A Dictionary of Marketing
A Dictionary of Marketing is an accessible, practical, and internationally-focused A-Z guide to all areas of marketing. Covering traditional techniques and theories, as well as the latest terms and concepts in web, digital and social marketing, this is the ideal reference for students and practitioners of marketing worldwide.
A Dictionary of Marketing is an accessible, practical, and internationally-focused A-Z guide to all areas of marketing. Covering traditional techniques and theories, as well as the latest terms and concepts in web, digital and social marketing, this is the ideal reference for students and practitioners of marketing worldwide.
Autres titres de la collection: Oxford Quick Reference
Afficher toutOxford Companion to the English Language
Oxford Academic, 2018
978-0-19-966128-2
28.50 CHF
disponible de suite
A Dictionary of Finance and Banking
Oxford Academic, 2018
978-0-19-878974-1
29.50 CHF
disponible de suite
A Dictionary of Law
Oxford Academic, 2018
978-0-19-880252-5
env. 22.90 CHF
Nouvelle édition/réimpression février
A Dictionary of Economics
Oxford Academic, 2017
978-0-19-875943-0
env. 27.90 CHF
livrable dans env. 10-20 jours
A Dictionary of Accounting
Oxford Academic, 2016
978-0-19-874351-4
env. 29.50 CHF
livrable dans env. 10-20 jours
The Oxford Dictionary of Philosophy
Oxford Academic, 2016
978-0-19-873530-4
26.90 CHF
disponible de suite
The Oxford Dictionary of Literary Terms
Oxford Academic, 2015
978-0-19-871544-3
26.90 CHF
disponible de suite
Autres titres sur ce thème
Unlocking Marketing Genius
Die erfolgreichsten Kampagnen des Jahres – Edition 2026 (Effie Awards)
Campus, 2026
978-3-593-52178-7
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Marketing in the Digital Age
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Corporate Communication and Sustainable Development
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A Day in the Life of a Senior Leader
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History of Marketing in India
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Sustainability Storytelling
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Attractiveness of Regions and Sustainable Regional Economic System
As a Measure of Social Welfare Function
Springer EN, 2026
978-981-287-854-0
env. 135.00 CHF
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Professional Communication
Influencing, Engaging, and Transforming
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Communicating Statehood
Public Relations Strategies in Promoting Palestine
Taylor and Francis, 2026
978-1-138-85907-4
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No B.S. Guide to Making Them Believe
How John R. Brinkley Used His 21 Lost Marketing Secrets to Build a Notorious Medical Empire and Make Millions
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Internationalisation, Sustainability and Technology
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