Exhibitions, Trade Fairs and Industrial Events
This book is the first to take an in-depth examination of the breadth and scope of exhibitions, trade fairs and other industrial events as a marketing tool or channel. Offering a wide range of international case studies, the book will appeal to students and researchers in cultural studies, history, tourism and sociology.
décembre 2021, env. 244 pages, Routledge Advances in Event Research Series, Anglais
Taylor and Francis
978-1-03-224209-5
Taylor and Francis
978-1-03-224209-5
This book is the first to take an in-depth examination of the breadth and scope of exhibitions, trade fairs and other industrial events as a marketing tool or channel. Offering a wide range of international case studies, the book will appeal to students and researchers in cultural studies, history, tourism and sociology.
décembre 2021, env. 244 pages, Routledge Advances in Event Research Series, Anglais
Taylor and Francis
978-1-03-224209-5
Taylor and Francis
978-1-03-224209-5
Autres titres de la collection: Routledge Advances in Event Research Series
Afficher toutManaging and Leveraging Events
Business and Social Dimensions
Taylor and Francis, 2024
978-1-03-212311-0
env. 76.00 CHF
livrable dans env. 10-20 jours
Death and Events
International Perspectives on Events Marking the End of Life
Taylor and Francis, 2024
978-0-367-72563-1
env. 76.00 CHF
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Festival and Event Tourism Impacts
Taylor and Francis, 2023
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env. 76.00 CHF
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Critical Event Studies
Taylor and Francis, 2021
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Visitor Attractions and Events
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Taylor and Francis, 2021
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Approaches and Methods in Event Studies
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Tourism Events in Asia
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Managing and Leveraging Events
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Taylor and Francis, 2021
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The Value of Events
Taylor and Francis, 2020
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env. 76.00 CHF
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Legacies and Mega Events
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env. 76.00 CHF
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