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Exhibitions, Trade Fairs and Industrial Events
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Exhibitions, Trade Fairs and Industrial Events

Buch (broschiert)ca. 76.00 CHF
lieferbar in ca. 10-20 Arbeitstagen

This book is the first to take an in-depth examination of the breadth and scope of exhibitions, trade fairs and other industrial events as a marketing tool or channel. Offering a wide range of international case studies, the book will appeal to students and researchers in cultural studies, history, tourism and sociology.

Dezember 2021, ca. 244 Seiten, Routledge Advances in Event Research Series, Englisch
Taylor and Francis
978-1-03-224209-5

Weitere Titel der Reihe: Routledge Advances in Event Research Series

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