In Logo Identity Crisis, accomplished graphic designer Lorelei Grazier Danilchick bridges the gap between designers and business people. The book empowers business owners to become confident design ambassadors, offering insight into the often misunderstood process of logo creation.
Written as a concise, approachable guide, Logo Identity Crisis respects your time while delivering lasting value. It is designed to be read in the in-between moments, on a flight, during a commute, or whenever clarity is needed.
Logo Identity Crisis is an essential read for anyone who wants to work more effectively with designers, approve stronger design solutions, or gain a deeper appreciation for the role visual identity plays in business success.
Join Lorelei on a journey that will change how you see the world of logo design.


