Adding Value (RLE Marketing)
Brands and Marketing in Food and Drink
An international group of scholars, drawn from the United States, Europe and Australia and from a number of academic disciplines, explores the history of marketing in the food and drink industries, focusing on the meaning of brands, the ways in which they add value and the surrounding business strategies.
November 2015, ca. 368 Seiten, Routledge Library Editions: Marketing, Englisch
Taylor and Francis
978-1-138-96593-5
Taylor and Francis
978-1-138-96593-5
An international group of scholars, drawn from the United States, Europe and Australia and from a number of academic disciplines, explores the history of marketing in the food and drink industries, focusing on the meaning of brands, the ways in which they add value and the surrounding business strategies.
November 2015, ca. 368 Seiten, Routledge Library Editions: Marketing, Englisch
Taylor and Francis
978-1-138-96593-5
Taylor and Francis
978-1-138-96593-5
Weitere Titel der Reihe: Routledge Library Editions: Marketing
Alle anzeigenAdvertising for Account Holders (RLE Marketing)
Taylor and Francis, 2016
978-1-138-96615-4
ca. 55.50 CHF
lieferbar in ca. 10-20 Arbeitstagen
The Early Advertising Scene (RLE Marketing)
Taylor and Francis, 2015
978-1-138-98909-2
ca. 80.00 CHF
lieferbar in ca. 10-20 Arbeitstagen
Marketing for the Developing Company (RLE Marketing)
Taylor and Francis, 2015
978-1-138-98045-7
ca. 80.00 CHF
lieferbar in ca. 10-20 Arbeitstagen
The Advertising Agency (RLE Marketing)
Procedure and Practice
Taylor and Francis, 2015
978-1-138-99765-3
ca. 80.00 CHF
lieferbar in ca. 10-20 Arbeitstagen
Planning the Corporate Reputation (RLE Marketing)
Taylor and Francis, 2015
978-1-138-99497-3
ca. 80.00 CHF
lieferbar in ca. 10-20 Arbeitstagen
Competition and Marketing Strategies in the Pharmaceutical Industry (RLE ...
Taylor and Francis, 2015
978-1-138-97136-3
ca. 86.00 CHF
lieferbar in ca. 10-20 Arbeitstagen
Marketing Management in Air Transport (RLE Marketing)
Taylor and Francis, 2015
978-1-138-99565-9
ca. 80.00 CHF
lieferbar in ca. 10-20 Arbeitstagen
Export Strategy: Markets and Competition (RLE Marketing)
Taylor and Francis, 2015
978-1-138-96941-4
ca. 55.50 CHF
lieferbar in ca. 10-20 Arbeitstagen
Competitive Marketing (RLE Marketing)
A Strategic Approach
Taylor and Francis, 2015
978-1-138-97138-7
ca. 80.00 CHF
lieferbar in ca. 10-20 Arbeitstagen
Corporate Innovation (RLE Marketing)
Marketing and Strategy
Taylor and Francis, 2015
978-1-138-96682-6
ca. 80.00 CHF
lieferbar in ca. 10-20 Arbeitstagen
Industrial Advertising Copy (RLE Marketing)
Taylor and Francis, 2015
978-1-138-97263-6
ca. 80.00 CHF
lieferbar in ca. 10-20 Arbeitstagen
Innovation and New Product Marketing (RLE Marketing)
Taylor and Francis, 2015
978-1-138-97276-6
ca. 86.00 CHF
lieferbar in ca. 10-20 Arbeitstagen
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