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Jenkins P: Show Up Like You Mean It

Show Up Like You Mean It

Living, Leading, and Speaking Your Truth

The Bruce Springsteen Framework to Elevating Your Leadership

Lead Like The Boss

This popular textbook continues to be the authoritative and definitive resource for students and educators. Its balance of theory and practice is ideal for student learning, with a grounding in academic literature and research brought to life through case studies of well-known organizations.
The new edition has been updated with new content on developments in digital communications and new media, sustainability, and new case studies Starbucks, Amazon, Microsoft and British Airways. 
 
This textbook is essential reading for courses including corporate communication, organizational communication, management communication, strategic communication and public relations. 
 
Joep Cornelissen&nbsp;is Professor of Corporate Communication and Management at Rotterdam School of Management, Erasmus University.

A Guide to Theory and Practice

Corporate Communication

Deliver measurable business impact by transforming customer advocacy into a strategic driver of growth, retention, and executive influence.Customer Advocacy That Counts is the definitive guide for customer advocacy, customer marketing, and customer experience leaders who need to prove value, secure stakeholder buy-in, and connect advocacy initiatives to business performance.Written by Alison Bukowski, this practical and evidence-based playbook addresses one of the biggest challenges facing advocacy professionals today: demonstrating strategic impact in environments where influence often matters more than authority. Drawing on frameworks, diagnostic assessments, stakeholder management tools, and executive communication templates, Alison Bukowski provides a structured approach to aligning advocacy with organizational priorities. Featuring insights and real-world examples from leaders at Google, Microsoft, Siemens, Adobe, Freshworks, Forrester, and Optum/UnitedHealth Group, the book shows how high-performing advocacy teams translate customer engagement into outcomes that executives understand and support.You'll learn how to: - Measure advocacy impact using meaningful business metrics - Build executive influence without direct authority - Align advocacy programs with revenue and retention goals - Communicate value using leadership-focused business language - Scale customer advocacy with confidence and credibility Customer Advocacy That Counts equips you with the tools, frameworks, and leadership mindset needed to turn customer advocacy into a measurable source of growth and competitive advantage.Themes include: customer advocacy, customer marketing, customer experience, stakeholder management, customer retention, executive influence, business impact measurement, advocacy strategy, revenue growth, customer-led growth

How to Build Influence and Drive Customer Experience Results

Customer Advocacy That Counts

On Leadership, Resilience, and the Urgent Art of Becoming More Human, Together

The Shape of Change

<div> Build the practical skills to live with purpose and lead with integrity </div> <div> In How to Be a Good Human: Building the Skills to Live Fully, Lead Honestly, and Show Up for What Matters, Amber Cabral delivers a practical guide to developing the interpersonal and self-awareness skills that define meaningful living and authentic leadership. Built on her Human(ing) Well Resilience Framework-organized around four pillars: health, wealth, relationships, and growth-the book provides readers with actionable approaches to showing up more intentionally in their personal and professional lives every day.&nbsp; </div> <div> How to Be a Good Human explores the specific habits, mindsets, and communication practices that allow individuals to engage more honestly with themselves and others. Cabral addresses the real challenges people face when trying to align their values with their actions, offering concrete techniques for building self-awareness, developing resilience, cultivating empathy, and navigating interpersonal dynamics with clarity and confidence.&nbsp; </div> <div> Readers will also find: </div> <div> <ul> <li>Strategies for developing self-awareness rooted in embodiment that translates directly into stronger relationships and more effective personal and professional leadership</li> <li>Practical tools for navigating interpersonal challenges-including reciprocity, repair, asking for help, and saying no-with honesty, empathy, and a commitment to mutual understanding&nbsp;</li> <li>Approaches to aligning daily actions with core values so that integrity becomes a consistent practice rather than an aspiration&nbsp;</li> <li>Techniques for building resilience, capacity, and accountability habits that foster trust and strengthen connections across personal and workplace settings&nbsp;</li> <li>Guidance on showing up authentically in high-stakes moments where leadership, empathy, and honest communication matter most&nbsp;</li> <li>Ideal for professionals, emerging and established leaders, and anyone seeking to strengthen their interpersonal skills, How to Be a Good Human offers a grounded, actionable path toward living with greater intention, leading with honesty, and making meaningful contributions in every area of life.&nbsp;</li> </ul> </div>

Building the Skills to Live Fully, Lead Honestly, and Show Up for What Matters

How to Be a Good Human

From New York Times bestselling author and pioneer of the strengths movement comes a bold new blueprint for leading with the most powerful force in business--love.Think about the last time you said, "I love that." Maybe it was about a product that exceeded expectations, a service experience that built instant loyalty, or a moment when your work brought out the best in you. That reaction isn't just emotional--it's electric. In the organization, it fuels engagement, strengthens performance, and drives lasting success. Yet most leaders don't even acknowledge it, let alone measure or make use of it.In Design Love In, leading researcher on human performance and bestselling author Marcus Buckingham reveals how love--the deep connection that makes people feel seen, valued, and inspired--isn't just a soft feeling. It's a measurable driver of performance and growth. He shows how leaders, as experience-makers, can intentionally "design love in" to everything we do: our interactions with team members, our company policies and practices, the products and services and experiences we create for those we lead and serve. When we do this, we not only unlock deeper commitment, higher engagement, stronger customer loyalty, and lasting business results, we strengthen the human connection between us and create a better world.Featuring vivid stories of global brands, current research, and personal experiences, Buckingham illustrates that tapping into this force is not simply about being more "warm and fuzzy"--it's a concrete strategy of utilizing loving experiences to drive behaviors to drive outcomes, and the book provides step-by-step advice on how to "design love in" to all your actions as a leader.Love--it's the most powerful force in business. This book shows how you as a leader can unleash it.

How to Unleash the Most Powerful Force in Business

Design Love In

This book explores narratives' contribution to leadership development and how the development of narrative leadership provides leaders with opportunities in an age of volatility, uncertainty, complexity, and ambiguity.Bringing together educators, researchers, coaches, and practitioners, the book traverses the dark side of leadership storytelling, leadership storytelling for inclusiveness, and innovative narrative practices. It introduces critical concepts such as narrative betrayal, narrative humility, and narrative reflexivity in order to examine storytelling not only as a source of inspiration and belonging but also as a site of ethical tension, power, and responsibility. This book will deepen readers' understanding of how and why storytelling is important in leader and leadership development contexts and provide practical tools and strategies for leadership development.Ideal for leadership educators, facilitators, researchers, and organisational practitioners, this book provides essential tools and perspectives for developing leaders in today's complex world. More than a toolkit, it is an invitation to reflect more deeply on leadership itself.

Storytelling for Navigating Challenging Times

Narrative Leadership Development

After years of success, many leaders discover that what once drove their performance now quietly drains them. The habits, behaviours, and identities that helped them rise can begin to feel constraining, inauthentic, or exhausting.

This book explores what happens when professional competence is no longer enough-and when "executive presence" becomes a performance rather than an expression of who you truly are.

Blending psychological insight, mindfulness, and real-world leadership experience, the author invites readers to recognise the masks they wear at work and understand the cost of maintaining them. Through reflective inquiry and practical guidance, the book offers a pathway back to clarity, integrity, and grounded authority-without abandoning ambition or impact.
Designed for leaders navigating transition, reinvention, or quiet dissatisfaction beneath outward success, this is a thoughtful, accessible guide to leading from alignment rather than adaptation.

Journey to Self

Authenticity Unveiled

Turning Lived Experience into Leadership Power

Built for More

Real influence isn't performed. It's felt before you say a word.You have built your skills, sharpened your strategy, earned the title, and polished the message. Yet something still falls flat. The room stays guarded. Trust remains thin. People comply but never truly move. You sense that your usual way of operating has stopped working, and no amount of better technique, stronger arguments, or louder certainty is going to fix it. The problem is not what you are doing. The problem is where you are leading from.Below the Waterline reveals that the most powerful dimension of influence is invisible. It lives beneath the surface, in your presence, integrity, emotional steadiness, and capacity to create trust. Drawing on decades of work with leaders, teams, and organizations navigating conflict and change, Thom Walters shows why force is most often just fear in a better suit, and why genuine authority comes not from control but from alignment. Through vivid stories and reflective insight, he examines the patterns that silently erode our power: scarcity, defensiveness, the compulsive need to be right, fear of vulnerability, and the discomfort of not knowing.Inside you will discover: - Why who you are being always speaks louder than what you are doing, and how to close the gap between performance and presence- How to hold creative tension, set honest boundaries, and lead from understanding rather than reactivity- A practical path to the kind of influence that does not require force to be felt

The Place of Influential Power

Below the Waterline

What if the strongest leaders aren't the loudest in the room-but the most self-aware?

Most leadership struggles don't come from a lack of skill or strategy. They come from leaders who don't know where they truly stand. When leaders rely on control, performance, or certainty instead of awareness, teams comply-but they don't commit.

In Leadership-The Paradox of Surrender, Hilda Koch challenges the traditional leadership narrative and introduces Point A-your true leadership starting place. Not the role you perform. Not the mask you wear. But the honest internal position from which your decisions, reactions, and influence actually emerge.

Drawing on real-world experiences, research-backed insights from psychology and leadership studies, and guided self-reflection exercises, Koch reveals why surrender-not control-is the foundation of trust, clarity, and sustainable influence. You'll uncover the 7 Game Faces leaders wear to protect themselves, learn why masks create compliance but never trust, and discover how disciplined vulnerability becomes a strategic leadership advantage.

This is not another leadership playbook filled with tactics to manage people. It's an invitation to stop performing and start leading. When leaders release illusion and lead from Point A, communication becomes clearer, teams feel safer, decisions require less force, and influence grows naturally.

Surrender in leadership is not weakness.
it is precision.
It is courage.
It is clarity.
If you're ready to stop managing perception and start creating alignment-
If you're ready to lead without armor-
Your journey starts here.
Find your Point A.
Own it.
Lead from it.

THE PARADOX OF SURRENDER

LEADERSHIP

Build communication confidence through authentic connection and presence In Amplify You: How to Connect More Powerfully in an AI World, Emmy-winning former CNN anchor and executive communication advisor Gina London shares her signature Say It, Look It, Be It framework. This practical guide helps professionals who feel overlooked or uncertain reclaim confidence and communicate with clarity in every situation, from boardroom presentations to difficult conversations. Drawing from decades of coaching Fortune 500 leaders, London reframes effective communication as amplifying who you already are rather than becoming someone else. The book delivers practical exercises, real-world stories from executive coaching sessions, and innovative QR-coded video lessons that demonstrate techniques in action and reinforce each chapter's key concepts. Readers will also find: <ul> <li>Strategies for developing presence, empathy, and purpose that distinguish human connection in an AI-driven workplace environment</li> <li>Techniques for pitching ideas, selling yourself, and leading teams with greater clarity, confidence, and authentic impact</li> <li>Frameworks for navigating difficult conversations and high-stakes situations without second-guessing yourself or your message</li> <li>Actionable tools for connecting with any audience, whether presenting to boards, clients, or cross-functional teams</li> <li>Video lessons accessible via QR codes that bring communication concepts to life with demonstrations and practical examples</li> </ul> Ideal for executives, managers, entrepreneurs, and aspiring leaders seeking to elevate their communication skills, Amplify You provides the frameworks and tools you need to connect authentically and communicate with confidence in any professional setting.

How to Connect More Powerfully in an AI World

Amplify You

Show Up Like You Mean It

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