Trade Signs and Their Origin

Trade Signs and their Origin (1957) surveys the history and usage of traders' signs in Britain. The use of distinguishing signs, badges or emblems on shops is an interesting social and economic factor that spread in the Middle Ages, as traders identified and advertised their shops to an illiterate population.

novembre 2025, env. 188 pages, Routledge Library Editions: Economics and Society, Anglais
Taylor and Francis
978-1-041-13599-9

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