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Evans H: THE LIGHTHOUSE

THE LIGHTHOUSE

Build a Life That Can Handle Your Ambition

A Cheat Sheet to Financial Confidence

Drama Free Finances

Understand the psychology that drives investor decisions and raise capital on your terms&nbsp; In&nbsp;Beyond the Pitch: The Psychology of Raising Venture Capital, Allison Baum Gates, General Partner at&nbsp;SemperVirens&nbsp;and Lecturer at Columbia Business School and Stanford Graduate School of Business, reveals why founders with similar backgrounds and financials receive vastly different valuations. Drawing on experience deploying more than $350 million into over 100 startups, she decodes the hidden dynamics behind fundraising outcomes.&nbsp; Beyond the Pitch&nbsp;features real-life stories and interviews with founders who have successfully and unsuccessfully raised venture capital, alongside candid insights from the investors who chose which companies would win. Readers learn how to read investor signals, navigate VC personality types,&nbsp;leverage&nbsp;the fear-of-missing-out psychology that drives decisions, and exploit hidden biases to their advantage.&nbsp; Readers will also discover:&nbsp; <ul> <li>How to&nbsp;identify&nbsp;whether a venture capitalist is genuinely interested in your company or simply gathering market intelligence&nbsp;</li> </ul> <ul> <li>Why VCs ghost founders and proven strategies for re-engaging investors who have gone silent after&nbsp;initial&nbsp;meetings&nbsp;</li> </ul> <ul> <li>The specific personality types common among venture capitalists and how to tailor your approach to each one&nbsp;</li> </ul> <ul> <li>Where and when founders can seize control of the fundraising process to negotiate terms more favorable to them&nbsp;</li> </ul> <ul> <li>How fear-of-missing-out psychology shapes investor decision making and practical techniques for triggering it ethically&nbsp;</li> </ul> A vital resource for startup founders, aspiring entrepreneurs, and business school students,&nbsp;Beyond the Pitch&nbsp;equips anyone preparing to raise VC funding with the psychological insights and tactical knowledge needed to navigate the fundraising process and secure investment on favorable terms.&nbsp; &nbsp;

The Psychology of Raising Venture Capital

Beyond the Pitch

The Feral MBA

Confident Series

Make better decisions online, recognize risk sooner and protect yourself from common cyber threats. In today's connected world, cybersecurity depends as much on everyday behavior as on technology.From passwords and data to emails and online requests, small choices can have serious security consequences. Yet cybersecurity is often treated as a technical issue, leaving people unsure what really makes a difference. In Confident Cyber Security, cybersecurity expert Jessica Barker, bestselling author of Hacked, explains why security is everyone's responsibility and how informed actions can dramatically reduce risk.This fully updated third edition shows how attacks really work, how people are targeted and manipulated and how simple steps can prevent serious harm. Considering real-world examples, from Taylor Swift to Marks &amp; Spencer, and written for anyone who needs to work confidently with digital security, it offers a clear, practical guide to spotting threats and taking responsibility for safer ways of using technology, without technical knowledge or specialist training.About the Confident series... The Confident books are the perfect guides to the key digital skills required in the modern workplace, allowing you to stay fluent without getting bogged down in the detail.

The Essential Insights and How to Protect from Threats

Confident Cyber Security

Scale your business and gain the freedom you dreamed of as a founder. Chuck is exhausted. The company he founded has a superior product and was gaining traction. Now, sales are slipping, his executive team is falling apart, and he can't remember the last time he made it home for dinner. How long can this last? But then Chuck meets the right mentor. Harper owns a bar that doesn't seem special, but beneath the surface it is just one piece of a wealth-producing empire. Harp has cracked the code for scaling businesses without sacrificing everything else in life. More than a modest bartender, Harp is about to share the secret to his success. It all starts with Chuck asking a deceptively simple question: "How do customers happen?" Over a series of late-night conversations, Harp reveals a growth operating system that busts myths about strategic planning, holds people accountable for the business drivers that truly matter, and rallies executive teams around a common goal. Equal parts gripping fable and vital business playbook, the tools in The Million Dollar Napkin are real, tested, and proven. Entrepreneur, investor, founder, and CEO Ryan Deiss is an expert on scaling and customer value optimization. His system works for his companies, it works for Chuck, and it will work for you. In this book, you'll learn to make the following: <ul><li>value engines that show the process of how your company creates value</li><li>scorecards that show how well that process is working</li><li>quarterly sprint plans that show how to make that process better</li></ul> Together, these three components create a self-reinforcing loop called the Growth Flywheel. Your job as CEO isn't to work harder, it's to keep the flywheel spinning. Ryan Deiss's The Million Dollar Napkin shows you how with a fast-paced story and a step-by-step guide for building a business that grows predictably and scales sustainably, without burning yourself out.

A Simple System That Turns Chaotic Companies Into Scalable Growth Machines

The Million Dollar Napkin

'Almost Reckless isn't just a book, it's a permission slip. It's about the courage it takes to step off the algorithm's path, the clarity that comes from defining your own principles, and the joy of building something that feels unmistakably yours.' Will Guidara, bestselling author of Unreasonable Hospitality Amy Smilovic's cult fashion brand, Tibi, was a thriving $70 million dollar business when she realized she was working towards someone else's idea of success. So she threw out the rulebook of how things should be done and went with her gut instead. Today Tibi is more successful than ever, and all on Smilovic's groundbreaking entrepreneurial terms.In Almost Reckless, she invites you to get comfortable with embracing smart risks in pursuit of your own vision. Sharing her story and drawing on her years of helping others identify their values and principles, Smilovic teaches you to hone your gut, and your trust in it. With humour and practicality she coaches you in how to determine what success means to you, including:<ul><li>why you don't have to listen to the data guys</li><li>why you should be a Creative Pragmatist</li><li>why sticking to your principles isn't incompatible with success</li></ul><ul><li>why work/life balance is bullshit</li></ul> Almost Reckless is the essential blueprint for entrepreneurs, leaders, creatives and for anyone who wants a working life that feels aligned with who they truly are.

A Creative and Pragmatic Approach to Taking Risks

Almost Reckless

What if the key to success in a world of constant change was never really grit, or persistence - but curiosity? The modern era asks us to optimise ourselves into corners and build lives that run predictably while we stall inside. And the very blueprint we've been handed for success - one of relentless specialization - is not only incomplete, but completely counterproductive to a fulfilling life.Fusing groundbreaking research, elite business insights, and thrilling studies of history's greatest polymaths, Harvard educator Dr. T. Alexander Puutio uncovers the simple truth behind resilient, fulfilling lives: they're built in loops, not ladders.From Leonardo da Vinci to Steve Jobs, the people who shape the future don't follow straight lines - they explore widely, quit strategically, and stay flexible enough to keep becoming someone new.In a world that breaks ladders as fast as you can climb them, the code of curiosity offers a powerful model for thriving in uncertainty. Exploiting a loop of exploration, feedback and reinvention, curiosity is a force that supercharges our brain's capacity to learn and innovate. Those who can harness the cycle unlock not just a serious strategic edge, but a better way to cultivate a meaningful life.A joyful book that speaks to the meaning vacuum of modern life, The Curiosity Code upends the traditional pillars of self-development. Instead, it offers a bold, practical blueprint for navigating change, reclaiming agency, and building a life that evolves as fast as the world around you.

The Hidden Advantage of Curiosity in a World of Constant Change

The Curiosity Code

Make work work for you with this empowering guide to overcoming 'career comedown'.Have you spent years climbing the career ladder, snagging promotions and pay rises, only to feel completely underwhelmed and burned out? Are you experiencing 'career comedown'?Stefanie Sword-Williams is here to help. Drawing on her years of experience as a career advisor and hundreds of hours of interviews and research, this warm and relatable handbook offers a trove of practical advice on how to prioritise your needs in your working life.Whether you want to stick with your current job, twistto a new career, or tap out from work defining your identity altogether, Career Comedown will empower you to take charge of your life and redefine success on your own terms.

Career Comedown

'Daisy Buchanan is the big sister of the writing world ... everything you need to know, from one of the most prolific writers working today' Emma Gannon'Generous and deeply inspiring' Katherine May'This book is like a calm and reassuring friend. A must-have for any writer' Andrea McLean'Daisy makes you believe in the power of your own words, even if no one else is reading them, because she totally gets the discovery and confidence that laying it out on a page brings' Lou Beckett'Smart and encouraging. Like having your own personal writing coach and cheerleader' Alice Wilkinson------Experience the therapeutic power of writing with Write Yourself Happy. Join the author of Read Yourself Happy and host of the popular You're Booked podcast Daisy Buchanan as she explores how to use writing as a tool for healing, stress reduction, and emotional well-being.Through journaling, creative expression, and thoughtful reflection, you'll uncover your authentic self, learn how writing can help to process emotions, and cultivate a more positive mindset. You'll learn practical techniques to find a writing practice that works for you, overcome challenges including imposter syndrome, and build a supportive writing community.In a culture that too often threatens the 'humanness' of many stories told, Write Yourself Happy shows you how to use your voice to create positive change in your life and the world around you.

Building a Creative Habit That Will Bring Joy and Boost Your Wellbeing

Write Yourself Happy

Build a Business That Runs Without You

Business by Design

Focus For Dummies

Creativity is one of the most sought-after qualities in today's leaders. It is also difficult to identify and measure--and seemingly in short supply. All too often, "thinking outside the box" lacks spark and imagination. This book offers a fresh approach, revealing how poetry and the ways poets think can inform and inspire creative activity in other walks of life.Frances McCue--a practicing poet with experience leading start-ups--shares the surprising lessons poets can teach current and aspiring executives about creativity, leadership, and collaboration. She shows how poetry's particular forms of language and thought inspire readers to approach problems in unexpected and effective new ways. Thinking like a poet can help workplaces open up to innovation and question conventional wisdom; it can help team members communicate with energetic and surprising expressions that build their individual and collective voices.The Poet in the C-Suite features stories of leaders across professions who apply poetic thinking in their work, ranging from an investment banker, a media mogul, and an international sales executive to a polar bear scientist, a craft beverage entrepreneur, and a roboticist. Both eye-opening and practical, this book is for all readers, including poets, who seek to cultivate artistry and self-expression within their workplaces.

Bringing Artistry and Voice to Leadership, Innovation, and Teamwork

The Poet in the C-Suite

THE LIGHTHOUSE

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