Social Media Analytics Strategy

Using Data to Optimize Business Performance

Shows you how to use analytics to make data-based decisions, grow social channels, and effectively compete
Teaches you what data is, where it is found, how it is aggregated, and how it produces value and insights
Helps you navigate the sometimes confusing social media market to find what services truly have value

Juli 2022, ca. 332 Seiten, Englisch
Apress
978-1-4842-8305-9

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