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Donzé P: Capitalism’s Favorite Child

Capitalism’s Favorite Child

Global Fashion Business since 1850

List of figures List of tables List of boxes Acknowledgements Introduction 1. The emergence of the modern fashion business The global expansion of the commodity trade-wool, cotton, and silk Technological innovation-textile machinery, sewing machines, and artificial colors Standardization of sizes New consumption temples-department stores Conclusion 2. The rise of haute couture or high-end fashion The inventor of a new business: Charles Frederick Worth The heyday of French haute couture (1880-1939) Haute couture as a transnational industry Trade associations in haute couture Conclusion 3. Fashion for the masses Change in consumption habits Clothing industry around the world Networks and large factories Producing fabrics for the European colonies The internalization model in apparel retail: C&amp;A The outsourcing model: M&amp;S Conclusion 4. West meets East and the Rest How British cotton conquered the world and deindustrialized India Japan's Meiji Restoration, selective Westernization, and uniforms Forced opening of China, the Opium Wars, and the Westernization of Chinese culture Chinese and Japanese influences on Western fashion Wax fabrics connected Asia, Europe, and Africa Conclusion 5. American fashion Fur, cotton, and slavery Industrialization and textiles Ready-to-wear The rise of New York fashion The rise of denim Leisure and sportswear Conclusion 6. Fashion, fascism, and the Second World War Italian fascism, fashion, and fibers Nazi autarky, Aryanization, and artificial fibers Japan's fashion during the military dictatorship Paris fashion during the German occupation British-controlled fashion American independence from Paris Conclusion 7. Postwar fashion systems A new business model for Parisian haute couture US fashion industry-mass production, creativity and imitation The emergence of Italian fashion Western fashion and garments in Japan Growth of global apparel industry Conclusion 8. Global fashion: Outsourcing and the end of the production paradigm Global shifts in the textile and apparel industries The rise of global fashion companies Mediatization of fashion The Japanese way Fashion in developing economies Conclusion 9. Fashion conglomerates and fast fashion The rise of LVMH Financialization of luxury fashion brands Fast fashion-retail and production (Un)sustainability and fashion Conclusion 10. Sports to fashion Sportswear and casual style in the United States A German sports-shoemaker conquers Germany-and then the world Game changers-the rise of Nike and Reebok Near-death experience and revival of adidas Marketing of sportswear Fashionalization of adidas Conclusion 11. Digital fashion and global production networks Globalization and global production networks Fashion forecasting: WGSN (London) and Stylesight (New York) E-commerce, fast fashion, and the destruction of traditional retail Mediatization, bloggers, and influencers The Fourth Industrial Revolution in fashion Conclusion Conclusion References Index

Studies in Design and Material Culture

Fashion as Dissent

Stiliagi and Soviet Masculinities, 1945–2010

Fundamentals

How can judicious use of online marketing, social media, video, mobile and in-store technologies help fashion brands reach and engage with their audience?

The Fundamentals of Digital Fashion Marketing uses industry examples, including Burberry and creative agency ODD, to demonstrate how creative digital marketing practices can build vibrant, loyal communities. Covering the vital roles of influencers, analytics, pop-up stores and user-generated content, Harris, Edwards and Watt offer a practical guide to building a successful fashion brand online. 

This revised edition includes two new chapters on reaching underserved markets, including people with disabilities and mature consumers, and a guide to legal issues like managing consumer data &amp; privacy. Each chapter also now concludes with a project to help you build an e-commerce website to start experimenting with your own online marketing campaigns.

How can judicious use of online marketing, social media, video, mobile and in-store technologies help fashion brands reach and engage with their audience?

The Fundamentals of Digital Fashion Marketing uses industry examples, including Burberry and creative agency ODD, to demonstrate how creative digital marketing practices can build vibrant, loyal communities. Covering the vital roles of influencers, analytics, pop-up stores and user-generated content, Harris, Edwards and Watt offer a practical guide to building a successful fashion brand online. 

This revised edition includes two new chapters on reaching underserved markets, including people with disabilities and mature consumers, and a guide to legal issues like managing consumer data &amp; privacy. Each chapter also now concludes with a project to help you build an e-commerce website to start experimenting with your own online marketing campaigns.

The Fundamentals of Digital Fashion Marketing

An exploration of the ways dress and dressed appearance have been used to express identity.

Dress as Biography

Rethinking Art's Histories

Strategies of Survival Through Contemporary Art

Caribbean ECO-Aesthetics

This book is about something special that we all desire - love. And it is also a book about what keeps us apart - the desire to be seen but being unwilling to do what needs to be done to see. This book will change your life. It wull give you all the wings you need to fly again.

His friends called him V. He used to feel intimidated by the fashion world but he got over it. He designed his first Louis Vuitton collection in three hours. He cared more about pageantry than clothes. He wasn’t precious about his ideas. He sometimes made work and added the meaning later. He contradicted himself all the time but he saw no problem with that. Fashion for him was one big art project, and also kind of a joke. He believed in God. He believed in logos. He thought insisting on novelty in fashion was farcical; a critique meant to keep people like him out. Some nights when he couldn’t sleep he wondered how people would remember him once he was gone. Virgil Abloh, who died unexpectedly in 2021 at age 41, defied categorization. Born in Rockford, Illinois to Ghanaian immigrants, he learned to sew as child, studied civil engineering in college and then architecture in graduate school. He entered the world of fashion sideways, without formal training, upsetting the status quo first with the stratospheric success of Off-White and then with his appointment as Artistic Director of menswear at Louis Vuitton. He pierced the divisions between pop culture and couture, fashion, music, and design, and was as influenced by Marcel Duchamp and Mies van der Rohe, Albert Murray, Rammellzee, Drake, DJ Benji B, Kylie Jenner, and Bella Hadid, as by the storied histories of high fashion houses. He was fascinated by the commodification of culture and the dialectic between appropriation and reappropriation, between ‘high’ and ‘low’. He admired the ready-made and the imitative for the way in which they force you to think carefully about the context in which they were created. He felt originality was a sham, and saw clearly the way Fashion, with a capital F, depends on the policing of who is allowed the mantle of ‘genius’. The establishment bridled at his approach even as they celebrated his work. He, in turn, understood that people wanted him to be a symbol, to fit an idea of the Black Designer, but he refused any kind of easy definition. Here, in Work in Progress, is a blueprint for a way to live, a conversation between friends, a challenge to any idea of black and white thinking. A portrait of an iconoclast, WORK IN PROGRESS takes us inside the mind of one of the most visionary and transformational designers of our time.

335876 TBA

Based on thousands of never-before translated letters and unpublished sources, Jackie Wullschläger's enthralling biography is the first account of Monet's turbulent private life and how it determined his expressive, sensuous, sensational painting. Deeply moving, it immerses us in that passionate experience, transforming our understanding of the man, his art and the fullness of his achievement.

In the course of a long and exceptionally creative life, Claude Monet revolutionized painting and made some of the most iconic images in western art. Yet behind this great and famous artist is a volatile, voracious, nervous yet reckless man, largely unknown. Jackie Wullschläger's enthralling biography, based on thousands of never-before translated letters and unpublished sources, is the first account of Monet's turbulent private life and how it determined his expressive, sensuous, sensational painting. He was as obsessional in his love affairs as in his love of nature, and changed his art decisively three times when the woman at the centre of his life changed. His work also responded intensely to outside cataclysms - the Dreyfus Affair, the First World War. Prime Minister Georges Clemenceau was his closest friend. Rich intellectual currents connected him to writers from Zola to Proust; affection and rivalry to Renoir, Pissarro and Manet. Monet said he was driven 'wild with the need to put down what I experience'. This rich and moving biography immerses us in that passionate experience, transforming our understanding of the man, his paintings and the fullness of his achievement.

The Restless Vision

Monet

Routledge Foundations of the Market Economy

Cognitive Hayek

The Evolution of Morality in Economics

Learn to create lasting impact for global fashion brands through branding, marketing and consumer engagement.

Strategic Management and Promotion for Global Fashion Brands

International Fashion Marketing

The world's leading Marxist geographer and economist takes us by the hand to guide us through Marx's masterwork

What Everyone Should Know About How Capital Works

The Story of Capital

A definitive six-volume catalogue raisonné documenting the entire body of paintings made by Amedeo Modigliani

Catalogue Raisonne of Painting

Amedeo Modigliani

The Fashion Book is designed to be a one-stop textbook and reference for students of fashion and textile studies in the English-speaking world. This inter-disciplinary introduction to theories, debates, methodologies and case studies in fashion studies will suit students in degrees, modules and majors including cultural studies, art, communications/media, cultural geography, anthropology and cultural history.

The Fashion Book is an exciting, readable and comprehensive, all-in-one resource for students of fashion across the English-speaking world. It is designed as an introduction to fashion studies that can be used in a range of fashion courses from fashion studies degrees to fashion modules, and majors in disciplines including cultural studies, cultural sociology, cultural geography, communications and media, anthropology and cultural history. The book will present current writings and research on major topics debates in fashion studies drawing on the literature on fashion theory and incorporating many global case studies (as easy-to-read boxed material). Graphs, tables and diagrams will add texture to the written material. Approximately 200 colour images are planned to generously illustrate the historical and the contemporary tapestry of fashion. A dedicated interactive website will complement the text and ensure that students are in touch with the latest news, issues and trends.

The Fashion Studies Book

Described as 'exhilarating' by Katy Hessel, a compelling and lively history that examines the lives of British artists from the late-19th century to today. In This is Tomorrow Michael Bird takes a fresh look at the 'long twentieth century', from the closing years of Queen Victoria's reign to the turn of the millennium, through the lens of the artists who lived and worked in this ever-changing Britain. Bird examines how the rhythms of change and adaptation in art became embedded in the collective consciousness of the nation and vividly evokes the personalities who populate and drive this story, looking beyond individual careers and historical moments to weave together interconnecting currents of change that flowed through London, Glasgow, Leeds, Cornwall, the Caribbean, New York, Moscow and Berlin. From the American James McNeill Whistler's defence of his new kind of modern art against the British art establishment in the latter half of the 19th century to the Danish-Icelandic artist Olafur Eliasson's melting icebergs in London, he traverses the lives of the artists that have recorded, questioned and defined our times. At the heart of this original book are the successive waves of displacement caused by global wars and persecution that conversely brought fresh ideas and new points of view to the British Isles; educational reforms opened new routes for young people from working-class backgrounds; movements of social change enabled the emergence of female artists and artists of colour; and the emergence of the mass media shaped modern modes of communication and culture. These are the ebbs and flows that Michael Bird teases out in this panoramic account of Britain and its artists in across the twentieth century.

This is Tomorrow

Capitalism’s Favorite Child

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Bibliografische Angaben

Inhaltsverzeichnis

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