This book presents and discusses the main challenges posed by big data and analytics in a manner relevant to both practitioners and scholars. The first part of the book describes the growing relevance of big data and analytics in gaining competitive advantage. The second part presents case studies emphasizing application.
juillet 2020, env. 222 pages, Data Analytics Applications, Anglais
Taylor and Francis
978-0-367-89557-0
Taylor and Francis
978-0-367-89557-0
This book presents and discusses the main challenges posed by big data and analytics in a manner relevant to both practitioners and scholars. The first part of the book describes the growing relevance of big data and analytics in gaining competitive advantage. The second part presents case studies emphasizing application.
juillet 2020, env. 222 pages, Data Analytics Applications, Anglais
Taylor and Francis
978-0-367-89557-0
Taylor and Francis
978-0-367-89557-0
Autres titres de la collection: Data Analytics Applications
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Data Analytics in Project Management
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