Lubricant Marketing, Selling, and Key Account Management
This book fills a need for a guide on the important commercial aspects of the lubricants business, offering valuable insights from an industry veteran. It answers questions and offers insights on how to effectively market and sell all types of lubricants, including automotive, industrial, mining, marine, agricultural, and aerospace, among others.
octobre 2024, env. 376 pages, Anglais
Taylor and Francis
978-1-032-33147-8
Taylor and Francis
978-1-032-33147-8