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Machiavelli, Marketing and Management

Machiavelli, Marketing and Management

Revisited

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This second fascinating and cutting-edge text provides insight into the meaning and interpretation of Machiavelli and his works for management, marketing and political thought and highlights their particular relevance to the manager and policymaker today.

Informations bibliographiques

juillet 2025, env. 260 Pages, Anglais
Taylor and Francis
978-1-032-94330-5

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