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Gesamtkatalog

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Caroline Lauhoff

So werden aus Einmal- und Mehrfachspendenden Dauerspendende. Digital Nudging im E-Mail-Marketing bei Non-Profit-Organisationen

Wie Daten uns Frauen helfen, kluge Entscheidungen für Arbeit und Alltag zu treffen | Feminismus trifft Ökonomie: Strategien für echte Work-Life-Balance

FEMONOMICS

Why do you need a brain instruction manual? You know what good leadership looks like. You've learned the models, tools, and techniques. And yet, under pressure, everything slips: conversations derail, tension builds, people resist. You fall back into old patterns, even when you know better. Why? Because most leadership advice focuses on behaviour, without explaining what's actually driving it. This book gives you that missing piece. First, you'll understand how the brain works, cutting through the myths. Then, how to use it to solve real leadership challenges. It translates modern neuroscience into clear, practical insight you can use immediately. Instead of remembering techniques, you understand what's happening and know how to respond. You will learn to: · Shape the conditions where people perform at their best · Master your energy, not just your time · Bridge generational and cultural gaps, turning friction into advantage · Handle difficult conversations without the emotional hangover · Apply small, practical shifts that work in real life, at work and at home Through real stories, brain-based insights, and pressure-tested tools, you'll understand what's driving behaviour. Then use it. That's the advantage nobody told you about.

What nobody told you about working with humans

The Brain Instruction Manual for Leaders

Perspectives in Behavioral Economics and the Economics of Behavior

Keynesian Behavioral Macroeconomics analyzes Keynes’s landmark contributions in behavioral economics and develops a new and fresh genre of macroeconomic analysis. It compels us to consider seriously the earlier-generation warnings about the impact of investors’ animal spirits and financiers’ liquidity-presence using cognitive-based and social psychology heuristics. Innovative in its subject matter, approach, theoretical development and policy prescriptions, this constructivist pluralist approach can contribute to important debates. This fresh look in macroeconomics can fruitfully be applied by macroeconomists, policymakers, and market participants to prevent effective demand shortages, stimulate the economy, preserve job creation, and impact redistribution, sustainability and social inclusion. In this timely book, Theodore Koutsobinas develops a synthesis of Keynes’s macroeconomic theory with contemporary developments in behavioral macroeconomics to analyze urgent real-world challenges, and he proposes successful solutions for macroeconomic policy. This volume uniquely explains how Keynes’s magnificent, crucial, but long-forgotten dynamics can be analyzed on the basis of behavioral foundations to explain amplified global finance cycles, booms and busts, and macroeconomic instability with harmful effects on incomes and jobs.

Keynesian Behavioral Macroeconomics

Springer Climate

This book explores the impact of our consumption habits on the planet and how global crises can transform them. Connecting climate policy, sustainable development, and consumer behavior, it offers a clear framework for understanding responsible consumption. Additionally, the book examines EU climate targets, circular economy principles, and the role of digital commerce in shaping environmental outcomes. 
&nbsp;
Through an analysis of five major global crises ranging from the 1973 oil shock to the current climate emergency, the book illustrates how recent disruptions, such as the pandemic and the Russo-Ukrainian War, can prompt more conscientious choices while revealing the obstacles to lasting change. With real-world case studies and evidence-based policy insights, the book provides researchers, policymakers, and individuals interested in climate action with theoretical insights and practical tools.

From Crisis to Conscious Consumer Choices

Climate Change and Responsible Consumption

Dieses Buch beantwortet alle Fragen zur erfolgreichen Geldanlage. Von Festgeld, ETFs und Sparplänen bis zur Anlage des Erbes für eine Altersvorsorge.&nbsp;Endlich flüssig? Und genug Geld auf dem Konto, um etwas beiseitezulegen? Viele von uns haben zumindest einmal im Leben eine große Summe auf ihrem Girokonto - weil sie etwas geerbt haben oder sie Geld aus einer Lebensversicherung oder einem Sparvertrag bekommen haben. Nur, was damit tun? Aus Angst, etwas falsch zu machen, oder weil wir unserer Bank oder unserem Versicherungsvertreter nicht (mehr) vertrauen, lassen wir oft viel Geld unverzinst auf dem Girokonto liegen. Und das, obwohl es dort ständig an Wert verliert. Thomas Öchsner, langjähriger Finanzexperte der Süddeutschen Zeitung, ist sich sicher: Dein Geld kann mehr! Sein leicht verständlicher Ratgeber zeigt dir, wie du dein Geld ohne Risiko einfach und bequem vermehren kannst. Dabei widmet er sich auch den mentalen und emotionalen Hürden im Umgang mit Geld, die unsere Anlageentscheidungen erheblich beeinflussen - ohne dass uns dies bewusst ist. Eine Lektüre, die sich im wahrsten Sinne des Wortes lohnt.

Endlich loslegen, clever investieren, sorgenlos profitieren

Dein Geld kann mehr!

Equity Crowdfunding: International Regulations and the Law is an authoritative guide to global crowdfunding law and regulation with in-depth analysis of the developed and emerging international regulatory regimes. The European Crowdfunding Service Providers for Business (ECSPR) Regulation 2020/1503 will make it easier for crowdfunding platforms to develop and offer their services across national and international borders under one single regime. The book looks at the common rules which will come into play, including: - providing crowdfunding services - organising, authorising and supervising crowdfunding service providers - applying transparency and marketing to crowdfunding services This title is included in Bloomsbury Professional's Company and Commercial Law online service.

International Regulations and the Law

Equity Crowdfunding

Ein Appell an Deutschlands Unternehmergeist
 Wir leben in einer Zeit, in der Probleme offensichtlicher denn je sind - und Lösungen dringender gebraucht werden. Gleichzeitig stellen sich immer mehr Menschen eine unbequeme Frage: Wie wirksam bin ich eigentlich - mit dem, was ich täglich tue? Trotz Erfahrung, Verantwortung und voller Terminkalender bleibt oft das Gefühl, viel zu leisten, aber zu wenig zu bewirken.Zeit für Wirksamkeit
 ist kein weiterer Motivations- oder Selbsthilferatgeber, sondern ein leidenschaftliches Plädoyer für mehr Verantwortung, Gestaltungswillen und unternehmerisches Denken - praxisnah, wirtschaftlich tragfähig und gesellschaftlich wirksam. Das Buch hilft dabei, die eigene Rolle, die eigenen Ressourcen und die möglichen Felder unternehmerischer Wirksamkeit klarer zu erkennen - und einzuordnen, wo man sich heute mit maximaler Wirkung einbringen kann. 
 Dieses Buch richtet sich an Menschen, die nicht auf Veränderung warten, sondern sie aktiv mitgestalten wollen. An Menschen, die ihr Wissen und ihre Erfahrung einbringen und bereit sind, ihre Ressourcen bewusst und sinnvoll zu nutzen. Es zeigt, welche unternehmerischen Wege und Möglichkeiten heute offenstehen - und wie man selbst wirksam werden kann.
 Mit einem Vorwort von 
 Prof. Dr. Günter Faltin (u.a. "Kopf schlägt Kapital")
 sowie zahlreichen Impulsen und Stimmen erfahrener Unternehmer verbindet das Buch persönliche Reflexion mit konkreten unternehmerischen Perspektiven aus der Praxis. 
 Was du aus diesem Buch mitnimmst:
 <ul><li>ein klares Verständnis dafür, warum viele Menschen viel leisten, aber wenig Wirkung entfalten</li><li>eine Einordnung von Unternehmertum als zentralem Hebel für Gestaltung - auch jenseits von (Neu-)Gründung</li><li>Orientierung, wie sich eigene Ressourcen gezielt und wirksam einsetzen lassen</li><li>Klarheit für Menschen, die gestalten wollen, ohne sich neu erfinden zu müssen</li><li>eine Einladung, Verantwortung zu übernehmen - ohne moralischen Zeigefinger</li>
 </ul>An wen sich dieses Buch richtet:
 <ul><li>unternehmerisch denkende Führungskräfte und Entscheider</li><li>Menschen, die Verantwortung nicht scheuen und gestalten wollen</li><li>Gestalter, Möglichmacher, Investoren</li><li>Leser, die auf der Suche sind nach Substanz und Sinnhaftigkeit</li>
 </ul>
 Zeit für Wirksamkeit ist ein Appell an alle, die spüren, dass 
 jetzt der richtige Moment ist, das eigene Wirken neu zu justieren.

Wie wir uns sinnstiftend und wertschöpfend einbringen können

Zeit für Wirksamkeit

Contributions to Economics

This book examines the revolutionary impact of artificial intelligence (AI) on communication and collaboration. In recent years, advances in large language models and deep learning have enabled seamless human communication across diverse languages and even with other species, such as dogs and humpback whales. AI is also unlocking the language of plants, including tomatoes and the 'wood wide web.'
The book explores how technologies in natural language processing, image recognition, audio analysis, and network analysis facilitate unprecedented fuzzy data analysis. This progress is crucial for promoting sustainability and addressing climate change by uncovering patterns in complex environmental data that inform sustainable practices and policies. The book further focuses on studying interspecies communication, where AI technologies decode communication patterns between humans and other species, allowing a better understanding of the natural world. It highlights how plants can capture human emotions, enhancing well-being and productivity.
Presenting empirical applications and case studies, the book analyzes societal, economic, and ecological implications, advancing theoretical insights, and introducing innovative methods. It will appeal to an interdisciplinary audience of scholars, students, and researchers in the social sciences, economics, business, sociology, psychology, environmental studies, and media and communication who are interested in a deeper understanding of how artificial intelligence and interspecies communication can contribute to building a sustainable future.&nbsp;

Connecting Species

Artificial Intelligence and Networks for a Sustainable Future

We are drowning in choices - from major life decisions like whether to move, marry, or change careers, to relentless daily dilemmas about what to wear, eat, say, or do. In a world that glorifies optimization and "smart" choices, we've wound up paralyzed, deferring, deliberating, and overthinking to the point of exhaustion. Decision-making has become a source of stress instead of empowerment. Luckily we'll soon have this book to help. How to Decide in an Hour, and it's a whip-smart, radically practical, and deeply compassionate new work by writer, journalist, and acclaimed decision coach Nell McShane Wulfhart. In this unique, urgently needed book, Nell tackles the epidemic of indecision head-on and offers readers a lifeline: the tools to make better choices quickly, without feeling guilty, spiraling, or second-guessing. At its heart, this book isn't just about faster decisions. It's about freeing people from the purgatory of procrastination so they can get on with the lives they want to live.

Make ANY Decision Super-Fast – and Get Your Life Back!

How to Decide in an Hour

MORE THAN HALF A MILLION COPIES SOLD - NOW WITH NEW PREFACE BBC Radio 4 BOOK OF THE WEEK 'A major influence on my own thinking' CAL NEWPORT 'Essential reading' OBSERVER 'Rush to your bookshop' MAIL ON SUNDAY Almost everyone complains about the hectic pace of modern life. Our culture preaches that faster is better - yet all this rushing takes a toll. Carl Honoré uncovers a global movement that challenges the cult of speed by proving that slowing down can help us lead richer, more productive lives. The Slow movement is not about doing everything at a snail's pace: it is about striking a balance between fast and slow in order to thrive in a world of chronic impatience and instant gratification. A seminal book, In Praise of Slow is as relevant today as it was when it was first published. There has never been a better time to embrace the surprising power of slow.

How a Worldwide Movement is Challenging the Cult of Speed

In Praise of Slow

The author decided to write this pamphlet to express his disappointment with Germany. 
In particular, Germany's development over the last 20 years gives him cause for concern, frustration and, very often, anger. 
On closer inspection of our country, especially from an international perspective, it is clear that there are significant signs of social decline, be it a lack of respect, dishonesty, insincerity, or a lack of commitment to anything or anyone, which is embodied by the so-called Merkel generation in particular. 

'What do my neighbours matter to me, as long as my life and my advancement are secure?' 
Since 2005, under the governments of Angela Merkel and her successors, Germany has fallen into a deep sleep, and waking up from it will be very painful. The idiotic austerity measures at any price and the reduction of state services are based on no foundation and no reasonable economic knowledge. The so-called black zero in the budget does not exist in economic theory. 

Germany's entire infrastructure, its moral state, its social constitution and its international reputation have suffered greatly. Intolerance, racism, hatred, anti-Semitism and Islamophobia have increased significantly. Politicians can no longer get this under control, and it is now up to us, society, to stand up and put a stop to these developments. 

The future of our country and our children, our prosperity, our happiness and our position in the world depend on it. 

Against this backdrop, this book puts its finger on the wounds of today's Germany. It adresses those who question themselves and society, a book against the hypocrisy and cowardice of German society and politics.

 But this behaviour can also be found in a similar form in other Western societies.

Lord, do not forgive them, for they know what they are doing!

Classroom Companion: Economics

This book is designed to complement 
 Microeconomics Made Simple: An ABC in 1-2-3
 . It features 65 carefully crafted exercises—five per chapter—aligned directly with the textbook content. Each question includes helpful hints to guide students through the problem-solving process before consulting the full, detailed solutions.
 More than just practice, this book offers engaging applications and mathematical challenges that deepen understanding and bring economic theory to life. Whether used for self-study or in the classroom, it is an essential tool for mastering microeconomics.

Exercises and Solutions

Workbook for Microeconomics Made Simple

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