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Catalogue complet

Knight K: The Power of Positive Events

The Power of Positive Events

Successful and stylish wherever you go

How to Meet, Host & Dress

Events Management

Risk Management for Events is a comprehensive and practical guide which supports academic and professional development programs to prepare individuals for entering or advancement in the international events industry.

Risk Management for Events

Now in a fully revised and updated fourth edition, Event Management in Sport, Recreation and Tourism provides a comprehensive theoretical and practical framework for planning and managing events at all levels, from smaller local events to mega-events.

Theoretical and Practical Dimensions

Event Management in Sport, Recreation, and Tourism

“…I welcome the publication of this monograph, which addresses with rigor and depth the subject of strategic destination governance, with a specific focus on the MICE sector… The volume provides a theoretical framework that closely corresponds to the challenges and opportunities encountered in our professional practice”.
— Carlotta Ferrari, President, Convention Bureau Italia
This book offers a comprehensive exploration of the intersection between destination management and the meetings, incentives, conferences and events (MICE) sector. Fragmented approaches to destination management often hinder the industry, especially amid evolving market demands and the need for sustainable economic benefits for local communities. Strengthening governance and fostering strategic collaboration among stakeholders can significantly enhance destination competitiveness. To this end, the book introduces the principles of destination governance, examines the operational dynamics of Convention Bureaus and applies the “6 A’s” framework—access, accommodation, attractions, amenities, assemblage and ancillary services—to create integrated and appealing offerings. Drawing on case studies, it demonstrates how destinations can leverage their unique characteristics and adapt governance strategies to drive sustainable economic growth and long-term success.&nbsp;This is an essential guide for readers seeking to understand and navigate the evolving landscape of business tourism.
Simone Luongo is Research Fellow at the University of Naples Federico II, Italy. His research explores tourism management, with a particular focus on destination governance, resilience and digital innovation. He investigates how strategies and technologies can foster sustainable tourism development, strengthen community engagement and enhance visitor experiences. Through his publications and international conference contributions, he provides knowledge and practical insights for tourism professionals, policymakers and destination managers.&nbsp;
Fabiana Sepe is Assistant Professor at the University of Naples Federico II, Italy. Her multidisciplinary research spans management, tourism studies and the agri-food sector. She investigates how emerging technologies, sustainable practices and collaborative innovation foster competitiveness and regional development. With publications in international journals and conference contributions, she bridges academic research with practical applications, supporting both local economies and knowledge-intensive services in a global context.

Best Practices for the MICE Sector

Strategic Destination Governance

Business and Economics (German Language)

&lt;p&gt;Die systematische und wissenschaftliche Beschäftigung mit der Veranstaltungswirtschaft und dem Veranstaltungsmanagement hat sich in den vergangenen Jahren (nicht nur) in Bachelor- und Masterstudiengängen an deutschen Hochschulen und Universitäten zunehmend professionalisiert und differenziert. Die Erträge eigenständiger Forschung sind vermehrt erkennbar und zugänglich geworden. Die Literaturlage mit Blick auf Lehrbücher für das Fach zeigt sich inzwischen facettenreich und tiefgründig. Handbücher erscheinen und fassen den Entwicklungsstand einer mehr und mehr als eigenständig erkennbaren Disziplin Veranstaltungsmanagement insgesamt oder für einzelne Teilbereiche zusammen. Sie geben Zeugnis von einer zunehmenden Reife der akademischen Disziplin. Das nunmehr dritte Event Education Symposium an der Hochschule Hannover zog Bilanz und erörterte Themen, Theorien und Methoden des Veranstaltungsmanagements in seiner ganzen Breite. Mit welchen Themen oder Erkenntnisgegenständen beschäftigt sich das Veranstaltungsmanagement in Forsche und Lehre? Welche Theorien werden verwandt, um Veranstaltungswirtschaft zu erklären und wie werden sie im Studium erarbeitet? Welche Methoden finden bei der Erforschung von relevanten Sachverhalten in Bezug auf die Veranstaltungswirtschaft besondere Berücksichtigung? Diese und weitere Fragen sind Gegenstand des vorliegenden Werks, zu dem renommierte Autorinnen und Autoren der Disziplin Veranstaltungsmanagement beigetragen haben.&lt;/p&gt;


Isabelle Thilo

Gernot Gehrke

Ein Tagungsband zum Event Education Symposium

Grundlagen Veranstaltungsmanagement: Themen, Theorien, Methoden

Master the microphone, elevate your authority and increase your impact with confidence and ease!

Overwhelmed by event planning? Tired of wearing all the hats of event management while your audience suffers? There's a more effective approach. 

What if you could produce events that leave your audiences talking for months? What if your sponsors eagerly lined up to buy your next offer? What if you could position yourself so powerfully that your expertise is never questioned again? You can-regardless of your current budget or experience level!

Welcome to the Stage offers a comprehensive, intuitive approach to help you master the art of event hosting, from identifying your objectives and crafting perfect speaker introductions to reading the room and handling hiccups. Whether you choose to develop your own skills or collaborate with someone else, you'll learn what it takes to host events that boost your business, strengthen your community and deliver memorable experiences that exceed all expectations.

The 360° Approach to Hosting Events Like a Pro

Welcome to the Stage

Securing sponsorship and other sources of funding for events is becoming increasingly competitive, making differentiation and delivery vital. Event Sponsorship and Fundraising explores this complex area of event management, drawing on both experiential marketing and consumer behaviour theories, and developing critical insights on the dynamics of successful event sponsorship. Its coverage includes professional guidance on prospecting for sponsors, brand activation and evaluation, as well as advice on relationship management, proposal writing and pitching to potential sponsors. Event Sponsorship and Fundraising places each of these concepts at the heart of the Integrated Marketing Communications Mix, alongside cutting edge literature on the topic. Written by two highly experienced industry practitioners, both of which now teach on two of the UK's leading event management degree courses, and supported by a comprehensive set of online resources, this book is an invaluable go-to resource for event management students, tutors and professionals alike.

An Advanced Guide

Event Sponsorship and Fundraising

Tourism, Hospitality & Event Management

Wine tourism stands at a decisive crossroads. Confronted with climatic constraints, digital transformation, evolving visitor expectations, and heightened social responsibility, the sector occupies a strategic position within broader sustainability and resilience agendas.
This book offers a comprehensive, multidisciplinary examination of these transitions. Drawing on recent theoretical advances and empirical studies from diverse wine regions worldwide, it highlights pathways shaping the future of wine tourism. Addressing environmental adaptation, business model innovation, entrepreneurship, digital and phygital experience design, accessibility, destination governance, and cultural mediation, the chapters reveal a shift from product-oriented logics to the co-creation of meaningful, inclusive, and transformative experiences. Wine tourism emerges as a dynamic ecosystem that generates sustainable value.
Intended for professionals and scholars in wine, tourism, marketing, communication, management, information technology, and education, this volume combines analytical depth with strategic insight. It invites readers to reimagine wine tourism as both a laboratory for innovation and a lever for sustainable territorial development—capable of addressing the ecological, economic, and societal challenges of the twenty-first century.

Pathways of Innovation, Inclusion, and Territorial Resilience from Around the World

Trends for a Sustainable and Resilient Wine Tourism Industry

Transdisziplinäre Popkulturstudien

Music festivals have become important events for people to experience music collectively and take a break from their everyday lives. Companies and institutions like to use music festivals as opportunities for advertising their products and services through sponsorship. Dominik Nösner examines professional stakeholder's assessments of the market as well as patterns of existing procedural elements of sponsorship culture, factors determining existing communication and decision-making culture and interrelations between sponsors and audience with emphasis on university popular music festivals. Building on that, he further explores motivational constructs for popular music festival attendance via a survey study.

Dominik Nösner

Sponsorship Culture in the German University Popular Music Festival Market

The Routledge Handbook of Events explores and critically evaluates the debates and controversies associated with the rapidly expanding domain of Event Studies. It brings together leading specialists from a range of disciplinary backgrounds, to provide state-of-the-art review on the evolution of the subject.

The Routledge Handbook of Events

This new edition of a widely adopted textbook equips students with a comprehensive understanding of the sport industry. With a focus on management, strategy, marketing, and finance, the decision-making approach of the book emphasizes key concepts while translating them into practice.

Decision Making Around the Globe

Sports Business Management

The Power of Positive Events

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