting and strategic management practices.The book is relevant for all managers in the aviation industry, whether they work for airlines, airports, air traffic control organisations, regulatory authorities or political decision-makers. It is particularly important for environmental managers throughout the aviation industry, but also for managers at a senior level, as sustainability is becoming a strategic issue of growing importance. In addition, the book is valuable for students in aviation management programmes as well as for students in related fields such as aeronautical engineering and tourism management.

Management, Technologies and Accountability

Aviation and Sustainability

'Fight Less, Win More is a massively useful book for just about anyone who has to deal with the desires, foibles, and idiosyncrasies of other human beings.' - Daniel Pink, #1 New York Times bestselling author of To Sell Is Human, Drive, and The Power of Regret Your handbook for mastering the negotiating skills in the multimillion-copy bestseller Never Split the Difference. You're in a negotiation right now. In fact, you've been negotiating all day. That email to your boss? Negotiation. That conversation with your teenager? Negotiation. That interaction with the barista who made your morning coffee? Negotiation too. Most people don't realise they're negotiating until it's too late - until they've already lost ground, damaged relationships, or walked away empty-handed. But what if you could transform every interaction into an opportunity to get what you want while making others feel valued? In this groundbreaking follow-up to the global bestseller Never Split the Difference, negotiation experts Jonathan B. Smith and Derek Gaunt reveal the missing piece that's been holding you back: a practical handbook for applying Tactical Empathy - the ability to understand and influence people at a level they don't even realise - to every sensitive conversation in your life. Discover how to: <ul><li>Begin disarming defences by making your counterpart feel genuinely understood.</li><li>Acquire critical information by mastering the 5 Levels of Listening that uncover hidden motivations</li><li>Spot game-changing 'Black Swans' that swing seemingly impossible negotiations to your advantage</li><li>Defuse tension and navigate high-pressure situations with confidence using the Core Four skills</li><li>Get more of what you want without burning bridges or compromising your integrity</li></ul> Forged in high-stakes hostage crises and refined in thousands of business negotiations, these field-tested techniques aren't based on academic theory - they're proven methods that work when the pressure is on. This book isn't about tricks or manipulative tactics or winning at all costs. It's about a fundamental shift in how you approach human interaction: It's not about you - it's about them. When you master this mindset and the practical skills that flow from it, you'll transform not just your negotiations but your entire life. You'll resolve conflicts faster, build stronger relationships, and achieve outcomes you never thought possible. Inside you'll find: <ul><li>Real-world case studies showing how these skills work in everyday situations</li><li>Step-by-step guidance for implementing each technique</li><li>Low-stakes practice exercises to build your confidence</li><li>Actionable strategies for identifying and overcoming common negotiation traps</li></ul> Stop leaving money on the table. Stop enduring unnecessary conflict. Stop accepting less than you deserve. This isn't just another business book-it's the missing manual for every negotiation in your life. Get your copy of Fight Less, Win More today and start turning every conversation into a path to success.

How Master Negotiators Influence Hearts, Minds, And Deals

Fight Less, Win More

Spanning a stellar career as the leader of large organisations across government, industry and education, Sir Alan Wilson has developed a deep insight into what 'actually' works in practice through the lens of systems analysis.Leaders and managers face daily challenges but need to articulate and communicate their objectives and plans for the longer term in a complex and rapidly changing environment. In the first part, five key elements of the framework are demonstrated in successive chapters: systems and the 'big picture'; strategy; finance; structures; and integrating through 'making things work'. The second part reveals the urgent challenges that translate from the global and international through to national and local scales: climate change and sustainability, security, pandemics, and social inclusion. The evolution of technology, artificial intelligence, and data science demand stronger strategies, leadership, and management across all organisations at all scales. This book responds to this need by providing international case studies, a unique framework, and references to out-of-the-box thinking that can be applied to a variety of circumstances.Leading and Management is a valuable resource for leaders and managers at all levels in any kind of organisation, particularly in universities, local authorities, government departments, industry, and those responsible for managing research.

Learning from Experience

Leadership and Management

What does it take to lead in the modern workplace?&nbsp;This comprehensive playbook&nbsp;provides a definitive answer for&nbsp;leaders of all levels, addressing 21 common challenges with practical, science-backed advice—from&nbsp;the renowned executive coach and author of How to Have a Good Day Caroline Webb. Leaders everywhere are under pressure. They must deliver immediate results, while building for the long term. They need to lift themselves up to see the whole field of play, while moving their teams steadily forward on the ground. Meanwhile, technology is changing faster than ever, and the division of labor between human and machine keeps shifting. What does it take to&nbsp;lead intelligently through all of that?&nbsp; Powered by the science-based approach that made her first book, How to Have a Good Day, an instant and enduring success,&nbsp;Caroline Webb’s Leadership Intelligence enables leaders to excel at this unique time in history.&nbsp;Rooted in insights from psychology, neuroscience and behavioral economics, and enlivened by stories from real-life leadership role models,&nbsp;the book gives readers the actionable&nbsp;advice&nbsp;they need to lead people effectively, day after day.&nbsp; Webb distills her three decades of work advising senior executives into a playbook for mastering 21 challenges that sit at the heart of contemporary leadership. Arranged under three key strengths of a great leader—making consistently wise choices,&nbsp;inspiring people to perform at their best, and&nbsp;building resilience to ups and downs—the book will show readers how to ace challenges, including: <ul><li>making smarter decisions </li><li>managing conflict skillfully </li><li>building trust within your team</li><li>developing colleagues’ capabilities</li><li>steering through uncertainty&nbsp;and crisis</li></ul> Famed leadership expert Tom Peters has praised Caroline Webb’s “peerless translation of the behavioral sciences into tools.” Leadership Intelligence is practical enough to be consulted in the heat of a crisis, yet broad enough to guide every aspect of leadership. It’s designed to make leading feel less like guesswork and more like a craft—an indispensable toolkit that ambitious managers will return to year after year.

Science-Backed Strategies for Mastering 21 Everyday Management Challenges

Leadership Intelligence

We Are as Gods

Management & Innovation Pocket-book

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