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Fundamentals of Business Marketing Research
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Fundamentals of Business Marketing Research

Buch (gebunden)ca. 270.00 CHF
lieferbar in ca. 10-20 Arbeitstagen
Fundamentals of Business Marketing Research examines recent industrial/business research, evaluates its current effectiveness, and offers suggestions for future use. This unique book includes and is based on ?Business Marketing: A Twenty Year Review,? a thorough study of industrial/business research from 1978-1997 with critical commenta
Januar 2004, ca. 312 Seiten, Englisch
Taylor and Francis
978-0-7890-2311-7

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