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Waite R: Fearless Pricing

Fearless Pricing

How to package your offering and confidently charge more

Perched in the Storm: Brutal Lessons in Resilience Every Leader Can Learn from Entrepreneurs
By Dr. William T. Lewis
Leadership isn't about avoiding the storm-it's about learning how to stand in it without falling apart.
Perched in the Storm is not your typical leadership book. It's a raw, funny, and brutally honest journey through the thunderclaps of life and business, told by someone who has taken the hits, lost the gigs, pivoted hard, and still managed to stay perched-soaked, but standing.
From getting fired from a dream job to launching a business with little more than a prayer and a stack of rejection letters, Dr. William T. Lewis doesn't just talk about resilience-he lives it. Blending hard-earned leadership lessons, personal face-plant moments, and interviews with resilient entrepreneurs, this book delivers insight with honesty, humility, and just enough humor to keep things human.
Inside, readers will find:First-person stories that don't sugarcoat the storm
Lessons from entrepreneurs who built while everything around them was shaking
A practical Resilient Leader Framework for leading with clarity and purpose
Reflection prompts to help turn adversity into strength


Whether you lead a team, a company, a classroom, a household-or you're simply trying to hold it together-this book is for you.
If you've ever been ghosted by a client, doubted your calling, emptied your bank account on payday, or sat in your car gathering yourself before a Zoom meeting, you're not alone.
You weren't built to outrun the storm.
You were built to lead through it.

Brutal Lessons in Resilience Every Leader Can Learn from Entrepreneurs

Perched in the Storm

Wall Street Journal Bestseller!Read this book: If you want to grow your sales and increase revenues...If you want to become a valued resource in your industry...If you want to stop losing and start winning...IF YOU WANT TO GET RICH AND BUILD A POWER NICHEIf You Want to Get Rich Build a Power Niche is the magic bullet written by a rainmaker lawyer, "not" an academic in an ivory tower, that shows readers how to implement the strategic marketing process of building a Power Niche step-by-step.Any individual, regardless of their experience level, can potentially build a multi-million-dollar business by implementing the strategic marketing process of building a Power Niche. The Power Niche is based on the theory that ownership (monopoly power) in a small niche is dramatically stronger than having little or no ownership in a larger market.If You Want to Get Rich Build a Power Niche explains in easy-to-understand terms a very simple but effective way to augment the sales and marketing program of almost any individual and company. From startups to larger established companies and firms, this technique can be used by individuals at the beginning of their careers or by sales superstars who want to do even better. The technique shown in this book can also be implemented by professionals who work in personal services industries such as legal, financial, insurance, consulting, and accounting firms or by those who work to sell and market products. Unlike other "how-to" books, this guide is derived from the actual day-to-day experience of one of the most successful real estate lawyers in the toughest market for legal services in the world: New York City. Bruce M. Stachenfeld shows readers exactly how to build their power niche and find success.

And a Bundle of Other Utterly Brilliant Marketing and Sales Ideas That Actually Work

If You Want to Get Rich, Build a Power Niche

As the tech billionaires dominate the headlines, this groundbreaking book reveals the overlooked yet formidable influence of multi-generational family wealth on the global economy. It provides essential insights into the largest wealth transfer in human history-as 2% of the global population inherits vast fortunes over the next 25 years-revealing how this tsunami of inherited capital will transform investment landscapes, industrial financing, and potentially undermine nation-state autonomy.Drawing from extensive research and industry expertise, David Molian charts the meteoric rise of ultra-wealthy dynasties whose collective impact rivals-and may outlast-Silicon Valley's tech titans. It charts the historical patterns behind industry-dominating family businesses and their evolution into business dynasties, and how the coming $30+ trillion wealth transfer will reshape global finance, investment, and economic development. In stagnating economic times, the search for growth and prosperity dominates government agendas throughout the world. The evidence suggests that family businesses outpace their peers. Through numerous case histories and industry analyses this book explains why, and how harnessing and supporting their success may be a critical part of regenerating national economies. It also explains the forces-chiefly the components of globalism-that have propelled family wealth in the eastern hemisphere in the last half-century.Essential reading for anyone seeking to understand where true economic power lies in the 21st century, the book is specifically of interest to professionals involved in family business, including private banks, family offices, family consultants, law firms and large accountancy practices.

The Real Impact of Family Businesses on the Global Economy

The Dynasty Effect

The Right Call is for leaders who recognise that ethics is not an afterthought but the architecture of every meaningful decision. As choices become embedded in systems, policies and technologies, the quality of an organisation's ethical reasoning shapes outcomes long before a dilemma becomes visible. This book shows how to strengthen that capability.It begins by translating the four major ethical traditions into decision tools leaders can use in real time. Virtue, duty, consequences and care become practical ways of diagnosing tensions, clarifying what is at stake and understanding how values guide judgement under pressure. The book then examines the organisational infrastructure of decision-making, showing how language, power and informal norms shape what people call the right thing to do. Through diagnostic templates and research-based insights, readers learn to surface assumptions, identify cultural blind spots and create conditions where integrity can scale. The INTEGRITI(TM) model, a disciplined nine-step approach to leading values-based conversations, provides a clear method for turning intent into action, navigating stakeholder tensions and embedding integrity into everyday practice.This is a book for anyone responsible for choices that carry consequences.

A Leader’s Guide to Ethical Decision-Making in Practice

The Right Call

Critical University Studies

How Entrepreneurialism Captured Higher Education

The Start-Up Factory

How to Set Up Your Organization to Deliver Success

The Delivery Manifesto

DR. JOHN BRINKLEY was, at one time, the wealthiest doctor of his time, undeniably the most Barnum-esque promoter in medicine in his time, vilified and prosecuted as a quack, praised as saint by the amazing number of men who flocked to him for his 'fountain of youth'---and by their wives. In this second edition of the book, delve into his TWENTY-ONE MARKETING PRINCIPLES, which offer a blueprint for bold advertising, marketing, promotion, and personal promotion strategies that can transform any business into a profitable venture.IF YOU DESIRE TO MAKE YOURSELF OR YOUR BUSINESS RENOWNED AND MAGNETICALLY ATTRACTIVE, whether locally or globally, this in-depth exploration of the Lost Secrets behind Brinkley's success is a must-read!EXPLORE:<ul><li>Strategies for establishing Maximum AUTHORITY, ensuring that your offerings are sought after and embraced without hesitation.</li><li>The crucial elements of CLARITY necessary for marketing success, often overlooked by businesses.</li><li>An essential question that, once answered, can significantly enhance the effectiveness of your advertising efforts, setting you apart from competitors.</li><li>The 3-Step Brinkley Blueprint for leveraging media effectively, avoiding the common pitfalls that befall many business owners.</li><li>A revolutionary shift in your sales approach that can lead to easier conversions—why the sale delayed can be the sale more easily made!</li><li>The Brinkley Prescription for achieving virtually unlimited PRICE ELASTICITY, along with the ultimate response to any price objection.</li><li>The key to earning ADMIRATION, a powerful tool for attracting customers who are eager to engage with your business.</li></ul>INCLUDES:<ul><li>TRANSCRIPT of a Brinkley Radio Broadcast</li><li>ARCHIVE EXAMPLES of Dr. Brinkley's sales literature and advertising copy.</li><li>PROFITABLE LESSONS FROM Napoleon Hill, Donald Trump, Martha Stewart, Dr. Atkins, Zig Ziglar, Dave Thomas (Wendy’s), and Avatar.</li></ul>

How John R. Brinkley Used His 21 Lost Marketing Secrets to Build a Notorious Medical Empire and Make Millions

No B.S. Guide to Making Them Believe

Routledge Revivals

First published in 1983, French Planning in Theory and Practice (now with a new preface by the authors) provides the first detailed account since the late 1960's of the French system of economic planning, and its relevance for other market economies. It offers an original and non-technical rationale for planning in a market system and examines the decline in French planning, at a time when the new government was attempting to extend the traditional planning system.The initial theoretical part of the book is primarily addressed to economists. It reviews the literature on indicative planning and argues that it is severely deficient, above all in failing to take account of the implications of uncertainty on private decision-making. These problems have empirical relevance for the French experience, and lead to the proposal for a different form of planning, supplying co-ordination that would not be spontaneously forthcoming in the public or private sectors. The analysis goes beyond the scope of French planning and has policy relevance for all market economies.Although written with the main analytic issues in mind, the remainder of the book stands independently as a comprehensive study of planning in France. It traces the gradual loosening of the links between policy making and planning in France and tries to draw the lessons from this experience for the practice of planning. The authors conclude that the type of planning that had seemed so successful in the 1960's was simply no longer possible in the economic and political climate of the 1970's, yet no real attempt was made to define an alternative role for the plan. The political and administrative authorities were happy to see planning fade. The arrival of the Socialist government offered great scope for the revival of the process, but the authors caution against supposing that political will was the only vital ingredient. The book is based on extensive interviews with planners, analysts, and decision-makers as well as on published and unpublished written and statistical sources.

French Planning in Theory and Practice

Gudang Garam follows the life of Gudang Garam founder Surya Wonowidjoyo's family through his early years, beginning in the early 1920s when his family moved from China Fuzhou to Indonesia, and traces his life from utter poverty as an Indonesian diaspora to founding the cigarette factory in Indonesia in the 1980s. In a parallel story, we follow the life of a young beautiful ballerina- Lelly, who eventually becomes the third wife of Surya in a romantic love story.

Gudang Garam

How the rise of AI agents--and other forms of autonomous intelligence--will transform every aspect of how companies create value and compete.Companies have long operated with a basic assumption: intelligence is scarce. Talent is limited, expertise is expensive, and good judgment is hard to scale. But that world is ending.AI agents are bringing a new form of labor into the enterprise--one that can work autonomously, learn continuously, and scale instantly. Their embodied counterparts, from drones to humanoid robots, are doing the same in the physical world. Together, these systems are introducing a new economic reality: cognition is becoming cheap, elastic, and abundant.In Abundant Intelligence, Deloitte's Nitin Mittal and futurist Mike Walsh show what happens when intelligence becomes cheap and widely available. Drawing on inside access to the people leading AI transformations at the world's most powerful companies, they uncover how this shift is challenging every assumption about strategy, productivity, and leadership, and what organizations must do now to stay ahead.As abundance becomes the new normal, the leader's job shifts from collecting intelligence to directing it. Those who learn to harness this expanding workforce of digital labor will unlock new levels of speed, creativity, and advantage. For everyone else, the gap will widen fast.

How Digital Labor Will Rewrite the Rules of Business

Abundant Intelligence

Built to Trust is a strategic, practical guide for founders, CEOs, board members, and business leaders navigating today's volatile landscape of cybersecurity risks, evolving data privacy laws, and disruptive AI technologies. Drawing from firsthand experience in building, scaling, and advising technology companies, Darren Gallop delivers a clear-eyed, actionable roadmap for turning digital trust into a strategic asset-- before a crisis forces your hand. Rather than focusing on technical how-tos or fearmongering, the book reframes security, privacy, and responsible AI as leadership imperatives critical to growth, resilience, and competitive advantage. It equips readers with the mindset, vocabulary, and frameworks they need to lead confidently through scrutiny from customers, investors, regulators, and the media. In a world where trust is harder to earn and easier to lose than ever before, Built to Trust makes the case that protecting data, anticipating AI risks, and embedding ethics into design aren't just IT concerns; they're core to how modern organizations build value, attract talent, win deals, and stand out in crowded markets.

A Leadership Guide for the New World of Ai, Cyber, and Privacy Risk

Built to Trust

A transformational guide for individuals who feel called to build something meaningful beyond their day job, this book speaks to those who sense a deeper pull toward purpose but are unsure how to move forward without abandoning responsibility or stability.
Rooted in faith and informed by real-world experience, this work blends practical strategy with reflective insight to help readers recognize the gifts they already possess and understand how those gifts translate into viable work. Rather than promoting haste or unrealistic outcomes, the book emphasizes discipline, integrity, and steady growth as essential foundations for sustainable entrepreneurship.
Designed to be both read and worked through, the book is accompanied by a companion workbook that deepens the experience through guided prompts, space for reflection, and intentional exercises. Together, the book and workbook support readers in clarifying direction, strengthening self-trust, and applying insight in a way that feels grounded and manageable.
Each chapter invites readers to pause, assess, and take intentional action, addressing mindset, habits, identity, and the often unseen inner work required to build something that lasts. Readers are encouraged to examine motivations, refine focus, and make thoughtful decisions that honor both their calling and their current season of life.
This is not a guide for chasing trends or quick success. It is an invitation to build from within, develop capacity over time, and steward vision responsibly. Whether you are exploring a side venture or actively laying the foundation for independent work, this book and its workbook companion offer clarity, encouragement, and practical tools to help you move forward with confidence, patience, and purpose.

A Proven Path To Entrepreneurial Success

Nine To Five On The Side

Fearless Pricing

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