Über uns

À propos de nous

Nachhaltigkeit

Durabilité

Open Access

Karriere

Carrière

Datenschutz

Protection des données

Impressum

Mentions légales

Zahlung und Lieferung

Paiement et livraison

LEXIA

LEXIA Arbeitsrecht

Was ist LEXIA?

C'est quoi LEXIA ?

LEXIA Familienrecht

Zeitschriften

Revues

recht

Pflegerecht

ZBJV

forumpoenale

ZStrR

Anwaltsrevue

Revue de l'avocat

RSAS

FamPra.ch

ASYL

Life Science Recht

BlAR

Sachbuch

Livres spécialisés

LOKI

Semaphor

Fokusthemen

Focus

Thema

Recht studieren

Arbeitsrecht

Droit du travail

Studium

Études

Familienrecht

Droit de la famille

Sozialversicherungsrecht

Droit des assurances sociales

Strafrecht

Droit pénal

Publikationen

Publications

Literatur

Onlinemodule LEXIA

Modules en ligne LEXIA

Bücher

Livres

Buchreihen

Collections

Datenbanken

recht.ch

Studienliteratur

Littérature pour les études

Services

Dienstleistungen für

Corporate Books

Publishing Lösungen

Aktuelles

Geschäftskunden

Professionnels

Corporate Publishing

Content solutions

Buchhandlungen

Librairies

Veranstaltungen

Événements

Presse

Dozierende

Enseignants

Studierende

Étudiants

Inserierende

Annonceurs

Newsletter

Blog

Autorinnen/Autoren

Auteurs

Unsere Schreibenden

Hilfe

Unsere Autorinnen und Autoren

Liste

Autorenlounge

Espace des auteurs

Bei uns publizieren

Publier chez nous

Autorenstimmen

Témoignages

Verlag

Éditions

Themen

Mehr wissen

Mitarbeitende

Collaborateurs

Geschichte

Histoire

Vision und Mission

Vision et mission

Unser Magazin

Notre magazine

Unternehmenskultur

Culture d'entreprise

Partner

Partenaires

Kontakt

Contact

Shop

Schweizer Recht

Ausländisches Recht

Über unseren Shop

Neuerscheinungen

Nouveautés

Unsere Funktionen

Nos fonctions

Vorankündigungen

À paraître

Nach Rechtsgebiet

Par domaine juridique

Kommentare

Commentaires

Gesamtkatalog

Catalogue complet

Josep Lagares

Time-Out

Creativation or Extinction,  It's Our Choice

Johannes Bergstein

Oliver Brown

Economics - Compact Basic Knowledge for Beginners: How to Easily Understand the Fundamentals of Economics and Gain Insight into the Economy, Financial Markets, and Social Models

The story of the commercialization of biology by a pioneer in biotechnology patentingShortly after the emergence of genetic engineering in the 1970s, academic biologists were courted by venture capitalists and multinational companies. Researchers who understood the new biology of the time went from being merely curious about how the natural world functioned to realizing that they could profit from their newfound recognition. As they were inventing all sorts of newfangled organisms, biologists became acquainted with intellectual property.Patenting Life provides insights into legal fights over patented microbes, virus-resistant crops, ownership of body parts, and the patents they engendered. Covering the early days of recombinant DNA science to the present, Goldstein shares cases from his own career and those of others involving blockbuster biological drugs, aseptic mosquitoes, genetically engineered cows, and CRISPR, the modern gene-editing technology that promises to vanquish congenital diseases such as sickle cell anemia. He also addresses the perceived downsides of the patent system: the high prices of drugs, international access to COVID-19 vaccines and other medicines, and the ascent of genetically modified crops.Patenting Life will appeal to readers interested in science and technology and also those interested in laws promoting innovation.

Tales from the Front Lines of Intellectual Property and the New Biology

Patenting Life

In intelligent markets, intuition is no longer enough. 

 This book shows how successful entrepreneurship now depends on the integration of data analytics, strategic decision-making under uncertainty, and human resilience. Blending entrepreneurial practice with computational market analysis, this book offers a modern framework for understanding how product and capital markets behave in fast-moving, high-growth environments. 

 Written for founders, executives, and innovation leaders, the book demonstrates how data-driven methods can be used to anticipate market shifts, evaluate opportunities, and manage risk. At the same time, it addresses the human side of entrepreneurship: enduring intense stress, navigating failure, and persisting through career setbacks. 

 Bridging analytics, strategy, and psychology, Entrepreneurs and Markets transforms entrepreneurial ambition into disciplined, data-informed action. It is a practical guide for turning uncertainty into strategic advantage in the age of intelligent markets.

Computational Insights

Entrepreneurs and Markets

At ninety-five years old, James Fay Comley has lived through nearly a century of change-- and built a thriving, multigenerational business that has stood the test of time. As founder and president of Embree Elevator, a family-run company serving Massachusetts and New Hampshire for more than five decades, Comley knows firsthand what it takes to turn grit, honesty, and perseverance into lasting success.
In The Ups and Downs of Owning and Running a Small Business, Comley shares the wisdom, humor, and hard-won lessons that shaped his nine-decade journey-- from repairing elevators as a young tradesman to leading a respected company rooted in integrity and family values. Along the way, he reveals what it really means to be an entrepreneur: taking calculated risks, building strong relationships, mentoring others, and balancing work, family, and faith.
Filled with memorable stories, practical advice, and 25 timeless philosophies for life and leadership, this book offers inspiration for anyone starting out, starting over, or striving to build something that lasts. Whether you're launching a small business, running a family company, or simply trying to live and work with purpose, Comley's insights remind us that true success is measured not just by profit, but by character, community, and the people you lift up along the way.

Lessons from a Lifetime of Lifting People, Business, and Community Up

Ups and Downs of Owning and Running a Small Business

mitp Business

&lt;b&gt;Künstliche Intelligenz im Unternehmen strategisch einsetzen und KI-Transformation wirksam anleiten&lt;/b&gt;
&lt;ul&gt;
    &lt;li&gt;Für &lt;b&gt;Führungskräfte und Entscheider/innen&lt;/b&gt; , die &lt;b&gt;KI fundiert verstehen&lt;/b&gt; und gezielt in ihre Organisation integrieren möchten&lt;/li&gt;
    &lt;li&gt;&lt;b&gt;KI-Grundlagen für Führungskräfte&lt;/b&gt; sowie zentrale Auswirkungen auf &lt;b&gt;Arbeitsweise, Entscheidungsprozesse und Zusammenarbeit&lt;/b&gt;&lt;/li&gt;
    &lt;li&gt;Bewährte &lt;b&gt;Führungskonzepte im Kontext von KI&lt;/b&gt; anwenden und den Wandel der Führungsrolle aktiv gestalten&lt;/li&gt;
    &lt;li&gt;&lt;b&gt;Modelle und Strategien für die Unternehmenstransformation&lt;/b&gt; durch KI kompetent entwickeln&lt;/li&gt;
    &lt;li&gt;Praxisimpulse für den Führungsalltag, inklusive &lt;b&gt;konkreter Prompts zur Arbeit mit KI&lt;/b&gt;&lt;/li&gt;
&lt;/ul&gt;
&lt;p&gt;&lt;/p&gt;

Jan Ahrend

KI-Transformation im Unternehmen erfolgreich gestalten

KI braucht Führung

The ultimate guide to digital marketing and advertising - from one of the most influential digital marketers in the world, Alex Schultz, CMO of Meta. Growth is good. But how do you achieve growth for your business in the digital age? Now, more than ever, there are countless ways to achieve growth by marketing your business, large or small, using the many different channels, platforms and mechanisms available on the internet. How do you decide which is the best for your product or service? The answers are right here, thanks to Alex Schultz, the chief marketing officer of META. Alex's unparalleled expertise and experience is crystallized in this essential bible for digital marketing. He guides readers through the key principles for maximising the impact of your marketing budget - whether you are working for a global corporation or running your own start-up. From understanding channels, to testing creative, to measuring incremental gains - Click Here is the book you need to read if you want to grow your business. 'Alex is one of a small handful of people that I can say without his work, our community would not have connected more than 2 billion people around the world.' Mark Zuckerberg, CEO - Meta 'Few people understand marketing and growth better than Alex.' Daniel Ek, CEO - Spotify

The Art and Science of Digital Marketing and Advertising

Click Here

Skills for Scholars

"An invaluable guide for scholars stifled by the traditional academic routeIn the increasingly competitive world of academia, simply mastering your discipline is no longer enough to guarantee career success or personal fulfillment. The Entrepreneurial Scholar challenges scholars at all stages-from doctoral students to tenured professors-to break free from conventional academic pathways by adopting an entrepreneurial mindset. What opportunities can you create based on who you are, what you know, and who you know? Drawing on her experiences in higher education, start-ups, and management consulting, as well as interviews with a range of academics and entrepreneurs, Ilana Horwitz provides a road map for those stifled by traditional academic norms and expectations. This book calls on scholars to create ideas-not just consume them. It offers strategies to thrive in academia with limited resources and in the face of uncertainty. Embracing an entrepreneurial mindset entails viewing yourself as a knowledge producer, enhancing collaboration, creatively identifying resources, and effectively sharing your ideas. Horwitz empowers all scholars-particularly women and first-generation, low-income, and BIPOC individuals-to see themselves as proactive agents in their educational and career trajectories, despite structural constraints, unclear expectations, or unresponsive advisors. With actionable advice, real-world applications, and inspiring success stories, this guide is vital for anyone aspiring to excel within and beyond the ivory tower"--

A New Mindset for Success in Academia and Beyond

The Entrepreneurial Scholar

Growth is good. But how do you achieve growth for your business in the digital age? The answers are right here, thanks to Alex Schultz, the chief marketing officer of META. "Alex is one of a small handful of people that I can say without his work, our community would not have connected more than 2 billion people around the world." Mark Zuckerberg, CEO - Meta "Alex is the person I go to when I have a really hard growth question." Sam Altman, CEO - OpenAI Now, more than ever, there are a myriad of ways to achieve growth by marketing your business, large or small, using the tools available on the internet. There are any number of different channels and platforms, and a vast array of mechanisms to advertise to your potential customers. How do you decide which is the best for your product or service? Alex Schultz's unparalleled expertise and experience is crystalised in this essential bible for digital marketing. He guides readers through the key principles for maximising the impact of your marketing budget - whether you are working for a global corporation or running your own start-up. From understanding channels, to testing creative, to measuring incremental gains - CLICK HERE is the book you need to read if you want to grow your business.

Peter Cuneo

28 Rules for Turnarounds and Transformation

Superhero Leadership

In a world where 82 percent of managers struggle to lead effectively, this international bestseller reveals the one secret that separates great leaders from the rest. “What do I need to do to be a great leader?” Every person in authority wonders this question sooner or later. Ken Blanchard, whose books have sold over 25 million copies, and Mark Miller, who rose from line worker to Chick-fil-A vice president, uncover the secret great leaders already know in this international bestseller. &nbsp;Using a classic business fable, newly promoted executive Debbie Brewster asks her mentor the crucial question: “What is the secret of great leaders?” His reply—“Great leaders serve”—confuses her, but he reveals five fundamental ways leaders succeed through service. Debbie discovers why great leaders focus on the future, how teams determine success or failure, what three arenas need continuous improvement, why leadership success has two essential components, and how to strengthen—or destroy—credibility. &nbsp;This fourth edition includes the proven SERVE model plus breakthrough content on leadership’s most critical element—a leader’s heart. Discover these new features: <ul><li>Revised chapters</li><li>New chapter with five HEART habits that form the foundation for great leadership</li><li>Comprehensive facilitator’s guide for groups and teams</li><li>Expanded resources for teams and organizations</li></ul> Translated into twenty-nine languages with over 700,000 copies sold, The Secret delivers proven wisdom in an unforgettable story that anyone can understand and apply immediately.

What Great Leaders Know and Do

The Secret, 4th Edition, Revised and Expanded

MECHANIC, check if you have these situations happening to you: you work all the time and, when the end of the month arrives, you have no money left? Do you have a lot of trust and don't know how to say no? Do you price your products based on the market? Don't have time for your family or vacations? Well, if you said yes to some of these questions, then know that this book will be able to change that reality! Amanda Medeiros has compiled information in this book that will help you organize the three pillars of your business, so that you have a profitable company: Financial&#13;
management, Yard management and People management. Furthermore, you will learn how to separate your finances, negotiate with suppliers, assemble a team and much more. Also, extra materials will be available in QR Codes that will help with your organization. After reading this book, you will have your profitable business, just follow these lessons, step by step.

Amanda Medeiros

Hassle-free Financial Management for Auto-repair Shop Owners

From Zero to Profit

Time-Out

Autres titres sur ce thème