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International Directory of Company
Histories

International Directory of Company Histories

Leading experts on greenwashing offer a playbook for achieving competitive advantage by combatting misleading claims and building trust. Greenwashing has reached epidemic proportions, and consumer confidence in business sustainability commitments is falling. Those most affected by greenwashing are genuine green firms, and companies truly committed to sustainability goals can find it hard to communicate their commitments and distinguish themselves in this sea of greenwash. These companies need to confront their rivals head on to win the trust of stakeholders. From Greenwash to Green Trust offers a new paradigm for how to gain and maintain competitive advantage in a world of exaggerated green claims. &nbsp;&nbsp;Building on more than a decade of research on greenwashing, Tom Lyon and Wren Montgomery offer a three-step approach for companies determined to rise above their greenwashing competitors:&nbsp;&nbsp; <ul> 	<li> 		Understand why trust has been broken: First, learn how greenwashing works, and hurts, in today's world.&nbsp;&nbsp; 	</li> 	<li> 		Build trust: Then, look in the mirror, acknowledge your own shortcomings, and substantiate your company's commitment to sustainability goals. 	</li> 	<li> 		Leverage trust: Finally, create powerful relationships to outcompete greenwashers and turn integrity into lasting advantage. 	</li> </ul> In the end, the message of From Greenwash to Green Trust is a positive one. While there are plenty of businesses doing the "right" thing on sustainability, with this novel strategic approach to beating greenwashing, businesses can center transparency and trust—to restore consumer confidence and support rapid growth.

How Honest Firms Win in a World of Spin

From Greenwash to Green Trust

The story of a disillusioned generation that set out to reclaim its dignity and take on corporate America. In recent years, young college grads have faced an alarming reality: crushing debt, unemployment, and jobs below their qualifications. They are frustrated that the time and money they invested in a degree have failed to bring about the opportunities they were promised. The anger of this college-educated working class began to boil over during the Covid pandemic, when workers at companies like Apple and Starbucks shocked corporate America by voting to unionize. Not long after, the veteran New York Times reporter Noam Scheiber met Chaya Barrett, an astute college grad and eight-year Apple employee who had stepped up and helped organize her coworkers at an Apple store near Baltimore. While following Barrett and her cohort as their seemingly spontaneous rebellions spread far and wide-from college-educated workers at Apple stores and Starbucks cafés, through video-game studios, and even to Hollywood writers' rooms-Scheiber realized he was witnessing something deep and lasting. Mutiny is the revelatory account of a generation made confident by their historic educational achievements, only to become disillusioned when their degrees yielded far less than they were taught to expect. With striking empathy, Scheiber paints a vivid portrait of this new working class while telling the dramatic story of its revolt against the status quo. He describes how recent developments like the proliferation of artificial intelligence and the war in Gaza have further fueled its discontent, and he explains why the college-educated working class will continue to demand change in the workplace, in cities like New York, and in national politics for years to come.

The Rise and Revolt of the College-Educated Working Class

Mutiny

A Theory of Capitalist Individualism

Credit, Cops, and Cages

“Sage advice about how to bring out the best in others—and yourself.” —Adam Grant, #1 New York Times bestselling author of Think Again and Hidden Potential Become the boss everyone wants to work for in this must-read guide from top executive coach Sabina Nawaz. Whether you’re an executive or newly promoted to manager, you’re most likely succeeding at your job, but may wonder if you are reaching your full potential as a boss. Most top performers suspect they aren’t, and Sabina Nawaz, former Microsoft executive and elite Fortune 500 coach, says they’re usually right. But it’s often hard to recognize the problem or know how to address it. Nawaz taps her experience and proprietary data from executives at Amazon, Microsoft, Google, Motorola, Nordstrom, the United Nations, and more, to offer managers everything they need to know to succeed at the job. Her work reveals that as our job expands, the added pressure to perform can cause us to act out of character, and our increased power can blind us to the impact of those actions. Even the most well-intentioned manager can quickly become the boss nobody wants to work for. You’re the Boss is your executive coach. It offers a fresh, evidence-based framework for managing pressure and power with grace and intelligence. These proven strategies guide you to anticipate the unavoidable hazards of leadership without changing who you are. Discover a powerful new way to manage yourself and others to become the boss you want to be—and others need.

Become the Manager You Want to Be (and Others Need)

You're the Boss

An updated new edition of the definitive guide to working with -- and surviving -- bullies, creeps, jerks, tyrants, tormentors, despots, backstabbers, egomaniacs, and all the other assholes who do their best to destroy you at work.&nbsp;"What an asshole!" How many times have you said that about someone you work with? You're not alone! In the 20th anniversary edition of this groundbreaking book, Stanford University professor Robert I. Sutton builds on his acclaimed Harvard Business Review article to help you understand why assholes can be so destructive to your company...and the best way to deal with them.&nbsp;&nbsp;Practical, compassionate, and downright funny, this guide offers: &nbsp;<ul><li>Strategies on how to pinpoint and eliminate negative influences&nbsp;</li><li>Illuminating case histories from major organizations</li><li>A self-diagnostic test and a program to identify and keep your own "inner jerk" from coming out &nbsp;</li></ul>The No Asshole Rule is a New York Times, Wall Street Journal, and USA Today bestseller.

Building a Civilized Workplace and Surviving One That Isn't

The No Asshole Rule (20th Anniversary Edition)

Life has become an endless series of contracts--this is the manual. There's no reason to risk your hard-earned money signing a contract you don't understand. With Contracts: The Essential Business Desk Reference, you get easy-to-understand explanations for every common contract term. In no time, you'll grasp mysterious concepts like "force majeur," "indemnity," and "time is of the essence." Contracts: The Essential Business Desk Reference is more than just an A-Z explanation of over 300 terms. It also includes: <ul> <li>common negotiating strategies </li><li>examples of contract provisions </li><li>sample contract clauses and entire contracts </li><li>examples of illegal and dangerous contract clauses </li><li>what to expect if you or the other side breaks a contract </li><li>up-to-date explanations of electronic contracts, and </li><li>tips on amending and modifying agreements. </li></ul> Whether you're starting a business, signing a lease, hiring a new employee or independent contractor, licensing a concept, selling a boat, or contracting for a new fireplace, Contracts: The Essential Business Desk Reference can help. A must-have for small business owners, entrepreneurs, lawyers, and law students--and anyone else whose success is built around understanding and negotiating agreements.

The Essential Business Desk Reference

Contracts

Managing and Leading for Social Justice

Get a Grip on Your Business

Traction, 20th Anniversary Edition

Lead with humanity and end the era of management mediocrity. If you've ever vowed to be a better boss than the ones you've had, this book is for you. James (J.R.) Lowry and Daniela De Luca provide an essential roadmap for first-time managers and emerging leaders who refuse to repeat decades of management mediocrity. Drawing on Lowry's experience as a former US Air Force officer, McKinsey partner, and C-suite executive and De Luca's research on career advancement, this comprehensive guide shows how ditching outdated command-and-control habits-and leading with empathy instead-unlocks stronger performance, trust, and engagement in today's teams. Nearly 70 percent of American workers are disengaged, according to Gallup-a clear sign that traditional management approaches are no longer working. In response, Lowry and De Luca offer a practical framework that balances the art and science of management. They reveal the most common misconceptions and mistakes managers make, explain how the manager's role is evolving, and address the mental and emotional preparation required to lead well (even on hard days). Through concrete, actionable practices, Be the Boss You Wish You'd Had shows you how to manage with humanity, both in team practices like delegation and coaching, and in challenges such as office politics and burnout. The result is higher team engagement, stronger productivity, and a workplace culture where people can genuinely thrive. Becoming the leader you always wanted to work for is within your reach. With a relatable blend of research, stories, and advice, Be the Boss You Wish You'd Had is a clarion call to move beyond the "management meh" that plagues many organizations worldwide. J.R. Lowry and Daniela De Luca invite leaders to reclaim the human element of their work and, in doing so, change their own lives and the lives of those they lead.

A People-First Guide to Management

Be the Boss You Wish You'd Had

Permission Not to Care What Others Think

A new approach to collaboration, productivity, and growth from Sid Sijbrandij, the cofounder and executive chair of GitLab. If you want to go fast, go alone. But if you want to go far, go together. This familiar saying has inspired leaders for years. But what if it’s wrong? What if achieving extraordinary results didn’t mean choosing between speed and teamwork? In Extreme Collaboration, entrepreneur and thought leader Sid Sijbrandij shares the secret to quickly and efficiently achieving impactful outcomes: an open mindset. Drawing from his extensive experience building companies, Sijbrandij reveals how the same principles that drive open-source projects—collaboration, iteration, intentional transparency, efficiency, and a focus on results—can be applied to any organization or initiative. These same tactics have built GitLab into one of the world’s largest all-remote companies, started new ventures, scaled nonprofits, and have even shaped his own personal cancer treatments. Through actionable strategies and compelling stories, leaders at all levels will learn how to build upon the best ideas, refine them with agility, and foster a culture of openness and trust. Challenging the belief that leaders must prioritize either synergy or speed, Extreme Collaboration empowers you to unleash the potential of your team and organization to achieve more than you thought possible. Whether you’re a leader at a startup, nonprofit, or global corporation, Extreme Collaboration is the ultimate guide to driving bold results faster—together.

Go Further and Faster Together to Achieve Extraordinary Results

Extreme Collaboration

This book summarizes the 'rules of the service game' and presents the distilled lessons from three leaders' decades-long experience in consulting, teaching, and research on service, summarizing the 'rules of the game' they have learned. In particular, the authors emphasize that people (customers, employees, and managers) remain a prominent key to success in service, regardless of the level and extent of technology, robotics, and artificial intelligence (AI) involved.Embracing the social psychology of the various stakeholders and the settings in which they interact is critical for the long-term health of service organizations because this is what can yield sustainable competitive advantage. To be effective, service leaders need to understand the complexities of people so that they can create and support appropriate psycho-social contexts in their organizations.This book draws on the interrelated disciplines of social psychology, organizational behavior, and organizational psychology to distill fundamental principles that help inform the effective management of people and their organizational contexts. This book summarizes the most important 'rules of the game' on how to build effective service organizations for people to innovate, design, and co-create value.Rules of the Service Game provides a sharp and concise summary of how to manage a service organization by three thought leaders in this field. It reveals how people are central to the development of services whether those are delivered via technology, personally, or -- more likely -- a combination of these. This book deals with the organizational and contextual issues that produce the service quality marketing promotes. A central focus of the book is talent management -- how to attract, retain, and manage the talent necessary for creating and implementing the wide range of service delivery systems that will be required in the future.

Rules of the Service Game: What Service Leaders Need to Know

International Directory of Company Histories

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