Sport Business Analytics
Using Data to Increase Revenue and Improve Operational Efficiency
Developing and implementing a systematic analytics strategy can result in a sustainable competitive advantage within the sport business industry. This timely and relevant book provides practical strategies to collect data and then convert that data into meaningful, value-added information and actionable insights. Its primary objective is to help
juillet 2022, env. 260 pages, Data Analytics Applications, Anglais
Taylor and Francis
978-1-03-233981-8
Taylor and Francis
978-1-03-233981-8

