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Goldfayn: The Sales Planner

The Sales Planner

This book introduces a study of ethics and values to develop a deeper understanding of markets, business, and economic life. Its distinctive features include a thorough integration of personal and institutional perspectives; applied ethics and political philosophy; and philosophy, business, and economics.

This book introduces a study of ethics and values to develop a deeper understanding of markets, business, and economic life. Its distinctive features include a thorough integration of personal and institutional perspectives; applied ethics and political philosophy; and philosophy, business, and economics.Part 1 introduces a study of markets, property rights, and law. Part 2 examines the purpose and responsibilities of corporations. Parts 3 and 4 analyze economic life through the ethics and values of welfare and efficiency, liberty, rights, equality, desert, personal character, community, and the common good.This third edition maintains the strengths of previous editions – short, digestible chapters and engaging writing that explains challenging ideas clearly. The material is easily adaptable with suggested course outlines, separable chapters, and flexible applications to case studies. This book is designed for interdisciplinary programs in philosophy, politics, and economics (PPE), as well as courses in business ethics.Updates to the third edition include:<ul> <li>addition of a new introductory chapter on the value of an ethical life</li> <li>coverage of AI developments, including copyrights and patent implications, social media companies and CSR, ethical differences between AI and human personality, and impacts on meaningful work </li> <li>integration of recent scholarship, bringing discussions and references up to date</li> <li>improvement of the writing across all chapters, making the book easier to read </li> <li>addition of new material on the is-ought gap in Chapter 1 with revised discussion of personal and institutional points of view </li> <li>editing and repositioning of consequentialist and deontological ethics in Chapter 3</li> <li>revision of appendix for instructors that includes different syllabi possibilities for different types of courses</li> </ul>The eBook of the third edition now includes hyperlinks (1) between when a term is first used in the main text and its definition in the Glossary and (2) between germane sections when they are cross-referenced.Steven Scalet is Professor of Philosophy and Director of the Hoffberger Center for Ethical Engagement at the University of Baltimore, USA. Prior to Baltimore, Scalet was Director of the Program in Philosophy, Politics, and Law at Binghamton University (SUNY), USA, where he received the Chancellor’s Award for Excellence in Teaching. Scalet received his PhD in philosophy and MA in economics from the University of Arizona, USA. Scalet is the author of many articles and the editor of Morality and Moral Controversies: Readings in Moral, Social, and Political Philosophy, 10th Edition (Routledge, 2019).

Markets, Ethics, and Business Ethics

PRAISE FOR FLYING IN THE FACE OF FEAR "This is a must-read motivational masterpiece and behavioral bible for every entrepreneur, business owner, corporate executive, sports team coach, military leader, and civic influencer in the world!" --Dan Clark, Hall of Fame speaker and author, The Art of Significance "In this engaging book, Kim really nailed it! She has delivered an invaluable resource for any leader's library ... easy-to-read with incredibly relevant personal stories that are humble, interesting, and inspiring." --Robin Rand, General, U.S. Air Force (Retired) "You'll see from the very beginning that this book is exceptionally gripping, intelligent, and filled with gold-standard advice for all leaders, all teams. Whether your personal military experience is extensive or nonexistent, this book is, quite simply, a great read ... filled with clear and practical advice." --Dr. Tiffany M. Franks, President, Averett University "An absolute must-read for current leaders and aspiring leaders alike. Kim's key messages on developing and leading high-performing teams, built on trust and bonded by a deeply held common purpose, should resonate with readers and be recognized as widely applicable. Truly inspirational!" --Jeff Boyer, Vice President, General Motors (Retired) "KC's experience comes out of these chapters. Whether in combat over Iraq or trying to help teams grow to become better, the perspective she has gained can help us all." --Jay Silveria, Lieutenant General, U.S. Air Force (Retired), Executive Director, Texas A&amp;M University's Bush School of Government &amp; Public Service, Washington, D.C. "Flying in the Face of Fear is an exciting story about leading with courage and humility. Whether leading a small team or a major corporation, all leaders can learn from KC's lessons on vulnerable leadership, service before self, and finding purpose. A must-read!" --Byron Bright, President, KBR (a Fortune 500 company) "Fighter pilot Kim 'KC' Campbell has delivered a gripping testament to the power of facing fear and embracing failure as a pathway to success. Aspiring leaders at all levels and from all walks of life will find inspiration in her stories of leading with courage to achieve victory over personal and professional challenges. This is a book that merits a place on every leader's shelf." --Sandra Stosz, Vice Admiral, U.S. Coast Guard (Retired) and author, Breaking Ice &amp; Breaking Glass: Leading in Uncharted Waters

A Fighter Pilot's Lessons on Leading with Courage

Flying in the Face of Fear

A straightforward, hands-on starter kit for your exciting new career in IT Zero to Engineer: The Unconventional Blueprint to Securing a 6-Figure IT Career is an intensely practical, no-nonsense guide to starting or rebooting your career in technology. Author and IT industry veteran Terry Kim gives you a first-person view of how to conquer the tech and cybersecurity realms, drawing on his own two decades' experience in the field. You'll learn how to get job-ready in less than four months, regardless of your educational background, and enjoy complimentary NGT Academy bonuses, including unlimited access to the CompTIA Network+ Certification Course, a free one-on-one career strategy session with trained IT career specialists, and membership in the Zero to Engineer Community Group. The book offers: <ul> <li>Common and intuitive IT career pathways, showing you how to get from A-to-Z in the most direct way possible</li> <li>IT employment contract negotiation tips that make it easier to get your first six-figure job offer</li> <li>A comprehensive collection of worksheets you can use in your own journey from IT-beginner to subject-matter expert</li> </ul> Perfect for anyone interested in starting a brand-new and exciting career in technology, Zero to Engineer is also a must-read for career changers and professionals interested in pivoting to a new job in tech. Whether or not you have a college degree, it's the insider's guide to IT and cybersecurity that you've been waiting for.

The Unconventional Blueprint to Securing a 6-Figure IT Career

Zero to Engineer

We all want to flourish. We want to create harmony, well-being and joy in our lives and those around us. The question is, how?Daniel Coyle has spent the last six years researching and visiting 'holistic hotbeds': groups, teams, businesses, and communities which have, accidentally or on purpose, created deep, thriving relationships that generate high levels of shared success and well-being. From a small town in Vermont that has produced 11 Olympians over the past 40 years - where most of the Olympians return to live and work after their athletic careers are over - to a Michigan deli that accidentally grew into a $70 million business. And from a grassroots organization in an impoverished Kenyan settlement that has produced Ivy League students, to a successful multi-billion dollar company that functions like an extended family. Coyle discovered that all these groups flourish using three skills, which form the three parts of this book. In Skill 1 - The Surrendering - we'll learn about our brain's holistic-awareness system and how to use it to create connection and belonging. In Skill 2 - The Unleashing - we'll learn how creating small instabilities can ignite energy, ownership, and self-organizing action toward a shared horizon. In Skill 3 - The Deep Fun - we'll learn how audacious experiments can generate new versions of yourself and your group. The overarching idea is that flourishing is created by a matrix of quiet but powerful group interactions that create interdependence, energy and growth. Flourishing isn't a puzzle you solve alone; it's a set of living relationships that generate the shared capability to shape your future, together.

The Hidden Structure of a Fulfilling Life

Flourish

Workers of Color Reckoning with the Workplace

Essential, Remote, Gigged, and Tired

Fashion Branding Unraveled, Second Edition explains the process of brand development. The book clarifies misconceptions, introduces new concepts, and proposes a step-by-step roadmap for developing an effective brand, all within the context of the fashion industry. Essential concepts such as positioning, values, relevance, identity, and brand valuation are closely examined. Throughout the book, discussions are supported by real-life examples and industry-based case studies. In the Second Edition there are three new chapters focusing on eCommerce, fashion and technology, and ethics in the fashion industry. 

STUDIO Features Include:
-Self-assessment quizzes to test yourself on key principles
-Flashcards to study vocabulary

Instructors Resources
-Instructor’s Guide provides suggestions for planning the course and using the text in the classroom, supplemental assignments, and lecture notes
-PowerPoint® presentations include images from the book and provide a framework for lecture and discussion

Fashion Branding Unraveled

Refocus the efforts of your B2B marketing on revenue generation and fiscal responsibility with this indispensable volume

The Predictable Pipeline: How Growth-Oriented Companies Deliver Repeatable, Scalable, and Profitable Marketing-Driven Results insightfully reexamines the role of the B2B marketer with an eye towards fiscal discipline and productivity. Matt Heinz brings the lessons he's offered to companies like Microsoft, Salesforce.com, and Seagate to the forefront with this comprehensive B2B marketing resource.

The Predictable Pipeline shows readers how to:
* establish business objectives and measurable goals for B2B marketers
* integrate B2B marketers with the sales team
* establish a full-funnel approach framework
* detail sales enablement best practices at each stage of the sales cycle
* maximize B2B marketing for lifetime value, loyalty, and referrals

Full of practical strategies and concrete advice for refocusing the efforts of B2B marketers, The Predictable Pipeline is perfect for anyone interested in embracing revenue responsibility as a fundamental principle of their marketing process.

Refocus the efforts of your B2B marketing on revenue generation and fiscal responsibility with this indispensable volume

The Predictable Pipeline: How Growth-Oriented Companies Deliver Repeatable, Scalable, and Profitable Marketing-Driven Results insightfully reexamines the role of the B2B marketer with an eye towards fiscal discipline and productivity. Matt Heinz brings the lessons he's offered to companies like Microsoft, Salesforce.com, and Seagate to the forefront with this comprehensive B2B marketing resource.

The Predictable Pipeline shows readers how to:
* establish business objectives and measurable goals for B2B marketers
* integrate B2B marketers with the sales team
* establish a full-funnel approach framework
* detail sales enablement best practices at each stage of the sales cycle
* maximize B2B marketing for lifetime value, loyalty, and referrals

Full of practical strategies and concrete advice for refocusing the efforts of B2B marketers, The Predictable Pipeline is perfect for anyone interested in embracing revenue responsibility as a fundamental principle of their marketing process.

How Growth-Oriented Companies Deliver Repeatable, Scalable, and Profitable Marketing-Driven Results

The Predictable Pipeline

The groundbreaking approach used by today's best professional service partners to win, retain, and grow client relationships.There is a growing problem in the professional services industry that is often acknowledged but rarely discussed openly: clients--even long-standing ones for whom firms have delivered unquestioned value in the past--are much less loyal to firms and partners than they once were. This dramatic shift in client behavior has rendered traditional approaches to business development not only ineffective but counterproductive.But top performers have figured out a radical new approach that is redefining what it means to be a "rainmaker" in today's professional services market.Drawing on a comprehensive, quantitative study of nearly 3,000 partners--spanning law, accounting, consulting, investment banking, executive search, and public relations--The Activator Advantage identifies the five types of partners found across the professional services landscape and shows how only one of them--the Activator--drives consistent growth.Activators deeply embed business development habits into their daily workflow, aggressively leverage their internal and external networks and proactively deliver both business and personal value to clients--all of which not only helps shield them from the vagaries of modern client buying behavior but also lays the groundwork for stickier, longer-lasting relationships.Packed with eye-opening data, counterintuitive insights, and robust case examples--as well as the trademark storytelling abilities of the researchers who produced such business blockbusters as The Challenger Sale, The Effortless Experience, and The JOLT Effect--The Activator Advantage provides the road map for any professional services partner or firm leader looking to chart a path to greater client engagement, internal collaboration, revenue growth, and firm profitability in the new era of client disloyalty.

What Today's Rainmakers Do Differently

The Activator Advantage

8 Moments of Truth

Jeb Blount

From bestselling author Jeb Blount,Virtual Sales Coachingis a handbook on the art of virtual sales coaching for sales professionals and trainers.

From bestselling author Jeb Blount,Virtual Sales Coachingis a handbook on the art of virtual sales coaching for sales professionals and trainers.

Virtual Sales Coaching

Understand humanity's opportunity to create Artificial Conscious Entities in response to the singularity The Singularity Paradox: Bridging the Gap Between Humanity and AI is a comprehensive exploration of how the fusion of biology, neuroscience, and artificial intelligence can lead to the creation of Artificial Human Intelligence (AHI) as a conscious response to the unconscious development of superintelligence. You will learn about how: <ul> <li>Singularity highlights the tension between the boundless possibilities of technological advancement and the potential loss of human autonomy, control, and relevance.</li> <li>AHI may become essential in navigating this singularity and preventing the severe consequences that could arise.</li> <li>The convergence of humanity and technology, shedding light on the ethical, social, and scientific implications of this transformation is taken on with a fresh perspective.</li> </ul> Written by Anders Indset and Florian Neukart, The Singularity Paradox is a must-read read for anyone interested in the future of technology, artificial intelligence, neuroscience, and philosophy, as well as humanity's not-so-distant future, where science fiction may become reality.

The Singularity Paradox

Learn to take control of your own professional destiny and lead yourself through challenging situations In The Art of Self-Leadership: Discover the Power Within You and Learn to Lead Yourself, celebrated workplace culture and employee engagement expert Heather R. Younger delivers an exciting and practical discussion of how to develop an entirely new mindset around personal advocacy and self-leadership. You'll learn how to take control of the workplace experience and set expectations up front about relationships. Younger explains how you can exercise your sphere of control and influence and manage your anxiety and stress with effective techniques. You'll also find: <ul> <li>Practical talking points and scripts you can use with your manager-and others-at work</li> <li>Polls, contemporary studies, interviews, personal anecdotes, and practical advice regarding how to be the change you seek at work</li> <li>Strategies for prioritizing self-care, setting realistic goals, and overcoming fear</li> </ul> Perfect for professionals, entrepreneurs, employees, contractors, and anyone else doing their best to navigate the new world of work, The Art of Self-Leadership will also prove invaluable to managers, executives, directors, founders, and other business leaders.

Discover the Power Within You and Learn to Lead Yourself

The Art of Self-Leadership

The Sales Planner

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