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Zinna D: Letting Grief Speak

Letting Grief Speak

Writing Portals for Life After Loss

Research in Creative Writing

Writing Human in the Age of AI

What if the secret to conquering modern business challenges was already solved... over two thousand years ago? Whether you are scaling a startup, navigating office politics, or leading a company through rapid transformation, modern business can feel like an endless battle. But history's greatest leaders - from Alexander the Great and Scipio Africanus, to Julius Caesar, Cleopatra, Augustus and more - were wrestling with these exact same strategic dilemmas. In Strategize Like Caesar, business executive and compliance expert Nick Henderson-Mayo seamlessly bridges classical antiquity with modern industry. Structured across four key groupings of organisation and strategy - The Disruptors, The Rivals, The Rulers, and The Survivors - this book pairs epic classical history with sharp corporate case studies and actionable frameworks. Step out of the boardroom, and onto the battlefield, discovering how to:<ul><li>Identify your Centers of Gravity: Apply Alexander the Great's tactics to pinpoint critical pressure points in your competition.</li><li>Avoid 'Hannibal's Paradox': Stop confusing short-term tactical wins with long-term strategic success.</li><li>Master office politics: Leverage transactional alliances and 'Strategic Distance' to build leverage and protect your team.</li><li>Pace transformational change: Use Augustus's principle of festina lente (make haste slowly) to execute seamless organizational pivots.</li></ul>Drawing from a decade spent advising Fortune 500 risk and legal teams, Henderson-Mayo delivers an indispensable, battle-tested playbook for modern decision-makers. Because the leaders who thrive in the future are those who learn from the past.

Timeless Lessons in Business Leadership and Strategy from Classical Antiquity

Strategize Like Caesar

A manifesto in lectures about the material conditions and absurdities of being a writer and adjunct professor under capitalism-by turns funny, angry, despairing, and hopeful-from a writer who "has invented a new form" (Annie Ernaux). 
 
 In the spring of 2025, Heroines and Drifts author Kate Zambreno taught a weekly nonfiction "craft" lecture at Columbia University, thinking through the crises of the adjunct loop in the United States and the question of labor and writing in publishing and the university. This project became more absurd, and more urgent, as the Trump administration quickly turned to authoritarianism and the university became complicit with the administration, creating a dystopian and paranoid atmosphere in which students were kidnapped from university housing and student protestors were expelled. How can we study together and create under such conditions? 
 
 The resulting essays are funny, angry, often in despair, and somehow also full of optimism as to the future of writing, even amidst the collapse of the institutions meant to support writers and students. Zambreno engages with texts including Sofia Samatar's Opacities, Fred Moten and Stefano Harney's The Undercommons, Noémi Lefebvre's The Poetics of Work, Heike Geissler's Seasonal Associate, and Samuel Delaney's Times Square Red, Times Square Blue. 
 
 A craft book against a "craft" divorced from political and material realities, Against Nonfiction is for anyone trying to write and make art in impossible times.

Writing Through Capitalist Realisms

Against Nonfiction

Skills for Scholars

A playful and irreverent argument for--and practical guide to--writing in a rich and extraordinary style When it comes to literary style, the commonplace wisdom of composition classrooms, newsrooms, and editorial offices has long been that less is more. Students are taught that the best prose is that which eschews ornamentation and rhetorical flourish. But what if sometimes more is more? In Praise of Purple Prose playfully and cheekily contests a century worth of convention that rejects the baroque and byzantine as "purple prose," making the case that fun and joy in language can be as important as concision and comprehension. Part style guide and part manifesto, the book rewrites the rules on writing. Ed Simon encourages writers to embrace the extraordinary, to call upon the classical rhetorical devices, and to relish in the richness of description and the erudition of allusion. He demonstrates that serpentine syntax, eccentric diction, and idiosyncratic punctuation, when used judiciously, can express the complexity of experience, bring out the pleasures of language, and help readers develop a unique voice in a world where AI threatens to make everyone sound alike. To illustrate its arguments, the book features examples of extraordinary prose from dozens of writers, including John Donne, Virginia Woolf, Joan Didion, Salman Rushdie, Marilynne Robinson, and Zadie Smith. Playful and provocative, In Praise of Purple Prose will leave readers with a new appreciation for fancy prose and inspire writers to draw on all of the liveliest and most powerful resources of English in their work.

A Guide to Writing with Elegance, Opulence, and Indulgence

In Praise of Purple Prose

The instant USA Today bestseller 'Honest, funny and genuinely useful' - Mark Manson, bestselling author of The Subtle Art of Not Giving a F*ck 'Like a warm, insightful pep talk from your best friend' - David Epstein, New York Times bestselling author of Range The personal development book for people who don't have time for personal development. Some people wake up at 4 a.m., run 15 miles barefoot and have an ice bath. This book is for the rest of us. Let's start with the good news: despite what your brain might tell you, you are not a failure. You are a human who has failed at something. Life is messy, unexpected and can surprise us at the worst possible time. In How to Try Again, Steve Kamb gives you permission to be imperfect and ditch the 'tough love' (which doesn't work) and still get things done. Drawing from his seventeen years of experience helping busy people transform their lives at Nerd Fitness, Kamb seamlessly blends philosophy, psychology, real-life stories and hilarious insights from pop culture to help you confidently navigate life's chaos. In this practical and humorous guide, you'll learn how to:<ul><li>Embrace failure as the first step, not the last.</li><li>Escape the 'Doom Loop' and finally break free.</li><li>Strategically tread water when overwhelmed.</li><li>Pick the right 'thing' to try next and follow through.</li></ul>This book isn't for the superhuman few; it's for anyone who has struggled with consistency and has felt like they're never going to be able to change. The overworked parents, burned-out employees and frustrated people who can't seem to make progress. It's time to stop feeling less than and start making changes that stick - without the guilt. 'Compassionate and deeply practical' - Anne-Laure Le Cunff, neuroscientist and bestselling author of Tiny Experiments 'Insightful, helpful, funny, wise . . . Steve Kamb is a brilliant guide' - Josh Kaufman, bestselling author of The Personal MBA 'A practical guide to rebuilding momentum' - Nir Eyal, bestselling author of Beyond Belief and Indistractable

The No-Guilt Guide to Making Changes That Stick

How To Try Again

<div>Learn how the world’s most memorable brands find the words that make them impossible to ignore. Visual identity has its canon. Logos, typefaces, color systems, and design principles have filled bookshelves for decades. But behind every successful brand is another system that shapes perception, builds trust, and creates emotional connection: language. In How Brands Find Their Voice, brand writer and Brand Impact Awards founder Nick Carson gives verbal identity the visual design-book treatment it has long deserved. With a foreword by John Simmons—the acclaimed writer who coined the term “verbal identity”—and built on unprecedented access to leading branding agencies and in-house creative teams, this richly illustrated volume reveals how brand language is developed, expressed, and sustained across every touchpoint. Through in-depth case studies spanning hospitality, technology, consumer goods, and nonprofits, from global institutions to challenger brands, Carson explores how language becomes part of a brand’s DNA. Readers meet the people who do the work and discover how verbal identity emerges from collaboration, research, and craft. Inside, you’ll discover: <ul><li>The evolution of brand voice from advertising copy to modern verbal identity</li><li>How leading agencies develop language systems alongside visual identity</li><li>The strategic thinking behind memorable brand voices</li><li>Different approaches to tone, personality, storytelling, and communication</li><li>How organizations embed verbal identity across teams and touchpoints</li><li>What separates effective brand guidelines from documents that are never used</li><li>The opportunities and challenges that AI presents for brand language</li></ul> Featuring brands such as Ben &amp; Jerry’s, Mailchimp, Virgin, Liquid Death, Innocent, Oatly, and many others—and world-renowned agencies including COLLINS, Wolff Olins, and JKR—the book demonstrates that successful verbal identity is not about clever taglines or isolated campaigns. It’s about creating a coherent language system that shapes every interaction people have with a brand. Filled with photography, packaging, digital experiences, environmental graphics, annotated guidelines, and expert commentary,&nbsp;How Brands Find Their Voice presents language in context, where words and visuals work together to create meaning. For brand strategists, designers, copywriters, marketers, students, and business leaders, this book offers both inspiration and practical insight into one of branding’s most important—and least understood—disciplines.</div>

Why Brands Should Watch Their Language

How Brands Find Their Voice

A hands-on guide for poets who want to make work beyond the page. How can a poem become an image, a soundscape, a performance, an erasure, a tactile object, or a digital encounter? A Writer's Guide to Multimodal Poetry brings together poets, visual artists, editors, publishers, and teachers working across the expanding field of multimodal poetics. Pairing examples of artists' work with craft essays and writing exercises, this collection gives readers practical ways to combine poetry with visual art, sound, music, movement, archive, found materials, digital media, and performance. Contributors share the tools, choices, and compositional processes behind their work, from blending text and image to experimenting with rhythm, translating across media, using erasure and collage, and designing interactive or embodied reading experiences. Rather than treating multimodal poetry as an add-on to traditional forms, this book shows how medium itself can become part of the poem's thinking. The essays explore audio-modality, image-text hybrids, musical influence, alphanumeric translation, lyrical improvisation, neo-concrete poetry, archival practice, found poetry, mythic reimagining, tactile experience, and more. Designed for writers, artists, students, and teachers, A Writer's Guide to Multimodal Poetry offers both inspiration and instruction: a field-defining introduction to multimodal poetics and a practical invitation to make poems that move through sight, sound, touch, space, and screen.

Mixtures and Margins

A Writer's Guide to Multimodal Poetry

New York Times bestselling author of Rich Bitch and renowned money expert Nicole Lapin makes investing accessible and fun so women can make bank and become Miss Independent.You've worked hard for your money and now it's time for your money to work for you. You will never earn or budget your way into real wealth. Growing your money significantly doesn't require starting with a lot of money. It requires a little bit of knowledge about taking smart risks and as much time as possible to take advantage of the glorious power of compound interest, which Einstein refers to as the eighth wonder of the world.From automating your savings to easy, no-stress investing strategies, Nicole will teach you how to take your financial knowledge and portfolio to the next level and start you on your journey to your ultimate destination: true financial independence.In Miss Independent, you will learn: <ul><li>The freedom that wealth affords you, whether it's the ability to leave a crappy job or significant other, go on the vacation of your dreams or otherwise live life on your own terms. </li><li>The best method for establishing your "number"--the amount of wealth you want to accumulate before you retire--and getting it.</li><li>The meaning of the most common investing terms, like stocks and bonds, (and some more exotic ones like REITs or cryptocurrency) and how to make them work to your advantage.</li><li>The ins and outs of big financial decisions and concepts, like taking out a mortgage, owning investment properties, and buying life insurance.</li></ul>Miss Independent takes the fear out of money management and investing once and for all. Using her own vulnerable stories and her signature conversational style, let Nicole show you all the different ways and paths that you can take to become financially free at last.

A Simple 12-Step Plan to Start Investing and Grow Your Own Wealth

Miss Independent

Multi-Genre Creative Writing

A Writer's Craft

Why do we write poetry? Who should create it? And where do you even start? Well, Brian Bilston, one of the UK's most hilarious and best-loved poets, is here to take us through the hows, whys and whats of reading, writing and enjoying poetry every day. With his characteristic wit and charm, Bilston accompanies us through the jungle of imagination to the source of inspiration, takes us under the bonnet of a sonnet and over the fear of literary devices. He gives us a whirlwind tour through the history of verse, and shows us why human poetry will always triumph over any attempts by AI. Showcasing over a hundred brand-new poems, and including practical critiques of some of his greatest hits, every page is an immensely pleasurable deep-dive into the life-affirming craft of poetry and a passionate argument for why we should all pick up a pen. How to Lay an Egg with a Horse Inside is for anyone who loves words and all the things they can do. Reader Reviews: 'Love the author's humorous take on creating poetry . . . absolutely brilliant!' 'I laughed my way through the book.' 'I'm not a poetry aficionado but this book made me feel like I could write poetry!' 'A lighthearted gambol through the topic of poetry' 'Absolutely hilarious - the kind of poems you'll love even if you don't consider yourself a 'poetry person''

An Alternative Guide to Writing and Enjoying Poetry

How to Lay an Egg with a Horse Inside

Letting Grief Speak

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