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Flechoso Sierra J: Formación Y
Capacitación Digital

Formación Y Capacitación Digital

Insights from a Luxury Brand Expert

The Art of Customer Relations

Don't let harassment and discrimination claims disrupt your workplace. Discrimination and harassment can poison the work environment, undermine employee morale, and lead to costly investigations and lawsuits. Employers seeking to employ a diverse workforce must stay current on discrimination and harassment laws. It's more important than ever to take steps to prevent harassment and discrimination, as well as appropriately respond when incidents do happen. The Essential Guide to Handling Workplace Harassment &amp; Discrimination is a resource every human resources manager, small business owner, or other general manager or supervisor should have. This book explains workplace harassment and discrimination, how it can be prevented, and how employers can comply with their legal obligations when responding to employee complaints. It describes the laws and court decisions establishing the legal requirements to prevent and address discrimination and harassment, providing examples and answering frequently asked questions. Armed with the information and strategies in this book, you can protect your company and employees from illegal harassment and discrimination. You'll learn how to: <ul> <li>develop policies prohibiting harassment and discrimination</li> <li>train employees and supervisors</li> <li>answer sensitive questions from employees</li> <li>handle employee complaints and investigate claims thoroughly</li> <li>document your company's response</li> <li>take action against wrongdoers</li> <li>prevent illegal retaliation, and</li> <li>respond to agency complaints, investigations, and lawsuits.</li> </ul> The Essential Guide to Handling Workplace Harassment &amp; Discrimination can help businesses of all sizes deal with the sensitive and difficult issues that arise with workplace harassment and discrimination.

The Essential Guide to Handling Workplace Harassment & Discrimination

See how marketing shapes the brands, products, and experiences you encounter every day. Pride and Ferrell's "Marketing," 22nd Edition helps you build real-world marketing skills through engaging examples, current trends, and hands-on activities. Explore topics such as AI, digital and global marketing, social media, and sustainability while learning how businesses connect with customers and solve marketplace challenges. Interactive cases, career-focused features, and Marketing Plan in Action activities help you apply what you learn and develop the critical-thinking, communication, and problem-solving skills employers value. With Cengage's learning platform, MindTap, you'll benefit from guided AI-powered support, interactive learning tools, video-based assignments, and real-time feedback -- making it easier to understand concepts, stay engaged, and prepare for success in your coursework and future career.

Marketing

In a world that worships disruption, the most revolutionary thing you can do is hold steady. For more than a decade, Whitney Johnson preached the gospel of disruption. She co-founded the Disruptive Innovation Fund with Clayton Christensen. Disruption is in her company's name. But over time, a pattern emerged: The leaders and organizations coming to her didn't need more disruption. They needed stability, the very thing our culture has trained us to overlook. Drawing on original research with over 300 professionals across industries, Johnson reveals a striking finding: 96 percent of employees want more stability or a balanced approach to change, yet they experience disruption at nearly twice the rate their managers perceive. The result? Burnout, turnover, and organizations that exhaust themselves with motion that never becomes progress. Meanwhile, research shows companies with stable foundations deliver 80 percent higher shareholder returns over a decade than their peers. Johnson's Steady will show you how to build stability within organizations, how to identify and champion the people doing the invisible work of holding things together, and how to cultivate the inner steadiness that lets you be a grounding force for others. For leaders who have leaned into disruption and found themselves exhausted, for those who sense the relentless churn isn't working, Steady offers a framework for something different. And for those who have been doing the stabilizing work all along, this book is a declaration: Your work matters. It has always mattered.

The Power of Stability in a Disrupted World

Steady

Too many leaders are burning out--and taking their teams with them. Despite good intentions, many organizations still push harder, demand more, and equate long hours with high performance. The result? Talented people walk away from work they once loved, while leaders feel stuck between delivering results at any cost or failing altogether. Longevity Leadership challenges that paradigm. Drawing on neuroscience, behavioral science, and years of experience in organizational change, Jessica Billiet offers a new model for leadership--one that recognizes performance and well-being are not in conflict but deeply connected. When leaders understand how the brain responds to stress, motivation, and habit, they can create environments where people are energized, innovative, and resilient--without sacrificing results. This book explores the small, often overlooked choices leaders make every day: how they respond to pressure, how they communicate during uncertainty, and how they shape team habits and rhythms. Readers will learn practical, science-backed strategies for reducing burnout, leading through resistance, and building sustainable performance across their teams and organizations. At its core, Longevity Leadership is a call for systemic change. It's about equipping leaders at every level with tools to achieve results without destroying the people who deliver them. Inspiring and deeply practical, this book shows that when leaders honor both performance and mental health, everyone wins.

Longevity Leadership: Building Sustainable Performance Through Science-Backed Strategies

Build the communication skills employers want with "BCOM," 12th Edition. Developed around how today's students learn, "BCOM" combines an engaging narrative with MindTap's interactive learning experience. Practice real-world business communication skills through activities, assessments, and applications that help you connect course concepts to workplace situations. Updated content explores how artificial intelligence is used in writing, presentations, and the job search process -- helping you prepare for today's professional environment. Activities reinforce key concepts, build confidence, and strengthen your ability to communicate effectively. With streamlined content, engaging visuals, and practical learning tools, "BCOM" helps you move beyond memorization and develop the communication skills needed for academic, career, and professional success.

Bcom

Human Exceptionality: School, Community, and Family

The Leader's Playbook for Designing a Life of Impact, Meaning, and Legacy

Pretirement

In 1977, The Economist coined the term "Dutch disease" to describe the damage to the real economy when wealth derives from resource exports rather than productive work. On April 1, 1978, the Second Amendment to the IMF's Articles of Agreement came into force, ending gold's monetary role within the IMF system and consolidating the transition to pure fiat money. With "money" no longer backed by anything real, the alchemists' dream of a "Philosopher's Stone"--the ability to create seemingly limitless wealth out of nothing--appeared to have been realized. But while real wealth produced by human labor is finite, fiat money creation is not subject to the same physical constraint. The result was a new and far more powerful variant of Dutch disease: the Philosopher's Stone Disease. The Money Powers' financialization of economies and imposition of neoliberalism increasingly privileged finance over production. Over the next four decades, the consequences extended beyond economics, eroding the cultural and civilizational heritage and traditions of large swaths of the global population. The socioeconomic impact of this pure fiat-money regime, globally and within the United States, has been an across-the-board deterioration, while its benefits accrued overwhelmingly to less than 0.01 percent of the population. Yet creating money cannot create the real goods it commands. The system therefore depends upon a steady external supply of real goods and the recycling of part of the resulting surpluses into U.S. financial assets. Energy revenues from West Asia have been key to sustaining it. A resurgent Iran thus posed an existential threat to the UK-established and U.S.-dominated oil order. Sanctions, assassinations, proxy wars, color revolutions, terrorist attacks and mass psychological manipulation followed, but failed to achieve their objective. If Iran emerges victorious from the war launched against it in 2026 and breaks U.S. control over the oil-rich Levant, the petrodollar recycling system will suffer a massive blow, accelerating withdrawal from U.S. Treasuries. The dilemma is stark: financial dominance ultimately requires real power to enforce it, while the Philosopher's Stone Disease has hollowed out the productive and military foundations of that power. Why the West Can't Recover: The Philosopher's Stone Disease explains why there may be no way back.

The Philosopoher's Stone Disease

Why the West Can't Recover

What it takes to sustain leadership successAt some point in every senior leader's career, the skills that built success stop being enough to sustain it. The work accumulates, the stakes rise, and the gap between performing well and breaking down narrows. Most leadership books train skills at the surface. Conditioned is about what sits underneath them.An athlete trains, competes, and recovers on a schedule with an off-season built in. Leadership has no off-season, and almost no one is conditioned for that. Allen Weaver brings more than twenty years in sport psychology, executive coaching, and Fortune 100 human resources to a consistent observation: the leaders who last are not the ones with the most refined skills, but the ones who built the conditioning that supports them.Conditioned maps that conditioning through the Peak System. Two anchors, Mental Performance (how leaders show up) and Wellness (how they sustain the ability to keep showing up), are expressed across ten dimensions of leadership readiness, each read on a simple three-state scale: Peak, Plateau, and Valley. The book closes with three disciplines for the long climb of a leadership career: Mastery, Future-Proofing, and Legacy.The stories come from boardrooms, locker rooms, and coaching environments: Mary Barra steadied General Motors in crisis, Lisa Su rebuilt AMD, and Rory McIlroy and LeBron James extended their peaks past the age when peaks are supposed to end. Weaver's own path runs from a marathon medical tent to the coaching practice it inspired. Conditioned is written for senior and mid-career leaders who have achieved success and now intend to sustain it.Peak is what can be reached. Plateau is where reliable performance lives. Valley is where the learning happens. The climb begins with conditioning.

How the Best Leaders Grind Less, Recover More, and Peak Longer

Conditioned

A simple, practical approach to creating and delivering presentations-skills every business leader needs. Many people, even senior business leaders, don't know how to create persuasive and engaging presentations, even though it's critical for business success. Clinical professor of marketing Tim Calkins has been creating and delivering business presentations for more than thirty years, and in What's the Story? He gives you the insights, tools, and tips you need to enhance your presentation skills. Delivering an effective presentation is not just about showing up and stating all your facts. By the time your audience is in the room, you should be so well prepared that the most junior member of your team can give the presentation successfully. Calkins reveals the key steps to making an outstanding business presentation: <ul> <li>Creating a brief</li> <li>Finding the story</li> <li>Crafting effective slides</li> <li>Pre-selling the presentation</li> <li>Setting the stage</li> <li>Delivering with confidence</li> <li>Following up</li> </ul> Few things are as important as your ability to communicate information and make recommendations, and an outstanding business presentation is one of the best examples of this. If you have ever struggled with a presentation, What's the Story? is the reference you've been waiting for-the long-awaited guide many have urged Tim Calkins to write and your key to business success.

How to Create and Deliver Winning Business Presentations

What's the Story?

What does it look like to do business with integrity? In Just Business, Alec Hill argues that the foundational Christian concepts of holiness, justice, and love are the keys to a truly Christian business ethic. Written for students and professionals who want their faith to inform their business practices, this textbook provides a clear, practical, and theologically grounded framework for navigating the ethical challenges of modern business life.Now in its fourth edition, Just Business has been updated with more current case studies and examples from global economies and a brand-new chapter on artificial intelligence, making it a timely and comprehensive Christian business ethics resource for today.Just Business features: <ul><li>An accessible and practical Christian perspective on business that teaches readers to apply timeless moral principles in ethical decision-making</li><li>Insightful case studies on pressing topics such as employer-employee relations, discrimination, international business, artificial intelligence, and environmental impact</li><li>Real-world examples of business successes and failures from economies around the globe</li><li>Evaluations of alternative secular approaches to business ethics including dual morality, agency, and law</li></ul>Because God himself is holy, just, and loving, we should strive to embody those characteristics in the way we do business. Just Business is a valuable resource for both undergraduate and graduate students as well as working professionals who want a guide to business ethics rooted in Christian conviction rather than conventional corporate values. If you are a professor looking for a text that takes both faith and business seriously, or a student trying to figure out how your beliefs translate into your career, this book gives you a place to begin and a framework to build on.

Christian Ethics for the Marketplace

Just Business

Formación Y Capacitación Digital

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