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Sergej Mamutov

Innovationsmanagement und Design Thinking

Fallbeispiel: Deutsche Bahn Cargo AG

This bestselling user guide offers an extensive and visually appealing outline of all creative processes and thinking tools. It is suitable for beginners as well as for those ready to widen their thinking horizon, but also for creative professionals looking for a useful hands-on compendium.

The Little Handbook of Innovation Methods

Thinking Tools for Creativity and Innovation

This book is grounded in the Customer Experience Professionals Association (CXPA) framework and addresses the core questions CX practitioners face across its domains. It explores how to design experiences that endure (Customer Understanding &amp; Experience Design), how to align strategy, culture, governance, and metrics to consistently deliver on the brand promise (CX Strategy, Culture &amp; Accountability, Metrics &amp; Measurement), and how to mobilize people, processes, and creative capabilities to drive innovation and sustainable growth (Organizational Adoption &amp; Enablement).

The Nine Golden Rules for CX Success

The first monograph dedicated to acclaimed American industrial designer, Todd Bracher, this book showcases his collaborations with leading international brands such as Georg Jensen, Cappellini, Fritz Hansen, Herman Miller, Issey Miyake, and 3MTodd Bracher is a leading American voice in the international design world. Named International Designer of the Year three times and recognized by Wallpaper* Magazine as a Top Global Design Influencer, Bracher has led the design of innovative products and strategies for some of the world's most iconic design and fashion brands.Observations, Research, and Design celebrates more than twenty-five years of Bracher's multidisciplinary work across furniture, product, and interior design, as well as design consulting, showcasing his vast creative output and providing a rare glimpse into the process and philosophy that have helped him define a new generation of design.Organized into 26 thematic chapters, this fascinating book tells the story of Bracher's professional journey in an exciting and non-linear fashion, framing his collaborations with Humanscale, Issey Miyake, Georg Jensen, 3M, and other leading brands through his unique science-based approach to design.Accompanied by a rich selection of images, Observations, Research, and Design introduces readers to Bracher's distinctive practice and theory of design, highlighting how design can translate scientific discoveries into urgently needed solutions that align both with business goals and the need to build a better world.

Observations, Research, and Design

Unlock creative skills for enterprise, innovation and beyond.&nbsp; 
This book delves into creativity in business, offering a comprehensive exploration of its theories, practices, and applications. Through a range of case studies and engaging review questions, you will be encouraged to develop and harness your creative potential, solve complex problems, and drive innovation.&nbsp; 
 
You will learn: 
¿&nbsp;The neuroscience, skills and practice behind creative thinking and how to enhance it. 
¿&nbsp;Strategies for leading creative teams and fostering innovative environments. 
¿&nbsp;The impact of creativity in social innovation and sustainable practices in modern organisations. 
¿&nbsp;The role of AI and creativity in business and enterprise. 
 
Aimed at undergraduate and postgraduate students in business disciplines, this book is an invaluable resource for anyone looking to develop their creative skills and thinking.&nbsp;

Creativity & Innovation for Business and Enterprise

allerArt / Ein Imprint im Versus Verlag

Veränderungen anstoßen, Selbstwirksamkeit stärken, Wohlbefinden steigern

Das DESIGN YOUR FUTURE Playbook

An informative text for understanding and applying design thinking across strategic organizations. 
 
Design Thinking for Business and Management examines how design thinking can be used as a strategic capability to drive innovation, problem solving and organizational transformation. Written by Mersha Aftab, this textbook is designed for final-year undergraduate and postgraduate students studying design thinking and design management. 
 
Focusing on human-centred approaches, the book explores how design principles and strategies support creativity, adaptability and competitive advantage in complex business environments. It addresses the role of digital and technological advancements in transformation, alongside ethical, social and sustainable considerations that shape responsible design-led decision making. Practical insight is reinforced through real-world examples from organizations including Nike, Tesla, Netflix, Zappos and 3M. 
 
This textbook includes: 
- Design strategies and principles for structured problem solving 
- Coverage of digital and technological change in design-led transformation 
- Ethical, social and sustainable perspectives on design thinking 
- Human-centred approaches to innovation and organizational success 
- Learning outcomes, chapter summaries, exercises and real-world examples
 
Whether studying design management or preparing to apply design thinking in business practice, Design Thinking for Business and Management equips students with the mindset and tools to foster innovation and deliver meaningful organizational outcomes.

Strategies, Principles and Practice for Innovation

Design Thinking for Business and Management

Mastering Fashion Management

This book provides a practical and comprehensive guide to fashion entrepreneurship, empowering readers to transform their creative ideas into a viable fashion business. It is key reading for undergraduate and postgraduate students studying fashion entrepreneurship, fashion business, fashion management studies, and related disciplines.

Principles and Practice

Fashion Entrepreneurship

Sustainable Business Development

In a world where sustainability is no longer optional, this open access volume explores how business, education, and society can evolve together toward a more resilient and responsible future. This comprehensive volume brings together thought leaders, researchers, and practitioners from around the globe to explore strategies in sustainable marketing and business model innovation. Delving into the circular economy and environmental innovation, Part 1 provides practical frameworks and visionary insights, from digital transformation in Vietnam to regenerative ecosystem thinking and circular breweries. Part 2 turns to the social dimension of sustainability—examining job-related well-being, social ventures with dual missions, and the rise of senior women entrepreneurs in India. From Chinese online platforms in Switzerland to nearshoring in Central Eastern Europe, Part 3 dissects the shifting landscape of sustainable commerce. Part 4 focuses on governance and sustainability reporting. Finally, part 5 highlights transformative approaches to education for economic and sustainable development. With real-world case studies—from IT service-learning in rural South Africa to design thinking in business education—chapters in this part showcase the power of collaboration between universities and businesses to shape future-ready professionals.
This volume for academics, entrepreneurs or corporate leaders offers global perspectives and inspiring pathways to embed sustainability at the heart of businesses.

Innovating Business and Education for Sustainable Development

The first book to explore the full scope and beauty of Korean design - from traditional craft to celebrated contemporary creationsCharacterized by a unique blend of tradition and innovation, and by a focus on sustainability and efficiency, Korean design is recognized for its creativity, quality, and beauty. Jeong: The Spirit of Korean Craft and Design is the first book to present an immersive visual exploration of the country's fascinating craft and design scene to an international audience.A Korean concept with no direct translation in English, jeong conveys a deep affection, emotional connection, and a sense of attachment that develops over time through shared experiences, care, and familiarity. In the context of craft and design, jeong is revealed through attention to detail and the profound connection between maker, object and user.This elegant volume presents 175 inspiring and important objects, from anonymous folk crafts to celebrated masterpieces, including lacquerware, ceramics, embroidery, furniture, textiles and more. Each illustrated with a striking full-page image, featured pieces include traditional moon jars, intricately woven baskets, delicate textiles, and cutting-edge contemporary furniture.Printed on tactile craft paper and stitch-bound in traditional Korean style, the book is itself a stunning object that invites exploration. Design-obsessed readers will also find in-depth essays by contemporary Korean design prodigy Teo Yang; curator Beth McKillop; and J Kathryn Hong, Chairperson of the Arumjigi Foundation in Seoul.This special book reveals the spirit and sensibility of jeong to readers around the world.

The Spirit of Korean Craft and Design

Jeong

Essentials

Leadership-Impulse für das Zeitalter der Künstlichen Intelligenz

M³ – Mensch. Maschine. Mindset

Die Hochschullehre steht vor neuen Herausforderungen - nicht nur technologischer, sondern auch didaktischer und kultureller Art. Das Buch dokumentiert ein Hochschulprojekt, das genau hier ansetzt: an der Schnittstelle von digitaler Transformation, Gestaltungswillen und neuen Bildungsformaten. 

Im Rahmen des Projekts h²d² an der Hochschule Magdeburg-Stendal wurden die eXperimaker-Labs als offene Lernräume geschaffen, in denen "Lernen durch Machen" zum Leitprinzip wurde. Ziel war es, eine neue Lehr- und Lernkultur zu etablieren, in der Studierende eigenverantwortlich, kreativ und reflektiert arbeiten - unterstützt durch Technologien wie 3D-Druck, Virtual Reality, Eyetracking oder Lasercutting.

Das Buch vereint theoretische Grundlagen der Maker-Education mit praktischen Beispielen und Reflexionen. Es zeigt, wie interdisziplinäre Räume und Formate geschaffen werden können, die Teamarbeit, Problemlösen und Neugier fördern. Die dokumentierten Lehrveranstaltungen, Projekte und Workshops bieten Einblicke in konkrete Umsetzungsmöglichkeiten und machen sichtbar, wie Hochschule als sozialer und technologischer Möglichkeitsraum neu gedacht werden kann. Dabei steht nicht nur die Nutzung digitaler Tools im Mittelpunkt, sondern vor allem die Idee, Lehre als offenen Prozess zu gestalten - mit Raum für Scheitern, Umdenken und Weiterentwickeln.

Die Publikation richtet sich an Lehrende, Studierende, Hochschulentwickler:innen und Entscheidungsträger:innen, die auf der Suche nach zukunftsorientierten Konzepten für Lehren und Lernen sind. Sie liefert Impulse und Werkzeuge, um die eigene Lehre weiterzuentwickeln - praxisnah, interdisziplinär und reflektiert.

Praxisbeispiele für eine neue Lernkultur mit Maker-Education

Wie wir lernen wollen?!

Innovationsmanagement und Design Thinking

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