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Catalogue complet

Knight K: The Power of Positive Events

The Power of Positive Events

This new edition of a popular and accessible textbook equips students with a comprehensive understanding of the sport industry. With a focus on management, strategy, marketing and finance, the decision-making approach of the book emphasizes key concepts while translating them into practice. Content specific to each of the vital stakeholders in the sport business is included.Foster, O'Reilly and Dávila present a set of modular chapters supported with international examples. The book includes content about sport organizations, such as the Olympic Games, FIFA World Cup, the European Premier Leagues and Major North American Professional Sport Leagues.This is an ideal textbook for upper-level undergraduate and postgraduate students of sports business and management.

Decision Making Around the Globe

Sports Business Management

This book presents critical insights and contemporary perspectives for exploring current trends, concerns and prospects of events tourism. It examines modern-day global issues facing the events and tourism industry, policymakers, researchers and academics to advance understanding of practice and development of theory.



Organised in four parts, this book examines how events tourism is designed, planned and delivered. The first part engages with the core, fundamental concepts of events tourism which establish a basic understanding of the field. The second part addresses contemporary issues related to visitor attractions, music festivals, small and user-generated events, wanderlust and entrepreneurship. The third part focuses on meetings and challenges in the conference industry after disasters, the economic impact and other dilemmas of mega-events, and city and destination concerns. The fourth and final part provides a peek into the future of events tourism vis-à-vis reshaping cities, music festivals and critical dilemmas of the 21st century.



With an international appeal because of cross-national contributions, this book will interest events and tourism practitioners, academics, students, researchers, policymakers, and business and investment sector professionals across the globe.

Critical Insights and Contemporary Perspectives

Events Tourism

For organizations that want to create real impact, there's a new strategic role in the senior leadership team. CEvOs design events that are transformational, and this is how they do it.

How to create transformational events

The Chief Event Officer’s Playbook

Securing sponsorship and other sources of funding for events is becoming increasingly competitive, making differentiation and delivery vital. Event Sponsorship and Fundraising explores this complex area of event management, drawing on both experiential marketing and consumer behaviour theories, and developing critical insights on the dynamics of successful event sponsorship. Its coverage includes professional guidance on prospecting for sponsors, brand activation and evaluation, as well as advice on relationship management, proposal writing and pitching to potential sponsors. Event Sponsorship and Fundraising places each of these concepts at the heart of the Integrated Marketing Communications Mix, alongside cutting edge literature on the topic. Written by two highly experienced industry practitioners, both of which now teach on two of the UK's leading event management degree courses, and supported by a comprehensive set of online resources, this book is an invaluable go-to resource for event management students, tutors and professionals alike.

An Advanced Guide

Event Sponsorship and Fundraising

It's time to step into the new reality of event planning and entrepreneurship! Finally, you have a guide that can take your event business from neutral to unstoppable. Let May Yeo Silvers show you how to go from confused and overwhelmed to functional and empowered with her book The Unstoppable EVENTrepreneur¿. Be the engineer of your client's wildest dreams and get paid!
This book lays out step-by-step instructions, suggestions, and examples related to the main areas of the industry, aligning the reader's perspective with successful business practices. Each chapter offers key pieces of information that you won't find anywhere else in just one source. Increase the longevity and the enriching and rewarding relationships you have with clients and see them return again and again. Become the EVENTrepreneur you were born to be and step into your successful reality of turning your passion into profit!

Turning Your Passion for Events into Your Profitable Business

The Unstoppable EVENTrepreneur(TM)

A practical guide to planning and managing a corporate event.

Planning and Managing a Corporate Event

This new edition of a widely adopted textbook equips students with a comprehensive understanding of the sport industry. With a focus on management, strategy, marketing, and finance, the decision-making approach of the book emphasizes key concepts while translating them into practice.

There are hundreds, if not thousands, of festivals that take place in the UK every year, and each of them is unique. Organising your own festival can be an exciting and enriching experience, but it is also hard work, and this book shows you how to start, run and improve your festival, large or small, with advice from many successful organisers. Soon you will have the confidence to answer the following: · How do I transform my ideas into concrete plans? · What makes a festival a success? · How do I calculate my budget and raise the money I need? · How do I set about booking artists, speakers, musicians or demonstrators and ensure they turn up? · What do I do if things don't go to plan? Whether you already work in the industry or it's always been your ambition to create and host an event, A Festival Organiser's Bible demonstrates clearly how to bring your dreams to fruition.

How to plan, organise and run a successful festival

The Festival Organiser's Bible

Combining critical theory with real-world insights, this introductory-level textbook provides a modern, inclusive approach to the hospitality and tourism industry. As the industry rapidly evolves with significant shifts in demographics, technology and global interconnectedness, Introduction to Hospitality and Tourism prepares undergraduate Tourism and Hospitality students to navigate these changes in their future careers by providing a solid foundation in core principles while highlighting the importance of embracing innovation. This textbook offers a practical overview of the key facets of the hospitality, tourism and events industry, with: 
- Food and beverage, lodging, tourism, events, entertainment and recreation, wellness and health, and managed services
- Service excellence, marketing, human resources, finance, risk management, operations, and infrastructure
- Real-world examples and insights spanning global brands and niche sectors-from Walt Disney World, Marriott, and Compass Group to NetJets, Cleveland Clinic, and Red Rocks Amphitheatre Introduction to Hospitality and Tourism includes in-text learning features such as scenario-based exercises and reflective questions to help students apply hospitality and tourism industry theory to practice. Online resources include PowerPoint lecturer slides, blog posts and videos featuring practitioners, and additional exercises and reflective questions.

A Contemporary Approach

Introduction to Hospitality and Tourism Management

NATIONAL BESTSELLER "A long overdue and urgent manifesto.” —Seth Godin "Hosts of all kinds, this is a must-read!" —Chris Anderson, owner and curator of TED An exciting new approach to how we gather that will transform the ways we spend our time together—at home, at work, in our communities, and beyond. In The Art of Gathering, Priya Parker argues that the gatherings in our lives are lackluster and unproductive—which they don't have to be. We rely too much on routine and the conventions of gatherings when we should focus on distinctiveness and the people involved. At a time when coming together is more important than ever, Parker sets forth a human-centered approach to gathering that will help everyone create meaningful, memorable experiences, large and small, for work and for play. Drawing on her expertise as a facilitator of high-powered gatherings around the world, Parker takes us inside events of all kinds to show what works, what doesn't, and why. She investigates a wide array of gatherings—conferences, meetings, a courtroom, a flash-mob party, an Arab-Israeli summer camp—and explains how simple, specific changes can invigorate any group experience. The result is a book that's both journey and guide, full of exciting ideas with real-world applications. The Art of Gathering will forever alter the way you look at your next meeting, industry conference, dinner party, and backyard barbecue—and how you host and attend them.

How We Meet and Why It Matters

The Art of Gathering

Tourism, Hospitality & Event Management

Wine tourism stands at a decisive crossroads. Confronted with climatic constraints, digital transformation, evolving visitor expectations, and heightened social responsibility, the sector occupies a strategic position within broader sustainability and resilience agendas.This book offers a comprehensive, multidisciplinary examination of these transitions. Drawing on recent theoretical advances and empirical studies from diverse wine regions worldwide, it highlights pathways shaping the future of wine tourism. Addressing environmental adaptation, business model innovation, entrepreneurship, digital and phygital experience design, accessibility, destination governance, and cultural mediation, the chapters reveal a shift from product-oriented logics to the co-creation of meaningful, inclusive, and transformative experiences. Wine tourism emerges as a dynamic ecosystem that generates sustainable value.Intended for professionals and scholars in wine, tourism, marketing, communication, management, information technology, and education, this volume combines analytical depth with strategic insight. It invites readers to reimagine wine tourism as both a laboratory for innovation and a lever for sustainable territorial development—capable of addressing the ecological, economic, and societal challenges of the twenty-first century.

Pathways of Innovation, Inclusion, and Territorial Resilience from Around the World

Trends for a Sustainable and Resilient Wine Tourism Industry

The Power of Positive Events

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