Revealing Corporate Brands
Herausgegeben von:
Balmer JohnOriginal and unique, this text is an invaluable and exciting summary of a complex and extremely important subject. It gathers together an anthology of articles relating to corporate brands, supplemented with incisive commentary from the editor.
Januar 2026, ca. 352 Seiten, Englisch
Taylor and Francis
978-0-415-37087-5
Taylor and Francis
978-0-415-37087-5


