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Wilson M: The Shopping Cart Test

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How Small Behaviors Reveal Trust, Ethics, and Reliability in Business

From one of our most visionary leadership coaches comes a bold new framework for successfully navigating complicated interactions at work, at home, and in all our relationships—featuring a foreword by Brené Brown. “Drawing on her years of coaching experience, Bethea names what is often left unspoken in our workplaces: the dynamics of power, identity, and accountability that shape our relationships.”—Prentis Hemphill, bestselling author of What It Takes to Heal We’ve all had them—awkward interactions at work that could have gone differently, misunderstandings at home that led to avoidable blowups. But what if those uncomfortable moments could become opportunities for personal transformation? Renowned leadership coach Aiko Bethea gives us an innovative and road-tested framework for learning to show up in any situation authentically and not as the people-pleasing or conflict-avoidant versions of ourselves that have become second nature to so many of us. The framework lays out how to successfully navigate moments of conflict: first we must be anchored in our values and purpose, then our actions and principles must be aligned, and finally we must be accountable for our impact. With these three steps, we can remake ourselves and our connections with others, fostering constructive dialogue and creating opportunities for growth. Throughout the book, Bethea draws on decades of real-life experience to show us the many forms that these scenarios can take, offering practical advice to help us lead from our most genuine selves and deepen relationships in every part of our lives. In doing so, she shows us how to transcend the bullshit we constantly encounter and meet each new day grounded in truth, connected to our values, and in control of not just what we do but who we become.

A Framework for Transcending Bullsh*t and Transforming Our Lives and Work

Anchored, Aligned, Accountable

If landing a job depends on storytelling rather than skill, something is seriously broken. For decades, job interviews have prioritized performance over actual ability. Behavioral questions-those rigid prompts designed to assess "real" capability-reward rehearsed anecdotes over genuine talent The result? A flawed hiring system that filters out strong candidates, reinforces biases, and confuses interview performance with real-work competence.

This book exposes the truth behind behavioral questions, showing how they fail to identify true potential while keeping exceptional candidates from opportunities they deserve. If you've ever left an interview frustrated that your skills mattered less than your ability to craft the perfect response, this book is for you.

For job seekers, it's a guide to navigating the absurdity of these interviews without losing authenticity. For hiring managers, it's a wake-up call to rethink outdated practices that don't actually predict success. And for everyone else, it's an eye-opening look at a system that affects us all-whether you're job hunting, leading a team, or simply questioning how modern workplaces operate.

The future of hiring demands change-this is where it begins.

Job Interviews & F***ing Behavioral Questions

You know you have more to offer, but you're tired of waiting for a seat at the table to prove it. Most emerging leaders feel stuck in a holding pattern, believing that their ability to make an impact is capped by their current title or the person above them on the org chart. But influence isn't a reward for a promotion. It's a muscle you build in the mundane, everyday moments of your current role.In 90 Days to Grow Your Influence Clay Scroggins, bestselling author of How to Lead When You're Not in Charge, provides a daily roadmap for the "not-in-charge" leader. Drawing from his foundational work on leveraging influence without authority, this 90-day reader helps you navigate the tension of having great responsibility but very little power.Each day is designed to be a "snackable" but substantial 5-minute read, perfect for your morning coffee or the commute to the office. Through a mix of relatable stories, leadership metaphors, and spiritually grounded reflections, you'll learn how to: <ul><li>Understand Identity: Secure your worth in who you are, not just what you do or what your business card says.</li><li>Lead Yourself: Master the disciplines of self-awareness and emotional intelligence.</li><li>Choose Positivity: Cultivate a resilient, solution-oriented mindset that shifts the energy of every room you enter.</li><li>Think Critically: Stop being a passive observer and start solving problems.</li><li>Reject Passivity: Take ownership of the ground you're standing on today.</li><li>Challenge Well: Influence the leaders above you with relational equity and wisdom.</li></ul>Whether you are a new hire, a middle manager, or an aspiring executive, this book is your daily reminder that your seat on the org chart doesn't define your impact. You have everything you need to start leading right where you are. Real influence starts here.

Daily Habits for Leading from Any Level

90 Days to Grow Your Influence

Confessions of an HR Insider: What Employees Are Never Told About the
WorkplaceWhat if everything you believed about the workplace was only half the story?
Every year, millions of employees work hard, pursue promotions, wait for salary hikes, complete engagement surveys, and wonder why certain organizational decisions are made. Yet most people only see the outcomes-very few understand the conversations, trade-offs, constraints, and business realities happening behind closed doors.
Confessions of an HR Insider takes readers inside the corporate world to uncover the realities behind performance ratings, career growth, manager influence, compensation decisions, employee engagement, retention strategies, and workplace success. Through practical examples, real-world scenarios, and insider perspectives, this book bridges the gap between employee expectations and organizational decision-making.
Whether you are an employee seeking growth, a manager leading teams, an HR professional shaping culture, or a leader navigating organizational challenges, this book offers valuable insights into how workplaces actually function-and how professionals can thrive within them.
Understand the system. Build your influence. Accelerate your growth.

Confessions of an HR Insider

"Leadership begins where no one is looking."


Heart of the Line: From Factory Floor to the C-Suite is a powerful leadership memoir that reveals how the hardest work often teaches the most meaningful lessons.
When Mohsine "Mo" Gdid arrived in the United States as a young immigrant from Morocco, he carried big dreams but little understanding of the path ahead. His journey began not in a boardroom, but on the freezing production line of a meat processing plant, where long hours, language barriers, and physical exhaustion tested his resilience daily.
Through grit, humility, and relentless determination, Mo gradually rose from the factory floor to executive leadership. Along the way, he discovered that the most important lessons about leadership were not taught in classrooms or corporate seminars, but in the quiet acts of kindness, perseverance, and dignity displayed by everyday workers.
In Heart of the Line, Mo shares the defining moments that shaped his philosophy of human-centered leadership-including the life-altering health crisis that forced him to rethink success, purpose, and what it truly means to lead.
Through deeply personal stories and practical insight, this book introduces the S.H.O.W. Framework-Sincerity, Humility, Ownership, and Wisdom, a leadership model rooted in real-world experience.
More than a memoir, Heart of the Line is a call to remember the people behind the work. It reminds readers that the strongest leaders are not those who forget where they came from, but those who carry those lessons forward.
This inspiring story is for anyone who has ever felt invisible at work, questioned their purpose, or wondered whether their effort truly matters.
Because leadership doesn't begin in the boardroom.
It begins on the line.Because success isn't measured by titles it's measured by the lives you impact along the way.

In Heart of the Line

"They told you culture was the soft stuff. They were wrong, and the mistake is about to get expensive."

Eighty-four percent of chief executives privately admit their culture is not where it should be. They rank it the most valuable thing they steward, and they fail at it anyway. Not from cynicism. From difficulty. Culture is the hardest thing in business to build, and almost everyone gets it wrong.

This book explains why, and then it raises the stakes. Because two things have changed at once. 

Artificial intelligence now executes the culture you actually have, not the one on the poster, at machine speed, while logging every decision your leadership ever made, the evidence that will one day be read back to them in court. And courts have started jailing the executives who build degrading cultures, beginning in France and spreading.

"AI does not corrupt a culture. It executes the one that is already there, faster than anyone can hide it. "

Gavin Keeley has spent forty years inside boardrooms across four continents, in organisations large and small, in business, education, and government. He has watched leaders treat culture as decoration while the residue of their real decisions hardened into something that could not be faked, bought, or delegated.

"Culture is the residue of decisions, and residue does not lie."

Culture Is Hard is the companion to Lead On Purpose. Where the first book was about the leader, this one is about the organisation: what happens when one person's intention has to become ten thousand people's ordinary Tuesday. It names what culture actually is, why the people trained to govern it cannot see it, what it costs when it fails, and what the small honest minority do differently.

If you lead anything, and you would rather build a culture that bears load than wait for a regulator to teach you the hard way, start here.

Why AI Destroys Organisations with Bad Cultures and Judges Will Jail the People Who Build Them

Culture Is Hard

How to Create, Manage, and Sustain a Skills-Based Culture

The TWI Implementation Field Guide

The Narrow Path to an Engaged Workforce

Discover the science behind why play builds team cohesion so effectively! Each chapter includes: <ul><li>Quick-win activities</li> <li>Real-world examples drawn from thousands of successful programs</li> <li>Proven strategies for measuring the ROI of team building initiatives</li></ul> Beyond Trust Falls provides both the inspiration and tactical blueprints for creating lasting workplace connections. Praise for BEYOND TRUST FALLS "Beyond Trust Falls is a much-needed reframe of team building, but what gives this book its real power is the man behind it. David Goldstein understands that genuine connection isn't manufactured-it's designed with care and earned over time. He brings decades of lived experience, integrity, and a deep respect for people into every page. David doesn't just write about trust, play, and collaboration-he embodies them. The book reflects the man, and that's its greatest strength." -JON STETSON, renowned mentalist and creator of The Art of Knowing "As AI reshapes everything, human connection becomes our greatest competitive advantage. David Goldstein has spent decades mastering how to create the moments that make teams unstoppable, and this book is the playbook." -CHRIS SCHEMBRA, the #1 Wall Street Journal bestselling author of Gratitude Through Hard Times "In today's fast-evolving workplace, where effective leadership depends on communication, collaboration, and connection-often across remote and diverse teams-Beyond Trust Falls arrives at exactly the right moment. In this book, David Goldstein captures the essence of how leaders can harness play as a strategic tool to drive measurable results and meaningful cultural change." -GUY BAKER, CEO of Catalyst Global Team Building

The Definitive Guide to Building Teams That Click

Beyond Trust Falls

Reclaim the Potential that Hero Culture is Costing Your Organisation

Break the Hero Trap

Create a workplace that attracts and inspires the world's brightest talent In Future Work World: How Leaders Can Create Destinations for Talent that Excite, Entice &amp; Engage, Chief Strategy Officer of Cpl and Head of the Future of Work Institute, Barry Winkless, delivers a practical strategy guide &nbsp;for attracting, retaining, and empowering the talent you need to drive your business forward. Winkless describes the contemporary reality of work, how it is evolving, and how it represents a new opportunity for leaders to create organisations capable of innovation and growth. He explains how to straddle the challenge of building a company that is both a hyper-efficient machine and a healthy living organism. Inside the book: <ul> <li>Expert analysis of the future of work and what it means for firms of all sizes and in all industries</li> <li>Powerful models developed by the Future of Work Institute that you can implement immediately to improve your organisation's ability to hire the best people</li> <li>Exciting insights from leading, multinational companies</li> </ul> Perfect for managers, executives, and other business leaders, &nbsp;Future Work World is also a can't-miss resource for lawmakers, human resources and people professionals, consultants, and anyone else with a stake in recruiting, training, and leading effective workforces.

How Leaders Can Create Destinations for Talent that Excite, Entice & Engage

Future Work World

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