Inhalt
In a world where brands are no longer just selling but also taking a stand, Navigating Brand Activism, written by leading thinkers of the marketing world, is your guide to the fascinating, messy, and at times, head-shaking world of brand activism.
Bibliografische Angaben
Juli 2025, ca. 322 Seiten, Englisch
Taylor and Francis
978-1-032-97431-6