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Mbogning P: L'ART DU DEVIS

L'ART DU DEVIS

Maîtriser le devis, maîtriser sa rentabilité

Understand the psychology that drives investor decisions and raise capital on your terms&nbsp; In&nbsp;Beyond the Pitch: The Psychology of Raising Venture Capital, Allison Baum Gates, General Partner at&nbsp;SemperVirens&nbsp;and Lecturer at Columbia Business School and Stanford Graduate School of Business, reveals why founders with similar backgrounds and financials receive vastly different valuations. Drawing on experience deploying more than $350 million into over 100 startups, she decodes the hidden dynamics behind fundraising outcomes.&nbsp; Beyond the Pitch&nbsp;features real-life stories and interviews with founders who have successfully and unsuccessfully raised venture capital, alongside candid insights from the investors who chose which companies would win. Readers learn how to read investor signals, navigate VC personality types,&nbsp;leverage&nbsp;the fear-of-missing-out psychology that drives decisions, and exploit hidden biases to their advantage.&nbsp; Readers will also discover:&nbsp; <ul> <li>How to&nbsp;identify&nbsp;whether a venture capitalist is genuinely interested in your company or simply gathering market intelligence&nbsp;</li> </ul> <ul> <li>Why VCs ghost founders and proven strategies for re-engaging investors who have gone silent after&nbsp;initial&nbsp;meetings&nbsp;</li> </ul> <ul> <li>The specific personality types common among venture capitalists and how to tailor your approach to each one&nbsp;</li> </ul> <ul> <li>Where and when founders can seize control of the fundraising process to negotiate terms more favorable to them&nbsp;</li> </ul> <ul> <li>How fear-of-missing-out psychology shapes investor decision making and practical techniques for triggering it ethically&nbsp;</li> </ul> A vital resource for startup founders, aspiring entrepreneurs, and business school students,&nbsp;Beyond the Pitch&nbsp;equips anyone preparing to raise VC funding with the psychological insights and tactical knowledge needed to navigate the fundraising process and secure investment on favorable terms.&nbsp; &nbsp;

The Psychology of Raising Venture Capital

Beyond the Pitch

When I Grow Up

The Art of Data

Authors Equity

Revised and Expanded Edition. Everyone tells you to “talk to your customers.” Almost no one tells you how to do it without being misled. THE MOM TEST is the essential guide to customer discovery, showing founders, product teams, and creators how to ask better questions and get real answers. Named after the idea that even your mom will lie to protect your feelings, the book reveals why most customer interviews fail and how to avoid wasting time building products nobody wants. Instead of generic advice, Rob Fitzpatrick delivers clear rules, real examples, and practical techniques you can use immediately. You’ll learn how to: <ul> <li>Ask questions that uncover real problems (not compliments)</li> <li>Recognize false positives before they cost you months of work</li> <li>Separate customer opinions from actual evidence</li> <li>Validate ideas without pitching or selling</li> </ul> This updated edition refreshes examples and language for today’s startup, product, and creator economy—while preserving the sharp, no-nonsense wisdom that made the book a modern classic. If you’re building something new, read this before you build the wrong thing.

How to Talk to Customers & Learn If Your Business Is a Good Idea When Everyone Is Lying to You

The Mom Test

Transform Your Business from One-Off Sales to Recurring Revenue with Memberships and Subscriptions

Predictable Profits

Gudang Garam follows the life of Gudang Garam founder Surya Wonowidjoyo's family through his early years, beginning in the early 1920s when his family moved from China Fuzhou to Indonesia, and traces his life from utter poverty as an Indonesian diaspora to founding the cigarette factory in Indonesia in the 1980s. In a parallel story, we follow the life of a young beautiful ballerina- Lelly, who eventually becomes the third wife of Surya in a romantic love story.

Gudang Garam

Are you ready to turn your brand into a market-dominating powerhouse? In&nbsp;The Franchise Unicorn, two leading franchise voices dismantle the outdated myths of the franchise world to reveal the blueprint for modern, hyper-growth success. Drawing on their experience as the masterminds behind over $3 billion in generated value, the authors guide you through the intersection of franchising and venture capital - the ultimate "secret sauce" for building businesses that don't just expand, but transcend their industries to achieve global scale and unicorn status. This is not a manual for the status quo; it is a strategic manifesto for the brave dreamer. Whether you are a founder looking to cash out in a big way or to capture generational wealth, or an investor seeking the next big opportunity, this book provides the practical, no-nonsense tools needed to design a system that survives the relentless filters of time and the market. Stop chasing growth for the sake of growth and learn how to master the art of the deal, leverage smart capital, and build a business of consistency and purpose that is truly designed to last.

How brands can be built to scale, dominate and attract capital

The Franchise Unicorn

In 1971, Surinder Arora stepped off a plane at Heathrow, a thirteen-year-old boy with limited English who was sent from the Punjab to find a future in a country so far from home. He had to learn a new language and discover shocking truths about his own family - all while working twice as hard as anyone else to prove his worth.

He never imagined that decades later, he would own the very skyline he first saw from the airplane window. From his early days as a waiter at the Penta hotel and trading on the Blackbushe market stalls to building a billion-pound empire, Surinder's journey is a masterclass in grit and Plan B thinking. Navigating the racial tensions of 1970s Britain, the 2008 financial crash and personal tragedy, he turned a struggle for survival into a legacy of hospitality.

Candid and inspiring, this is the definitive story of how one man conquered the high-stakes world of aviation hospitality.&nbsp;

Risk, Resilience and the Making of a Business Empire

Barefoot Billionaire

How to Bootstrap and Scale a Successful Professional Services Firm

Champagne Taste, Beer Budget

Disrupting Unsustainable Competitors with Product-Planet Fit

Sustainability Strategy for Deviant Leaders

Get organized, lead your team, and deliver results - every single time Project management is how ideas become results - and it's a skill every professional can build. Project Management For Dummies gives you a clear, practical roadmap for defining goals, building schedules, leading teams, and managing risk. Written by Cynthia Snyder Dionisio, a PMI Fellow who has chaired three updates of the PMBOK® Guide, this easy-to-follow resource helps you confidently deliver projects of any size in any industry. Get the hang of tried-and-true frameworks and templates you can put to work right away, along with guidance on value delivery, stakeholder engagement, team leadership, and AI collaboration. Perfect for running your first project or refining your approach, this book has you covered. Inside this book: <ul> <li>Learn how to define project goals, build realistic schedules, and track progress from start to finish</li> <li>Discover practical techniques for managing risk, engaging stakeholders, and delivering measurable business value across industries</li> <li>Explore how AI tools can support research, documentation, analysis, and troubleshooting on your projects</li> <li>Build your leadership skills with emotional intelligence, psychological safety, and conflict management</li> <li>Use a threaded case study so you can see how key concepts are applied</li> </ul> Whether you're leading your first project or your fiftieth, this Dummies guide gives you the frameworks, tools, and confidence to deliver extraordinary results.

Project Management For Dummies

Lessons from the Best on Turning Setbacks into Breakthroughs

Fail Smarter

L'ART DU DEVIS

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