Consumer Behavior presents an autobiographical view of Morris B. Holbrook's contributions to the study of consumer behavior, describing his life and work over the past sixty years via a collection of subjective personal introspective essays.
décembre 2024, env. 280 pages, Routledge Interpretive Marketing Research, Anglais
Taylor and Francis
978-1-032-90885-4
Taylor and Francis
978-1-032-90885-4
Consumer Behavior presents an autobiographical view of Morris B. Holbrook's contributions to the study of consumer behavior, describing his life and work over the past sixty years via a collection of subjective personal introspective essays.
décembre 2024, env. 280 pages, Routledge Interpretive Marketing Research, Anglais
Taylor and Francis
978-1-032-90885-4
Taylor and Francis
978-1-032-90885-4
Autres titres de la collection: Routledge Interpretive Marketing Research
Afficher toutConsumer Behavior
New Essays on the Study of Consumption
Taylor and Francis, 2024
978-1-032-90886-1
env. 236.00 CHF
livrable dans env. 10-20 jours
Branding Masculinity
Tracing the Cultural Foundations of Brand Meaning
Taylor and Francis, 2021
978-1-03-224256-9
env. 44.50 CHF
livrable dans env. 10-20 jours
Consumer Culture, Branding and Identity in the New Russia
From Five-year Plan to 4x4
Taylor and Francis, 2021
978-0-367-34063-6
env. 80.00 CHF
livrable dans env. 10-20 jours
Macro-Social Marketing Insights
Systems Thinking for Wicked Problems
Taylor and Francis, 2021
978-0-367-78547-5
env. 76.00 CHF
livrable dans env. 10-20 jours
Taste, Consumption and Markets
An Interdisciplinary Volume
Taylor and Francis, 2020
978-0-367-73354-4
env. 76.00 CHF
livrable dans env. 10-20 jours
Consumption, Psychology and Practice Theories
A Hermeneutic Perspective
Taylor and Francis, 2020
978-0-367-50095-5
env. 80.00 CHF
livrable dans env. 10-20 jours
Digitalizing Consumption
How devices shape consumer culture
Taylor and Francis, 2019
978-0-367-87549-7
env. 80.00 CHF
livrable dans env. 10-20 jours
Brands
Interdisciplinary Perspectives
Taylor and Francis, 2019
978-0-367-87017-1
env. 76.00 CHF
livrable dans env. 10-20 jours
The Practice of the Meal
Food, Families and the Market Place
Taylor and Francis, 2019
978-0-367-87098-0
env. 76.00 CHF
livrable dans env. 10-20 jours
Co-Creation, Innovation and New Service Development
The Case of Videogames Industry
Taylor and Francis, 2019
978-0-367-88695-0
env. 76.00 CHF
livrable dans env. 10-20 jours
Macro-Social Marketing Insights
Systems Thinking for Wicked Problems
Taylor and Francis, 2019
978-1-138-32208-0
env. 250.00 CHF
livrable dans env. 10-20 jours
Food and Experiential Marketing
Pleasure, Wellbeing and Consumption
Taylor and Francis, 2019
978-0-8153-9635-2
env. 250.00 CHF
livrable dans env. 10-20 jours
Autres titres sur ce thème
High-Impact Content Marketing
Strategies to Make Your Content Intentional, Engaging and Effective
Kogan Page, 2027
978-1-3986-3101-4
env. 85.00 CHF
paraît en février
Untitled Metropolitan Nonfiction Winter 2027 9781250469588
Henry Holt & Company, 2027
978-1-250-46958-8
env. 38.50 CHF
paraît en février
Marketing Metrics
Leverage Analytics, Data and AI to Optimize Marketing Strategies
Kogan Page, 2027
978-1-3986-3041-3
env. 55.90 CHF
paraît en janvier
LEADERSHIP AND DIVERSITY MANAGEMENT
A Relationship-centred Approach
Taylor and Francis, 2027
978-1-138-63847-1
env. 249.00 CHF
paraît en janvier
International Marketing
Utilize a Digital Approach in International Marketing Strategies
Kogan Page, 2027
978-1-3986-2624-9
env. 75.00 CHF
paraît en janvier
China's Secret Strategy
How China's Rise Costs America (Economic History, Geopolitics, Human Rights, Chip War, Trade War, New Cold War, and Food & Drug Safety)
Ahbonbon LLC, 2026
978-1-942512-19-6
env. 41.50 CHF
livrable dans env. 10 jours
Principles of Entrepreneurial Marketing
Strategy and Applied Practice
Kogan Page, 2027
978-1-3986-2993-6
env. 75.00 CHF
paraît en février
New Information Communication Technologies in the Digital Era
Mdpi Ag, 2026
978-3-7258-6218-4
env. 153.00 CHF
livrable dans env. 10 jours
THE BUSINESS INVESTOR
Peter Gustafson Publishing, 2026
978-87-976806-1-2
env. 43.90 CHF
livrable dans env. 10 jours
The Nine Principles of Greatness
A Leader's Transformative Guide to Create the Next Great Company
iUniverse, 2026
978-1-6632-7562-2
env. 31.50 CHF
livrable dans env. 10 jours
Marketing Metrics
Leverage Analytics, Data and AI to Optimize Marketing Strategies
Kogan Page, 2027
978-1-3986-3043-7
env. 95.00 CHF
paraît en janvier