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The Child Consumer in the AI Era

Marketing Strategies, Privacy, and Digital Well-Being

The average independent restaurant in the United States squeaks by with single-digit profit margins, while the larger groups and chains enjoy much healthier returns. So, what if someone could teach these smaller owners and operators how to prop up the same systems the big brands use? What if someone could show them how to generate consistent, predictable 20% profits? It would be life-changing. In this book, Chip Klose leverages an MBA in food marketing, plus his twenty-five years of operational experience, to pass on all that he has learned to help restaurant owners everywhere make the kind of money they deserve. Inside these pages, you'll find dozens of playbooks that can be put into practice immediately. Implementing just a few of these will make a meaningful difference in the bottom line. This book is for anyone who looks out at a busy dining room and can't understand why they're still not making money. The secret to success can be found in the pages that follow.

The Restaurant Profit Playbook: A Comprehensive Guide to Building a Successful Business That Scales

Create Only Core Concepts Notebook for Connect Master: Marketing 2027 Release

AI and quantum computing are two disruptive forces about to push financial services and the banking industry over the edge, demanding an unprecedented transformation. They are not fleeting trends but fundamental disruptors that will reshape the core of banking and finance. Authored by a senior Swiss banking technology executive, this practical guide helps board members and senior leaders turn disruption into a disciplined strategic agenda. It offers a rare insider perspective and a roadmap for navigating these seismic shifts. Bridging the gap between technological innovation and practical application, this book equips leaders with the tools to address the challenges and opportunities posed by AI and quantum computing. It features a thorough review of the latest business opportunities and threats associated with these technologies, alongside foresight-based strategic decision frameworks to guide prioritisation. Real-world case studies and an online companion with 125 AI use cases tailored for banks provide actionable insights. It also introduces an original AI Adoption Maturity Model and a Hybrid Enterprise Reference Architecture to ensure safe integration of internal systems with external frontier models. Finally, it provides two detailed multi-year roadmaps, offering a clear path to harness AI's potential and to prepare for a post-quantum future through crypto agility.Rather than offering abstract predictions or generic solutions, this book presents financial-services leaders with the frameworks, choices, and implementation path they need to act with confidence at a moment when waiting is no longer an option.

Evolutions at the Bleeding Edge

How AI and Quantum Computing Will Make or Break the Bank

Artificial Intelligence and the Transformation of Organizations

Algorithmic Management

Taylor and Francis Proceedings in Computer Science and Engineering

Reimagining Tomorrow: AI and Sustainable Imperative presents a curated collection of high-quality research contributions that explore the transformative role of Artificial Intelligence in addressing pressing sustainability challenges across a variety of sectors.This book highlights how advanced AI techniques-ranging from machine learning and deep learning to intelligent optimization-are being leveraged to enhance efficiency, reduce environmental impact, and support data-driven decision-making. The volume emphasises the growing importance of integrating technological innovation with sustainability goals to create resilient and future-ready systems. The primary focus of this book is on human-centred Artificial Intelligence, with particular attention given to its ethical, societal, and governance dimensions. It examines critical issues such as transparency, fairness, accountability, and privacy, while also showcasing AI-driven solutions for sustainable development in key domains, including healthcare, education, smart infrastructure, and Industry 5.0. The contributions further address interdisciplinary approaches, combining AI with emerging paradigms such as edge computing, IoT, and green technologies to enable scalable and responsible innovation.The book provides valuable insights for researchers, academicians, industry practitioners, policymakers, and students by offering a comprehensive perspective on both theoretical advancements and practical implementations of AI for sustainability and serves as a reference for understanding current trends, identifying research gaps, and exploring future directions in the design of intelligent, ethical, and sustainable systems.

AI and Sustainable Imperative

Reimagining Tomorrow

Understand how artificial intelligence is transforming marketing strategy and practice. Artificial Intelligence in Marketing by Kshitij Bhoumik is designed for upper-level undergraduate and postgraduate students studying AI in marketing, digital marketing and contemporary marketing strategy. Bridging the gap between technical capability and marketing decision-making, this textbook considers how AI supports segmentation, targeting, personalization, content creation and performance analysis. From generative AI in campaign development to predictive analytics and social media trend detection, students explore how AI tools enhance marketing effectiveness while maintaining brand integrity and customer trust. Reflective questions and applied exercises at the end of chapters challenge students to engage with current AI tools to create their own marketing content and strategies. This textbook includes: - Clear explanations of foundational marketing principles applied through AI - Structured ethical debates and critical thinking activities in every chapter - Real-world examples from global brands such as Bloom &amp; Wild, Monzo, Heinz, Glossier and Duolingo to illustrate how theory translates into measurable business outcomes - Additional online resources to encourage ongoing learning of new developments and debates in AI Whether preparing for assessment or building future-ready marketing expertise, Artificial Intelligence in Marketing provides students with the analytical skills and strategic confidence to apply AI responsibly and effectively in modern marketing practice.

Theory, Ethical Practice and Strategy

Artificial Intelligence in Marketing

Turn AI investment into scalable business impact by enabling your workforce to build the solutions they actually need. From AI Users to Solution Builders is a strategic guide for senior AI, technology, and transformation leaders who want to move beyond underperforming, centralized AI initiatives, and unlock real enterprise value. As organizations struggle to translate AI into measurable results, this book shows how shifting from top-down deployment to workforce-led solution building creates faster adoption, stronger ROI, and sustained innovation. Written by experienced AI leader Wei Manfredi, this book combines strategic insight with practical execution. It draws clear parallels between failed digital transformation efforts and current AI adoption challenges, while demonstrating how natural language interfaces are reshaping access to AI. By enabling non-technical professionals to design their own tools, organizations can embed AI directly into workflows, decision-making, and daily operations. You'll learn how to: - Shift from centralized AI models to workforce-driven innovation - Enable employees to build AI solutions for real workflows - Design scalable infrastructure for AI solution development - Apply change management to overcome resistance and drive adoption &gt;Featuring real-world examples from organizations including Lululemon, Google, Oracle, and JPMorgan Chase, this book provides a proven framework for embedding AI into everyday collaboration, accelerating innovation, and future-proofing your organization's competitive advantage. Themes include: AI strategy, AI adoption, workforce transformation, AI governance, enterprise AI, change management

Scaling AI Across Your Organization

From AI Users to Solution Builders

Lamb/Hair/McDaniel's "MKTG," 15th Edition helps you connect marketing to everyday experiences, strategic business decisions, and the surrounding marketplace. Supported by a clear, concise writing style and organized structure, this edition guides you through essential marketing concepts, providing relevant real-world examples and practical applications that make core concepts easier to apply With enhanced coverage of timely topics, including artificial intelligence, digital marketing, emerging social and cultural trends, and evolving marketplace dynamics, "MKTG," 15th Edition gives you a greater understanding of the forces shaping modern marketing practices.

The Child Consumer in the AI Era

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