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Consumer Vulnerability
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Consumer Vulnerability

Conditions, contexts and characteristics
Buch (gebunden)ca. 256.00 CHF
lieferbar in ca. 10-20 Arbeitstagen

Comprehensive multi-disciplinary analysis of the conditions which affect how vulnerable individuals experience, interpret and respond to the marketplace and how the marketplace responds to them.

August 2015, ca. 234 Seiten, Routledge Studies in Critical Marketing, Englisch
Taylor and Francis
978-0-415-85858-8

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